162 episodes

Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.

The Product Boss Podcast Jacqueline Snyder and Minna Khounlo-Sithep

    • Marketing
    • 4.7, 11 Ratings

Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.

    Black-Owned Business Voices: Brown Girl Stationery with Shaunice Sasser

    Black-Owned Business Voices: Brown Girl Stationery with Shaunice Sasser

    Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their stories, and their businesses. 
    We’re asking of our community to SUPPORT EACH OTHER. One positive way to take action is to buy from black-owned businesses today and BEYOND. And, outside of purchasing, make sure to follow and engage and share their businesses.
    This is a four-part series.
    Today, let's welcome Brown Girl Stationery with Shaunice Sasser:
    Brown Girl Stationery website
    Brown Girl Stationery on Instagram
    Friday, June 5th:
    Compliments 'n Coffee website
    Compliments 'n Coffee on Instagram
    Saturday, June 6th
    Kai Blends Beauty website
    Kai Blends on Instagram
    Sunday, June 7th
    InBooze website
    InBooze on Instagram
    We want to continue to amplify black voices and share your business with more people. If you’re a black-owned business or you want to share one, head over to The Product Boss Instagram @theproductboss where we have an extensive list of black-owned businesses on this post. And this is also a great place to support and purchase from black-owned businesses not only today but always.
    --
    Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 17 min
    Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers

    Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers

    How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers.
    This is a 4-part series of Pivot & Sell Stories.
    Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today!
    Links mentioned:
    Everyday Explorers Co. on Instagram
    Everyday Explorers Co. website
    The Product Boss Facebook page - Follow so you don't miss our LIVE recordings.
    The Product Boss on Instagram @theproductboss
    The Product Boss YouTube Channel
    A Year of Content
    Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 20 min
    Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal

    Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal

    Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal.
    This is a 4-part series of Pivot & Sell Stories.
    Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now.
     
    Links mentioned:
    Festive Gal on Instagram
    Festive Gal website
    The Product Boss Facebook page - Follow so you don't miss our LIVE recordings.
    The Product Boss on Instagram @theproductboss
    The Product Boss YouTube Channel
    A Year of Content
     
    Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
     
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
     
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
     
    Thank you so much! xo, Jacqueline and Minna

    • 15 min
    Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori

    Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori

    How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori. This is a 4-part series of Pivot & Sell Stories.
    Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today!
    Links mentioned:
    Moxie Dori on Instagram
    Moxie Dori website
    The Product Boss Facebook page - Follow so you don't miss our LIVE recordings.
    The Product Boss on Instagram @theproductboss
    The Product Boss YouTube Channel
    A Year of Content
     
    Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna
     

    • 18 min
    Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles

    Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles

    How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles using Instagram giveaways, outstanding customer service and our Local module in the Survival Kit Course Bundle. This is a 4-part series of Pivot & Sell Stories.
    Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now.
    Links mentioned:
    Bella Vida on Instagram
    Bella Vida website
    The Product Boss Facebook page - Follow so you don't miss our LIVE recordings.
    The Product Boss on Instagram @theproductboss
    The Product Boss YouTube Channel
    A Year of Content
     
    Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna
     

    • 20 min
    3 Must-Do’s to Selling Authentically Online

    3 Must-Do’s to Selling Authentically Online

    One of the biggest skillsets you can develop as a product business owner is selling. But, nobody wants to come off sound salesy or inauthentic. So, today's episode is all about selling online, but in an authentic way AND the mindset shifts you have to make right now in the time of COVID-19 (and any time really) to sell more online. Watch the video for this LIVE podcast recording of "3 Must-Do's to Selling Authentically Online" on our Facebook page.
    Links mentioned:
    A Year of Content
    Join in on the #videoorplankchallenge and follow us on Instagram @theproductboss. 
    Follow The Product Boss Facebook page so you don't miss our LIVE podcast recordings and other videos.
    The Product Boss YouTube Channel
    Click here to on listen to The Product Boss Podcsat on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna

    • 45 min

Customer Reviews

4.7 out of 5
11 Ratings

11 Ratings

Jaciaustralia ,

Awesome content

Thankyou great podcast am listening and learning even from Australia 😊

gigiwyattloves ,

Listen Now🙌

Great format, useful tips, amazing guest speakers. This podcast is truly a catch all for any product based business, for beginners to seasoned professionals.

RoslynB ,

A ray of sunshine in the product world!

I cannot get enough of this fun, informative and encouraging podcast. It’s always my go-to listen whether on long drives or leisurely walks. Finding Minna and Jacqueline has been an absolutely blessing; while I love ‘workshopping it’ in person, locally I don’t have much product-based choice. The Product Boss Podcast is just like the best workshops but with convenience, and I can’t thank them enough for all the gems and truths they share. Whether you are looking for a community of like-minded makers or more knowledge on building a product based business, I highly recommend you glean from these wonderful ladies. I promise you, you will feel more positive, motivated and have a smile on you face in moments!

Top Podcasts In Marketing

Listeners Also Subscribed To