Events The Real Network

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Sbusiso Kumalo, Chief Marketing Officer at African Bank, chats to Lebang Kgosana about the importance of such an event, and why African Bank has chosen to participate.

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Join Lebang Kgosana in conversation with Cortney Hoyland, the Head of Partnerships for Sunday Times GenNext, as she looks back on the growth of the event during her 10-year reign.

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Tshepo Kgobe, COO of the Gautrain Management Agency, chats to Lebang Kgosana about how Gautrain thinks for the youth, and has adjusted their systems to be more relevant.

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Sechaba Motsieloa, Director of Marketing at McDonald’s South Africa, shares with Lebang Kgosana more about the McDonald's strategy, and why the youth keep loving it.

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Mayur (Miles) Bhana, the General Manager of Marketing at Mercedes-Benz, chats to Lebang Kgosana about the importance that the Mercedes-Benz brand places on the youth market.

The Sunday Times GenNext event in partnership with Yellowwood - now in its 19th year - is the leading annual youth brand preference and consumer behaviour event. This year, Sunday Times GenNext will take over the entire month of September with 3 separate events: Interactive Showcase (7 September), Awards (20 September) and Youth Marketing Conference (28 September). Tebogo Motlhamme, Marketing Manager at Skye Distribution, chats to Lebang Kgosana about what the youth can expect from them at this year's GenNext events!