367 episodes

Welcome to Season 7 of REady2Scale, the go-to podcast for real estate investors, with a special emphasis on multifamily investing. In this podcast, we explore the dynamic landscape of various investment strategies, from real estate to farmland and more, offering you insights, strategies, and stories to enhance your agility and foresight in the market.
Each episode is designed to empower you, whether you're a seasoned investor or just starting out. From analyzing market shifts to uncovering investment opportunities, and from risk management to portfolio diversification, we cover a spectrum of topics that resonate with anyone keen on building wealth through smart investing. Tune in to transform your approach to investing and start moving with the market, not against it.
REady2Scale is sponsored by Blue Lake Capital. To learn more and join us in our multifamily investments, visit: www.bluelake-capital.com.

REady2Scale - Real Estate Investing Blue Lake Capital

    • Business

Welcome to Season 7 of REady2Scale, the go-to podcast for real estate investors, with a special emphasis on multifamily investing. In this podcast, we explore the dynamic landscape of various investment strategies, from real estate to farmland and more, offering you insights, strategies, and stories to enhance your agility and foresight in the market.
Each episode is designed to empower you, whether you're a seasoned investor or just starting out. From analyzing market shifts to uncovering investment opportunities, and from risk management to portfolio diversification, we cover a spectrum of topics that resonate with anyone keen on building wealth through smart investing. Tune in to transform your approach to investing and start moving with the market, not against it.
REady2Scale is sponsored by Blue Lake Capital. To learn more and join us in our multifamily investments, visit: www.bluelake-capital.com.

    Investing in Real Estate? Avoid These Mistakes!

    Investing in Real Estate? Avoid These Mistakes!

    Investing in Real Estate? Avoid These Mistakes!

    The benefit of having a network is that when you have the opportunity to consult with other people, you can often avoid mistakes that they have actually made. That's exactly what our guest, Aleksey Chernobelskiy, is going to be talking about on today's episode of REady2Scale. Tune in as Aleksey shares a sneak peek into his extensive experience and a comprehensive guide on the top 15 syndication mistakes to avoid, helping you navigate the complex landscape of real estate investment more effectively. Let’s get REady2Scale!

    What You Will Learn:
    -Insights on Transitioning from Public REITs to Private Syndications: Aleksey discusses his transition from traditional REITs to syndications, revealing a less-known facet of investment strategies that could be crucial for private investors.
    -Top Syndication Mistakes: Delving into common and often overlooked investment errors, Aleksey provides practical advice on how to navigate the syndication landscape effectively to avoid costly mistakes.
    -Current Real Estate Market Analysis: With a realistic perspective on the current real estate cycle, Aleksey and Jeannette discuss the potential future of real estate investments and what it means for both new and seasoned investors.
    -Practical Investment Tips: From the importance of due diligence to understanding complex deal structures, Aleksey gives actionable advice that passive investors can use to safeguard their investments.
    Listeners will benefit from Aleksey’s detailed breakdown of investment strategies, understanding both the risks and opportunities present in today’s real estate market. Whether you’re a seasoned investor or new to the field, this episode offers valuable insights into making smarter, more informed investment decisions.
    Remember to subscribe and review the REady2Scale podcast to never miss an episode!

    🔗Links:
    Return on capital vs. Return of capital: What You Need to Know as a Passive Investor
    Top 15 Syndication Mistakes To Avoid 



    Contact Information:
    aleksey@hey.com 
    lplessons.co  

    Prefer to listen to this episode? See transcript here. 
    Watch the full episode here.



    Are you REady2Scale Your Multifamily Investments?

    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.

    To reach Ellie & the Blue Lake team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.

    FOLLOW US ELSEWHERE

    -------------------------------

    LinkedIn / bluelake-capital

    Instagram:   / bluelake_capital

    X:   / BlueLakeCap



    Timestamps
    00:00 Introduction to Today's Guest: Alexi Chernobelskiy
    00:46 Alexi's Background and Career Journey
    02:20 Insights on Real Estate and Investment Strategies
    05:12 Current Real Estate Market Analysis
    08:59 Top Syndication Mistakes to Avoid
    16:21 Lightning Round and Final Thoughts

    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose

    #passiveinvesting #realestate #wealth
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 22 min
    5 Genius Ways to Grow Wealth! (How the "rich get richer")

    5 Genius Ways to Grow Wealth! (How the "rich get richer")

    They say the rich keep getting richer. And that's true. But if they can do it, why can't you? In this episode of the REady2Scale podcast, Jeannette Friedrich, Director of Investor Relations at Blue Lake Capital, explores the multifaceted concept of wealth and shares key strategies the wealthy use to grow and protect their assets.

    Key Highlights:
    -Defining Wealth: Jeannette breaks down the different levels of wealth, offering insights into how each group approaches their financial journey.
    -Unique Wealth-Building Strategies: Discover five unconventional methods that the wealthy employ to continue building their wealth.
    -Tax Strategies: Learn about smart tax deferral techniques that allow wealthy individuals to maximize their investment returns.
    -Leveraging Debt: Understand how the wealthy use good debt to their advantage, turning borrowed money into profitable investments.
    -Investment Diversification: The importance of consistency and discipline in investment choices for sustained wealth growth.
    -Collecting Antiques: A look at how the wealthy use high-value items as investment tools.
    Jeannette also shares a visual guide illustrating the power of investing and how strategic financial planning can lead to substantial wealth accumulation over time.

    Subscribe to our YouTube Channel here.
    Prefer to listen to this episode? See transcript here. 
    Watch the full episode here.
    Bonus: Want to learn more about whole life insurance? Check out our episodes here and here.


    Are you REady2Scale Your Multifamily Investments?
    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.
    To reach Ellie & the Blue Lake team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.


    Timestamps
    00:00 Introduction: The Rich Keep Getting Richer
    00:46 Understanding Wealth: What Does It Mean to Be Rich?
    01:13 The Four Levels of Wealth
    02:18 Crazy Wealth-Building Strategies: Whole Life Insurance
    03:24 Tax Strategies of the Wealthy
    05:08 Leveraging Good Debt
    06:04 Diversifying Investments
    06:30 The Power of Investing: A Visual Guide
    07:46 Blue Lake Capital: Investment Opportunities
    08:28 Collecting Antiques: A Unique Wealth Strategy
    09:10 Conclusion: How the Wealthy Stay Wealthy

    FOLLOW US ELSEWHERE
    -------------------------------
    LinkedIn / bluelake-capital
    Instagram:   / bluelake_capital
    X:   / BlueLakeCap

    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose

    #realestate #richgetricher #wealth
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 9 min
    How I Retired at 32 (with Rent-To-Own)

    How I Retired at 32 (with Rent-To-Own)

    Ever wondered how to turn the housing crisis into an opportunity for innovation and profit? In this episode of REady2Scale, host Jeannette Friedrich, Director of Investor Relations at Blue Lake Capital, dives deep into the complexities of the housing crisis and innovative solutions with Adam Zach, co-founder of Home Equity Partner. This episode is packed with insights into how to disrupt the real estate industry, create impact, and generate returns.

    Key Takeaways:
    Adam Zach's Journey:
    -Adam shares his inspiring journey from a civil engineer to a successful real estate investor who retired at 32.
    -Insights into his early investment strategies and how personal development played a crucial role in his success.
    Innovative Rent-to-Own Strategies:
    -Explanation of different rent-to-own strategies, lease purchase options, and contract for deeds.
    -How Home Equity Partner connects real estate investors with potential homeowners who are a few years away from qualifying for a mortgage.
    -Detailed breakdown of how each strategy works and the benefits for both investors and tenant-buyers.
    Navigating High Interest Rates:
    -Discussion on how the current high-interest rate environment impacts rent-to-own models.
    -Strategies for maintaining incentivized returns despite higher borrowing costs.
    Mitigating Risks:
    -How Home Equity Partner mitigates risks through thorough tenant screening, rent guarantee insurance, and careful pairing of investors and properties.
    -Importance of understanding investor goals and tailoring deals to meet specific needs.
    Scaling a Real Estate Business:
    -Adam shares lessons learned from scaling his business, including the importance of partnerships, continuous learning, and understanding deal flow.
    -Challenges and strategies in managing a large portfolio spread across multiple states.
    Personal Insights and Motivation:
    -Adam’s personal mission to leverage real estate to appreciate lives and his focus on cash flow over wealth.
    -Jeannette shares her own motivations driven by securing the future for her children, especially those with disabilities.
    ---
    Practical Advice:

    Tips for those looking to scale their business, including finding the right partners, leveraging unique skill sets, and continuously learning.

    Encouragement to take the first step in any venture and be open to pivoting as new opportunities and challenges arise.


    Contact Information:
    Adam can be reached through LinkedIn, Facebook, or via the Home Equity Partner website at homeequitypartner.com.

    Prefer to listen to this episode? See transcript here. 
    Watch the full episode here.

    Are you REady2Scale Your Multifamily Investments?
    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.
    To reach Ellie & the Blue Lake team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.

    FOLLOW US ELSEWHERE
    -------------------------------
    LinkedIn / bluelake-capital
    Instagram:   / bluelake_capital
    X:   / BlueLakeCap

    Timestamps
    00:00 Introduction to the Housing Crisis
    00:37 Meet Adam Zach: From Engineer to Real Estate Mogul
    02:03 Adam's Journey to Early Retirement
    04:21 Disrupting the Real Estate Market
    06:45 Understanding Rent-to-Own Strategies
    10:21 Navigating High Interest Rates
    17:49 Mitigating Risks in Rent-to-Own Investments
    22:34 Scaling the Business
    23:44 Managing a Large Real Estate Portfolio
    24:55 The Power of Partnerships
    25:36 Scaling the Business
    26:12 Active vs. Passive Investing
    27:15 Personal Mission and Real Estate
    28:59 Understanding Investor Goals
    29:53 Unique Advantages and Motivations
    33:49 Lessons in Scaling a Company
    37:28 Lightning Round Questions
    44:31 Conclusion and Final Thoughts

    #investing #realestate #rent-to-own #wealth

    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose
    Learn more about your ad choices. Visit megaphone.fm/adc

    • 47 min
    2024 Elections (What Investors Need to Know)

    2024 Elections (What Investors Need to Know)

    How do elections shape the real estate market, and what should investors be aware of? In this episode of REady2Scale, Ellie Perlman, founder and CEO of Blue Lake Capital, delves into the impact of the 2024 elections on the real estate market, particularly multifamily assets. Drawing from historical data and her extensive experience, Ellie breaks down the short-term and long-term effects of election outcomes on real estate investments.

    Key Takeaways:
    -Short-term Uncertainty: Elections often cause short-term market jitters due to political uncertainty. Investors may hold off on decisions until the political landscape becomes clearer, leading to temporary dips in market activity and property values.
    -Long-term Stability: Despite short-term fluctuations, the long-term impact of elections on multifamily performance is typically minimal. Strong market fundamentals, such as consistent demand for rental housing, help sustain multifamily investments regardless of the political party in power.
    -Economic Factors:
    1. Interest Rates and Investor Confidence: Fluctuating interest rates during election years can impact investor confidence and investment decisions.
    2. Policy Changes and Taxation: Potential changes in tax policies and regulations depending on the winning party can influence investor behavior and market dynamics.
    3. Job Market and Consumer Confidence: A strong job market boosts rental demand and occupancy rates, while economic uncertainty can have the opposite effect.
    4. Availability of Credit: Economic volatility during election years can tighten credit availability, affecting property prices and investment opportunities.
    Conclusion
    Ellie advises investors to stay informed about political developments and their potential impacts on the multifamily market. By focusing on the long-term fundamentals and understanding the interplay between economic factors, investors can navigate the uncertainties of election years with confidence. For more insights and investment opportunities, visit Blue Lake Capital's website www.bluelake-capital.com.

    Prefer to listen to this episode? See transcript here. 
    Watch the full episode here.

    Are you REady2Scale Your Multifamily Investments?
    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.
    To reach Ellie & the Blue Lake team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.
    FOLLOW US ELSEWHERE
    ---------------------------------------------------  
    LinkedIn / bluelake-capital
    Instagram:   / bluelake_capital
    X:   / BlueLakeCap



    Timestamps
    00:00 Introduction to Multifamily Demand
    00:25 Welcome to Ready to Scale
    00:57 Impact of Elections on Real Estate
    03:20 Short-term vs Long-term Impacts
    07:55 Economic Factors Influencing Multifamily
    08:36 Interest Rates and Investor Confidence
    10:59 Policy Changes and Taxation
    13:53 Job Market and Consumer Confidence
    16:39 Availability of Credit
    20:50 Conclusion and Investment Advice



    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose

    #election #realestate #investing
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 24 min
    Multifamily Market Confidence: Yea AND Nay?

    Multifamily Market Confidence: Yea AND Nay?

    Multifamily is under pressure. That's no secret. Some investor sentiment has been shaken and other investors are elated. So what is the future prospect of multifamily investing and what's going to happen to current portfolios? Join Jeannette Friedrich and Marcin Drozdz on this episode of REady2Scale to discuss just that.

    Key Takeaways
    -Historical Context: Marcin shares his experiences entering real estate during the 2008 financial crisis, highlighting challenges and strategies that are relevant today.
    -Market Comparisons: Examination of similarities and differences between the 2008 crisis and today's economic climate, particularly the crisis of confidence among consumers and institutions.
    -Investor Sentiment: Insight into current investor attitudes, with a focus on the risks of overly optimistic projections and the importance of diligent underwriting.
    -Extend and Pretend: Explanation of the "extend and pretend" phenomenon in commercial real estate and its implications for property valuations.
    -Valuation Challenges: Discussion on how to accurately assess property values in the current market, balancing risk and opportunity.
    -Multifamily Real Estate's Future: Marcin's perspective on why multifamily real estate remains a valuable investment despite market challenges and technological advancements.
    Practical Advice
    -Risk Management: Emphasis on the importance of understanding how much can be lost before considering potential gains.
    -Strategic Positioning: Tips on leveraging reputation for assured closings and targeting slightly smaller deals to secure favorable terms.
    -Market Opportunities: Identification of market segments likely to present opportunities, particularly properties that are too large for individuals but too small for major players.
    Connect with Marcin

    Website: marcindrozdz.com for resources and insights on real estate investing.

    Prefer to read the interview? See transcript here.
    Watch the full episode here.

    Are you REady2Scale Your Multifamily Investments?
    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.

    To reach Jeannette & the Blue Lake team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.

    Timestamps
    00:00 Introduction and Episode Overview
    00:35 Meet Marcin Drozdzdz
    01:24 Marcin's Real Estate Journey
    02:56 Economic Similarities and Differences
    04:19 Market Predictions and Strategies
    07:54 Investor Sentiment and Underwriting
    16:14 Valuation Challenges in Real Estate
    23:52 Lightning Round and Personal Insights
    28:07 Conclusion and Final Thoughts

    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 31 min
    How to Vet Multifamily Deals in 2024

    How to Vet Multifamily Deals in 2024

    The market has entered a new cycle, and it’s very different from where we were even a year ago. How should you adjust your vetting process for multifamily real estate deals today? As the CEO of a multifamily firm, listen in as Ellie Perlman shares her expertise on how her team evaluates potential investments to ensure they align with their strategic goals.

    Key Takeaways
    Market Analysis:
    -How to understand local and sub-market conditions: what to research
    -Simple Google searches can provide valuable insights into market dynamics.
    Financial Evaluation:
    -Ellie discusses the importance of scrutinizing financials, particularly focusing on bad debt and rent growth.
    -High bad debt could indicate issues with tenant quality or management effectiveness.
    -Evaluating rent growth helps determine the potential for increasing rental income.
    Management Team Assessment:
    -How to choose the right property management team 
    -How a strong management team can significantly impact the success of an investment.
    Investment Committee and Underwriting:
    -Ellie explains the role of the investment committee in adding a layer of scrutiny to ensure sound decision-making.
    -Thorough underwriting practices help balance risk and opportunity, avoiding overly aggressive or overly conservative approaches.
    Touring the Assets:
    -The essential thing to do to understand the property's condition and potential.
    -The 3 Key questions to ask during tours

    Maintaining Discipline:
    -Despite market changes, Ellie stresses the importance of adhering to disciplined pricing and yield targets.
    -Staying disciplined helps ensure that investments remain viable and profitable.

    Prefer to read the interview? See transcript here.
    Watch the full episode here.

    Are you REady2Scale Your Multifamily Investments?
    Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com.
    To reach Ellie & her team, email them at info@bluelake-capital.com or complete our investor form at www.bluelake-capital.com/new-investor-form and they'll connect with you.

    Timestamps
    00:00 Introduction and Welcome
    00:30 Overview of the Vetting Process
    02:52 Key Factors in Deal Vetting
    05:07 Importance of Market Analysis
    08:23 Management Team and Underwriting
    11:03 Touring the Assets
    16:00 Final Thoughts and Contact Information

    Producer: Blue Lake Capital
    Strategist: Syed Mahmood
    Editor: Emma Walker
    Opening Music: Pomplamoose

    #investing #deals #multifamily #realestate
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 20 min

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