Brothers and Sisters we are gathered here today to learn the truth! The truth about the world of Social Media! for too long now we have been lied to, confused, led astray by promises of cheaper clicks, fake likes, beating the algorithm and cheating the system, we have lost our way and forgotten the real truth - Social media is about the people! The people we want to bring into our businesses, the customers we want to connect with and the message we want to share with the world, so join us now as we seek the truth. Welcome to the Gospel of Social Media!
The Instagram DM updates you need to know
OMG! This is a game changer! Instagram DM's are about to start allowing automation. Chatbots are coming to Instagram DM's in a very legal way. Lynsey is joined by online behaviour and communication expert Elly Hurley to discuss the latest updates on to Direct Messenger and how it's going to be a game changer for your social media strategy
What is Aggregated Event Measurement
iOS14.5 has rolled out and the new world of tracking is taking shape. In this episode Lynsey will explain what aggregated event measurement is and what it is tracking for you when a user opt out from the iOS14 prompt.
Branding for Social Media with special Guest Kady O' Connell
Lynsey is joined by special guest - Branding Expert Kady O'Connell from Sydney based Creative Agency Kady Creative. Lynsey and Kady discuss all things about branding and how social media managers can create a stronger brand presence and align their social media marketing to more than just a colour and a logo.
iOS14.5 and Other Facebook Updates You Need to Know
iOS14.5 is here! In this episode we discuss the changes, deadlines and new features rolling out in the wake of iOS14.5 as well as an algorithm change and a much needed new feature now available within Facebook
How to create a Social Media Strategy Part 2
Part 2 of creating a social media strategy will discuss how to create a paid social strategy with to suit a clients budget as well as and how to set KPI's and benchmarks for them, plus what to hand over and what not to handover to the client
How to Create a Social Media Strategy Part 1
Lynsey shares how to create a social media strategy deck for clients or for your own business based on her years of being a successful Social Media Strategist for some of the largest global brands. This episode will cover how to start working with clients on a strategy deck and what to include in your auditing and research stage.
The Social Media Queen is finally podcasting
Very excited about listening to this podcast. Not only because I now feel like I know someone famous (and yes I know anyone can make a podcast) but it didn’t disappoint. FloSocial always leaves you with practical tips you can apply to your business social media and makes it straight forward and simple. Plus, she’s kinda funny. Whether you are a small business or social media management team do yourself a favour and check out the Gospel of Social Media.