408 episodes

Accelerating your Interior design and home brand business. Hosted by interior design pro, Darla Powell.

Designed by Wingnut Social | Interior Design Business Darla Powell

    • Arts
    • 5.0 • 4 Ratings

Accelerating your Interior design and home brand business. Hosted by interior design pro, Darla Powell.

    Tips to Master Your Finances and Plan the Future of Your Business

    Tips to Master Your Finances and Plan the Future of Your Business

    Are you giving away all the financial keys to your interior design kingdom to just one person? Do you have a bookkeeper, a CFO, or an accountant, but not all three? Today’s guest, Kathy Svetina, tells us why that might not be the best idea, plus tons of other helpful info. Stay tuned!
    Kathy Svetina helps small businesses with $3M+in annual revenue build financially healthy and sustainable businesses. She is the founder of NewCastle Finance, a company offering Fractional CFO services to growing small businesses and the host of the Help, My Business Is Growing Podcast. For nearly 14 years, she did senior-level financial planning and analysis for Fortune 500 companies. Now she teaches small businesses how big companies use financial information to drive their business forward.
    ***
    📲CONNECT with Kathy:
    Website: https://www.newcastlefinance.us/
    LinkedIn: https://www.linkedin.com/in/ksvetina/
    Podcast: https://helpmybusinessisgrowing.buzzsprout.com/
    📲CONNECT with Darla: Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    "The World of Yesterday" by Stefan Zweig
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 35 min
    REPLAY: How to Get Your Design Work Published in a Magazine

    REPLAY: How to Get Your Design Work Published in a Magazine

    Are you an interior designer looking to get into magazines? Avoid these mistakes in 2024 that could prevent you from magazine placement! Today’s guest, Molly Schoneveld, shares lots of tips on design staging, the digital scene for magazines, and best practices for social media to get discovered by publications.
    Molly Schoneveld began her career in Hollywood working forAcademy Award-winning producer Brian Grazer. She was soon recruited to powerhouse entertainment firm PMK, where she worked with A-list talent. She started her PR firm, in 2008, and soon developed a niche expertise at the intersection of entertainment and lifestyle. Since then, she has worked with design and lifestyle clients across the country, helping to publish their projects, launch their stores, books and product lines.
    ***
    📲CONNECT with Molly:
    Website: https://www.thestoriedgroup.com/
    Molly's Instagram:  @molly.schoneveld
    The Storied Group Instagram: @thestoriedgroup
    📲CONNECT with Darla:
    Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    Ashley Marques' Episode: https://youtu.be/cMqdMzq-_6I?si=nfomOhSJIddTGVoU
    AD YouTube: https://www.youtube.com/@UC0k238zFx-Z8xFH0sxCrPJg 
    Library Card: https://www.thestoriedgroup.com/library-card-membership
    "One Day" by David Nicholls
    "Clockwork: Design Your Business to Run Itself" by Mike Michalowicz
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 42 min
    REPLAY: How to Achieve Financial Success With Your Design Business

    REPLAY: How to Achieve Financial Success With Your Design Business

    Do you need some more confidence when it comes to pricing your interior design services? Do you even know where to begin? Well, on today's show, we discuss that and more with one of our favorite guests, Rebecca Hay. Stay tuned!
    Designer. Speaker. Educator. Brick by brick, Rebecca Hay strategically developed the foundation for her now seamlessly run 7-figure design firm. Millions in profits, a savvy team, and countless residential projects later, she now only spends 20 hours a week in her firm. After years of being asked, “How did you do it?” Today, her mission is to educate fellow design firm owners to build confidence and professionalism in their business through her transformative 8-week course Power of Process.
    ***
    📲CONNECT with Rebecca:
    Website: https://rebeccahay.com
    Instagram: https://www.instagram.com/rebeccahaydesigns/
    TikTok: https://www.tiktok.com/@designercoach
    📲CONNECT with Darla:
    Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    Designer's Room: https://rebeccahay.com/designers-room/
    Pricing with Confidence: https://wingnut--rebeccahay.thrivecart.com/pricing-with-confidence/
    Rebecca's Podcast: https://rebeccahay.com/podcast/
    "Meet Me at the Lake" by Carley Fortune
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 45 min
    Use Authenticity to Attract Your Ideal Client

    Use Authenticity to Attract Your Ideal Client

    Have you been holding back online? Did you know that being 100% yourself can actually help attract your ideal clients? Designer Jessica Brigham is an expert in being unapologetically herself online, and she has some great tips on how to use your personality to your advantage. Stay tuned!
    A vivacious native New Yorker based in New England boasting my love for big and bold design. It’s my goal to equip and empower creatively-inclined women to live out their best magazine-ready life. I’m obsessed with designing, doing-it-myself, chronic rearranging, making up my own words, cooking, cocktails, thrifting and getting shit done. Day-by-day, I’m manifesting my dream to create a modern, eclectic and glam world (that’s just my Italian side showing).
    ***
    📲CONNECT with Jessica:
    Website: https://www.jessicabrigham.com
    Instagram: https://www.instagram.com/imjessicabrigham
    Facebook: https://www.facebook.com/imjessicabrigham
    Pinterest: https://www.pinterest.com/imjessicabrigham
    YouTube: https://www.youtube.com/@UCzwB2qBg0PxQjUFa6dLTdCA
    📲CONNECT with Darla:
    Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    "12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur" by Ryan Daniel Moran
    "Capitalism.com" Podcast: https://podcasts.apple.com/us/podcast/capitalism-com-with-ryan-daniel-moran/id721987947
    Ashley Marques' Episode: https://youtu.be/cMqdMzq-_6I
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 29 min
    How to Make Luxury Design Accessible

    How to Make Luxury Design Accessible

    Can niching down your business actually multiply your income? Is it possible to make a luxury service like design accessible to more people? How do you set boundaries with clients and start attracting the type of people you love to work with? All this and more on today's episode with Elle & Yvette of Decorelle Studio!
    We are Elle & Yvette, sisters and founders of Décorelle Studio, a luxury interior design firm servicing the DMV area and beyond. We founded Décorelle in 2018 to fill a gap in the interior design market – one that often fails to capture the newlyweds who just bought their first home, the empty nesters who want to reimagine their nest, or the bachelor(ette) who is just starting life out. Over the years, we have mastered the art of marrying the luxury that is interior design and accessibility.
    ***
    📲CONNECT with Decorelle Studio:
    Website: https://www.decorelle.com/
    Instagram: www.instagram.com/decorelle.co/
    📲CONNECT with Darla:
    Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    "Great CEOs Are Lazy" by Jim Schleckser
    "Outliers: The Story of Success" by Malcolm Gladwell
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 47 min
    How to Get Your Design Work Published in a Magazine

    How to Get Your Design Work Published in a Magazine

    Are you an interior designer looking to get into magazines? Avoid these mistakes in 2024 that could prevent you from magazine placement! Today’s guest, Molly Schoneveld, shares lots of tips on design staging, the digital scene for magazines, and best practices for social media to get discovered by publications.
    Molly Schoneveld began her career in Hollywood working forAcademy Award-winning producer Brian Grazer. She was soon recruited to powerhouse entertainment firm PMK, where she worked with A-list talent. She started her PR firm, in 2008, and soon developed a niche expertise at the intersection of entertainment and lifestyle. Since then, she has worked with design and lifestyle clients across the country, helping to publish their projects, launch their stores, books and product lines.
    ***
    📲CONNECT with Molly:
    Website: https://www.thestoriedgroup.com/
    Molly's Instagram:  @molly.schoneveld
    The Storied Group Instagram: @thestoriedgroup
    📲CONNECT with Darla:
    Instagram: https://www.instagram.com/thedarlapowell
    📚Resources & People Mentioned:
    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
    Ashley Marques' Episode: https://youtu.be/cMqdMzq-_6I?si=nfomOhSJIddTGVoU
    AD YouTube: https://www.youtube.com/@UC0k238zFx-Z8xFH0sxCrPJg 
    Library Card: https://www.thestoriedgroup.com/library-card-membership
    "One Day" by David Nicholls
    "Clockwork: Design Your Business to Run Itself" by Mike Michalowicz
    🏠FOLLOW Wingnut Social:
    Website: http://www.wingnutsocial.com
    Facebook: https://www.facebook.com/WingnutSocial/
    Twitter: https://twitter.com/wingnutsocial
    Instagram: https://www.instagram.com/wingnutsocial/
    Wingnut Webinars: https://wingnutsocial.com/webinar
    🎧SUBSCRIBE to The Wingnut Social Podcast:
    Apple Podcasts: https://apple.co/3RJzmtK
    Google Podcasts: https://bit.ly/designedongooglepodcasts
    TuneIn: https://bit.ly/designedontunein
    YouTube: https://bit.ly/designedonyoutube

    • 42 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

Adam-S ,

Love Darla’s warm interview style

I have enjoyed Wingnut Social since it launched back in 2018, probably due to host Darla Powell’s honest, funny and warm approach to the conversations with her guests. It’s an enjoyable 35 minutes of not only enjoyable banter but real nuggets you can take away and use in your own design business. Thanks Darla for 5 years of awesome and really engaging content!

Tyscoaching ,

Wow!

what a beautifully niched podcast! just came across it now and I'm blown away by the value you give. Awesome job Darla!

jodiehughes6 ,

Wingnut Fan

I enjoy listening to Darla and Natalie (ripping into each other) on the podcast. The interviews are interesting and the knowledge I obtain is very inspiring for my own business. One of my favourites!! 🇦🇺

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