27 min

What is a Traffic and Visibility Plan and Why Do I Need One‪?‬ Lifestyle Business School

    • Entrepreneurship

To sell a course, the right people need to see your offer. Period.
Without eyeballs, there aren’t sales.
Luckily, the process of GETTING eyeballs isn’t confined to a life spent slaving away on social media trying to build an audience.
Because at the end of the day? Audience and leads are actually two very different things.
Audience: A group of people to whom you deliver free content and thought leadership to.
Leads: A group of people who express interest in your offer.
An audience can help you generate leads, no doubt. But do you need a BIG audience to get the leads you need to sell your course? NUP.
In today’s podcast episode, we walk through how to structure a traffic and visibility plan to generate the number of leads you need to fill your course funnel.. with or without a big audience to start out with.

Here’s how to structure a plan of attack, to generate leads to sell your course, how it DIFFERS from audience.. and how it all works together;

1️⃣ Choose Your Selling System

2️⃣ Do the Math

3️⃣ Create Your Traffic and Visibility Plan

Full show notes for this episode can be found at
https://thecoursecartel.com/153

----------
Want more?

📫 Subscribe to the Newsletter:
For Expertise-Based Founders ready to engineer a lifestyle business that passes the Monday Morning test with flying colours. Get one actionable step each day, and then weekly thereafter. Subscribe here.

🎧 Subscribe to the Podcast:
With 1m downloads, make sure you hit the follow/subscribe button right now.

📝 Download our FREE 26 Page Expertise-Based Business Diagnostic:
Get clarity on what to work on first or next. Click here to get it for free.

🎓Join Lifestyle Business School:
Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot. Click here to join the waitlist today.

📲 Instagram:
Follow Stevie on Instagram at https://www.instagram.com/steviedillon_...

To sell a course, the right people need to see your offer. Period.
Without eyeballs, there aren’t sales.
Luckily, the process of GETTING eyeballs isn’t confined to a life spent slaving away on social media trying to build an audience.
Because at the end of the day? Audience and leads are actually two very different things.
Audience: A group of people to whom you deliver free content and thought leadership to.
Leads: A group of people who express interest in your offer.
An audience can help you generate leads, no doubt. But do you need a BIG audience to get the leads you need to sell your course? NUP.
In today’s podcast episode, we walk through how to structure a traffic and visibility plan to generate the number of leads you need to fill your course funnel.. with or without a big audience to start out with.

Here’s how to structure a plan of attack, to generate leads to sell your course, how it DIFFERS from audience.. and how it all works together;

1️⃣ Choose Your Selling System

2️⃣ Do the Math

3️⃣ Create Your Traffic and Visibility Plan

Full show notes for this episode can be found at
https://thecoursecartel.com/153

----------
Want more?

📫 Subscribe to the Newsletter:
For Expertise-Based Founders ready to engineer a lifestyle business that passes the Monday Morning test with flying colours. Get one actionable step each day, and then weekly thereafter. Subscribe here.

🎧 Subscribe to the Podcast:
With 1m downloads, make sure you hit the follow/subscribe button right now.

📝 Download our FREE 26 Page Expertise-Based Business Diagnostic:
Get clarity on what to work on first or next. Click here to get it for free.

🎓Join Lifestyle Business School:
Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot. Click here to join the waitlist today.

📲 Instagram:
Follow Stevie on Instagram at https://www.instagram.com/steviedillon_...

27 min