50 episodes

Sales tips for the aspiring rock star!

The Sales Playbook Podcast Paul Castain

    • Business
    • 5.0 • 5 Ratings

Sales tips for the aspiring rock star!

    Episode 335 2 Things You Can Do If You Feel You’ve Been Ghosted By Your Prospect September 19, 2021

    Episode 335 2 Things You Can Do If You Feel You’ve Been Ghosted By Your Prospect September 19, 2021

    There’s nothing more frustrating than having a productive meeting (or meetings) with a prospect only to have them disappear;


    Never to be heard from again!


    We refer to this as having been “ghosted” and quite frankly it SUCKS!


    In this week’s episode of The Sales Playbook Podcast, I’m going to share two simple things you can do about it!

    • 35 min
    Episode 334 A Completely Different Way To Open A Cold Call August 29, 2021

    Episode 334 A Completely Different Way To Open A Cold Call August 29, 2021

    The problem with most cold calls is that they all pretty much start the same way with a “How are you”, “The purpose of my call is _________”, or worse yet;


    An immediate pitch!


    When you start a call the same way as the recipient is used to;


    You create a stimulus/response situation and the response is typically “No thanks”.


    I have a completely different cold call opener that I teach my coaching clients, and;


    This week I’m going to share it with you on The Sales Playbook Podcast!


    And be sure to join us this Thursday for our 10 Ways To Open Your Cold Call With IMPACT (And 5 That Absolutely Suck) webinar. 


    Click HERE for details and to reserve your spot!

    • 32 min
    Episode 333 How To Demonstrate Immediate Value On A Cold Call August 22, 2021

    Episode 333 How To Demonstrate Immediate Value On A Cold Call August 22, 2021

    Decision makers haven’t gotten really good at making quick decisions when it comes to their time and how they’re spending it;


    Like whether or not to hear you out when you cold call them.


    What you say in the first few seconds of a cold call can easily determine your fate, so;


    How can you demonstrate immediate value in those critical first few seconds;


    In this week’s episode of The Sales Playbook Podcast, we’re gonna go there!

    • 39 min
    My Issue With Opening A Cold Call With "How are you?" August 19, 2021

    My Issue With Opening A Cold Call With "How are you?" August 19, 2021

    Most sales reps give ZERO thought to their cold call opening statement and worse yet;


    They waste valuable seconds saying things that are of ZERO value to the recipient.


    I share my thoughts and offer a helpful exercise in this FREE audio sales lesson!

    • 5 min
    (Important) Don't Fall Into This Online Meeting Trap! August 11, 2021

    (Important) Don't Fall Into This Online Meeting Trap! August 11, 2021

    There's something prospects are predisposed to do during virtual meetings and demos and sales reps play right into it!


    In this quick tip, I share what it is and HOW you can avoid it!


    Last Call . . .


    Registration is about to end for our How To ROCK Your Virtual Demos and Meetings webinar.


    It all takes place tomorrow, August 12th at 11:30 am EST.


    Here’s what you’ll gain by joining us;


    2 Ways To Dramatically Reduce No Shows and Reschedules

    How To Put Forth Your Expertise Before, During, and After Your Meeting

    The 4 Types Of Meeting Participants and How To Adapt Your Demo To IMPACT Them Individually

    How To Establish A Collaborative and Open Exchange Within The First Few Minutes

    2 Ways To Avoid “Death by PowerPoint”

    How To Master The Art Of Intentional Language

    5 Ways To Boost Engagement and Reduce Those Dreadful Crickets

    How To Get Back On Point When Your Participants Go Off-Topic

    10 Ways To Boost Your Credibility and Silence The Skeptics


    When?
    TOMORROW, August 12th, from 11:30 am to 12:45 pm EST.


    How Much?
    $99


    CLICK HERE TO JOIN US!

    • 12 min
    Episode 332 Are You Forgetting To Do This When You Prep For A Meeting or Demo? August 8, 2021

    Episode 332 Are You Forgetting To Do This When You Prep For A Meeting or Demo? August 8, 2021

    When we think about the pre-call planning step in the context of meeting prep, we typically think about;


    Creating Meeting Objectives


    Research


    Creating Some Preliminary Questions and Talking Points


    Practicing


    But there’s one thing most reps forget to do and as a result;


    They forget to bring something super important to their meetings and demos!


    On this week’s episode of The Sales Playbook Podcast, we’re gonna go there!


    HOW TO ROCK YOUR VIRTUAL MEETINGS AND DEMOS
    Here’s what you’ll gain by joining us;


    2 Ways To Dramatically Reduce No Shows and Reschedules

    How To Put Forth Your Expertise Before, During, and After Your Meeting

    The 4 Types Of Meeting Participants and How To Adapt Your Demo To IMPACT Them Individually

    How To Establish A Collaborative and Open Exchange Within The First Few Minutes

    2 Ways To Avoid “Death by PowerPoint”

    How To Master The Art Of Intentional Language

    5 Ways To Boost Engagement and Reduce Those Dreadful Crickets

    How To Get Back On Point When Your Participants Go Off-Topic

    10 Ways To Boost Your Credibility and Silence The Skeptics


    When?
    Thursday, August 12th, from 11:30 am to 12:45 pm EST.


    How Much?
    For the first 50 people to enroll it’s only $50, after that, $99.


    CLICK HERE TO JOIN US!

    • 21 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Anthony_Idle ,

Action speaks louder than words

Not sure who said it before Uncle Paul but like he says "when the student is ready the teacher appears".

Rick-87 ,

Awesome all round the world

Paul's wisdom reaches far and wide. We listen to it here in Australia every fortnight. I encourage all of my team to listen to his magic. If you only listen to one podcast it must be this one.

Carlo D'Andrea ,

Mr

I look forward to each weeks little gem of insight!!

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