300 episodes

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.

The Marketing Mentor Podcast Ilise Benun

    • Marketing

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.

    #398: How to Go In House & Keep Your Personal Brand Alive with Elke Giba

    #398: How to Go In House & Keep Your Personal Brand Alive with Elke Giba

    In part 2 of my conversation with marketing strategist, Elke Giba, we talked about what it’s like to close a 10 year old business to take a full time job and the importance of keeping your personal brand alive, especially on LinkedIn. (Listen to Part 1 here) If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 23 min
    #397: Is the Grass Greener In House? with Elke Giba

    #397: Is the Grass Greener In House? with Elke Giba

    Want to know what it’s like to be an in-house marketer who outsources to creative professionals. In today’s episode, Elke Giba, shares her experience of being on the other side of the table after 10 years of self-employment. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 21 min
    #396: How (and What) to Delegate with Melanie the Marketer

    #396: How (and What) to Delegate with Melanie the Marketer

    Is it cheating to hire someone to help you with writing or design if those are the services you offer? And should you tell your clients if you’re not doing “all the work?” If you want to grow your creative business, you’ll need to learn how to delegate -- not everything, but certain things. That’s what Melanie “the Marketer” Deardorff and I discussed in today’s episode. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 25 min
    #395: Designers who Coach with Sandra Koenig

    #395: Designers who Coach with Sandra Koenig

    What is a designer who coaches? What kind of coaching can a designer offer? In today’s episode, Sandra Koenig of BrandingHarmony.com shares her experience as a Brand Coach, just one example of the types of coaching many creatives are pursuing as they transition from doing the work for their clients to becoming more of a strategic partner to their clients. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 20 min
    #394: Personal Crisis When You’re Self Employed with Jeanine Davis

    #394: Personal Crisis When You’re Self Employed with Jeanine Davis

    What happens to your creative business when a crisis in your personal life takes everything you have? In today’s episode, Jeanine Davis of JL Davis Design.com shares what she’s learned about how to take care of your clients, your marketing and, most important, yourself, when life happens. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 20 min
    #393: Budgets & Bankruptcy with Ean Murphy

    #393: Budgets & Bankruptcy with Ean Murphy

    Do you need a budget? In today’s episode, Ean Murphy of Moxie Bookkeeping and Coaching answers that question and more. She breaks down all the financial jargon so everyone --- especially creative professionals -- can understand their money and keep more of it. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

    • 22 min

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