168 episodes

(Previously: "Design Hacks for DIYers") The podcast for all things branding, design, marketing and business strategy for your small biz. Hosted by Jacqui Naunton, pro graphic designer and coach at White Deer Graphic Design.

This is the podcast for small biz owners (aka, entrepreneurs) who love to have fun AND take their biz seriously.

We'll be diving into DIY graphic design and the crucial role it plays in building a successful business... a business that is not only your passion but is taken seriously by the world.

You'll also get to learn key branding insights from yours truly, as well as glean marketing, strategy and business advice from epic industry experts.

I’ve supported HUNDREDS, if not thousands of women over the last 10 years to transform their brand & design, and in doing so helping them to build successful and sustainable businesses while living the life they love. And in this podcast, I get to do the same for you.

Join us every week for a new episode ready to fuel you with inspiration, equip you to thrive, and get you looking "seriously in business".

Seriously in Business: Brand + Design, Marketing and Business White Deer, Jacqui Naunton

    • Business

(Previously: "Design Hacks for DIYers") The podcast for all things branding, design, marketing and business strategy for your small biz. Hosted by Jacqui Naunton, pro graphic designer and coach at White Deer Graphic Design.

This is the podcast for small biz owners (aka, entrepreneurs) who love to have fun AND take their biz seriously.

We'll be diving into DIY graphic design and the crucial role it plays in building a successful business... a business that is not only your passion but is taken seriously by the world.

You'll also get to learn key branding insights from yours truly, as well as glean marketing, strategy and business advice from epic industry experts.

I’ve supported HUNDREDS, if not thousands of women over the last 10 years to transform their brand & design, and in doing so helping them to build successful and sustainable businesses while living the life they love. And in this podcast, I get to do the same for you.

Join us every week for a new episode ready to fuel you with inspiration, equip you to thrive, and get you looking "seriously in business".

    167: Transform Your Relationship with Money with Katy Almstrom

    167: Transform Your Relationship with Money with Katy Almstrom

    Are you ready to transform your relationship with money and take control of your finances? Join host, Jacqui Naunton, as she interviews guest money expert, Katy Almstrom, as they dive deep into the world of financial planning and share valuable insights on how to achieve financial stability and success. From understanding the importance of setting financial boundaries to navigating impulsive spending, this episode will empower you to take charge of your financial future.

    • 41 min
    166: 5 Ways to Get Unstuck When Designing

    166: 5 Ways to Get Unstuck When Designing

    Even as a designer with over a decade of experience - I still get STUCK! And from coaching hundreds of business owners to DIY their graphics, I know you might be getting stuck too.

    And getting stuck is NOT the way a business owner wants to spend their day. It wastes time, means you create subpar graphics and is honestly just a frustrating feeling!!

    So what are my top tips get getting unstuck when designing? What do I do myself? That's what I'll be covering in this episode of the Seriously in Business podcast

    • 16 min
    165: The Art of Facebook Ad Funnels with Bianca McKenzie

    165: The Art of Facebook Ad Funnels with Bianca McKenzie

    In this episode, I chat with Facebook (Meta) ads expert, Bianca McKenzie, about the art and science of creating effective Facebook ads (that don't suck all your money). We cover the challenges of converting leads, refining funnels for online courses, and troubleshooting ad campaigns. Whether you're a seasoned marketer or just starting out, Bianca shares valuable insights to help you optimize your Facebook ad strategy.

    • 37 min
    164: The Power of Personal Branding: How Much to Put Yourself in Your Business Visuals

    164: The Power of Personal Branding: How Much to Put Yourself in Your Business Visuals

    Do you REALLY need to be in your brand? Like YOU as a person? Yes and no. In this episode, I'll share why you might want to embed you into your business plus we'll dive into how to know how much of you to put in. If you really love pineapple, does that belong in your business? What if your favourite colour is lime green? Should your brand be lime green?

    • 14 min
    163: Nurturing the Nervous System as a Business Owner with Mia Poklepovich

    163: Nurturing the Nervous System as a Business Owner with Mia Poklepovich

    How can we nurture our nervous systems when we run our own business? When things feel like they're constantly GOING

    In this episode, occupational therapist Mia Poklepovich discusses the unique challenges faced by women in business and the importance of prioritizing well-being. We cover effective strategies for managing stress, navigating challenging situations, and finding healthy coping mechanisms.

    • 37 min
    162: Are You Missing The RIGHT Logos? The Logo Variations ALL Businesses Need

    162: Are You Missing The RIGHT Logos? The Logo Variations ALL Businesses Need

    This is SUCH a common mistake for those of us DIYing our brand: Only creating 1 or 2 versions of our logo. Did you know you should have at least 4 different versions or more!! PLUS colour variations.

    Having versatile, professional logo variations to suit the diverse needs of your business will mean you are ready for anything business throws at you and look wildly schmick the whole time. Whether it's needing a favicon or DP, logo for a T-shirt or business card, or something for a letterhead or footer in your presentation slides. These are the variations not to miss!

    • 15 min

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