4 episodes
China eCommerce Masters Series James Eron
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- News
Insightful interviews and commentary on how brands thrive - and fail in the world's largest eCommerce market.
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What Future Are We Creating?
What Future Are We Creating? An insightful motivating interview with renowned international speaker and executive coach Cameron Brown.
Links:
https://www.linkedin.com/pulse/what-future-we-creating-james-eron
https://www.ted.com/talks/cameron_brown_what_future_are_we_creating
https://www.facebook.com/CameronBrownReal/videos/2831876406889690/ -
Coronavirus China Business Impact
How the Coronavirus is Impacting China Businesses. An Interview with Arie Schreier, GM of PTL group China.
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eCommerce - Engaging the Traveling Chinese Consumer
Engaging the Traveling Chinese Consumer - best practices in eCommerce. An Interview with Renee Hartmann, Co-Founder of China Luxury Advisors including a case study on Michael Kors. Key take-aways include leveraging:
Chinese Overseas Media,
Chinese Travel Media Platforms,
Overseas KOLs,
Local Organizations.
View on LinkedIn at https://www.linkedin.com/pulse/engaging-traveling-chinese-consumer-james-eron/ -
How Costco Nailed the China Market - an interview with Brandigo's Mike Golden
A look into the branding magic behind Costco's 1st China warehouse launch. An interview with Mike Golden, Brandigo China's President by James Eron, Partner at Kung Fu Data.