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10 episodes
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How Sh*t Gets Made by MindSpark Research MindSpark Research Intl (now Savanta)
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- Business
A podcast about the people behind the products, services and brands we love.
How Sh*t Gets Made is dedicated to shining a light on the people who create, design and test the things we interact with in our lives: real talk about how the research gets done that shapes almost everything in our world.
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Empowering Women in Sports Through Inclusivity & Diversity
Norbert sits down with Liz and Josie from Women in Sport to talk about inclusion efforts in sport for all with special recognition of women's powerful relationship with sport and reclaiming / learning the rights to one’s body, to fitness and participation, and to existing free of criticism, and the positive change to come within a regularly critical or exclusive activity.
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Ep.9 - Humanized Surveys & Accessible Product Design
Looking to incorporate new accessibility means into your brand but lost on where to get started? Yuri Martins (Senior Product Designer, Typeform) logs in with MindSpark's own Nikki Lavoie to dish on how user testing, interviews, assisted technology, and other research methods have helped Typeform nail and discover room for inclusive and accessible design practices!
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Ep.8 - Funny Accents & Expatism and Social Stigma
Nick and Eva talk to Kat and Norbert (MindSpark) about moving abroad, settling into a new country, the pros and cons of being an expat and give advice to anyone considering moving away from their home country.
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Ep.7 - To Invest or Not To Invest & Cryptocurrencies
Nick Aramouni, Eva Berliner talk to Nikki Lavoie about Bitcoin, investing and trusting digital currencies, crypto-skepticism, and the fluctuation of exchange rates.
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Ep.6 - Mysterious Whale Mugs & Life-changing Research
Pati Dominguez (Diageo), Santi Dominguez (Autodesk) talk to Nikki about how knowing research can help you in marketing and gain better understanding of your customers, why people don’t know much about research and how to change that and how being transparent can help people understand what researchers do.
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Ep.5 - First Dates, Torture & Research and Sales
Nina Schacht (Nidos Academy) and Dirk Schacht (Sales Expert) tell Nikki a tale of first dates, and talk about laundry detergent, torture, and the relationship between research and sales.