Ep 236: How (and WHY) I've changed my COURSE PRICES over the years with Gabe Cox

Work Less, Earn More Podcast

In this episode, I'm joined by my business colleague Gabe Cox to explore the evolution of course pricing. We delve into the reasons behind these changes, the context influencing them, and strategic takeaways for effectively pricing digital products. From my initial flops to our successful six-figure strategies, Gabe and I share invaluable insights on incremental validation, audience engagement, and balancing value with affordability.

Listen to the full episode to hear:

  • The reasons and context behind changes in course pricing over the years.
  • Strategies for effectively pricing digital products.
  • Insights from initial failures to successful six-figure strategies.
  • Tips on incremental validation, audience engagement, and balancing value with affordability.

FREE Resources to Grow Your Online Business:

  • 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method/
  • How I Turned my $29 Online Course into a 6-Figure Success: https://www.gillianperkins.com/100k-workshop-registration-page

Work with Gillian Perkins:

  • Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
  • Get your online biz started with Startup Society: https://startupsociety.com 
  • Learn more about Gillian: https://gillianperkins.com 
  • Instagram: @GillianZPerkins

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