Meredith's Husband A professional photographer and her SEO husband
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- Business
SEO for people who don't like SEO. I run an SEO agency. My wife Meredith is a family photographer. Our podcast explains how I got Meredith's website to the top of Google and answers questions from photographers about SEO and website marketing.
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Creating Basic Reports in Google Analytics
Here's the blog I mentioned at the end of this episode!
How to Create Basic Reports in Google Analytics
https://seiq.io/google-analytics-reports
Need to set up conversions ("Key Events") in Google Analytics?
https://support.google.com/analytics/answer/12844695?hl=en
TIMESTAMPS
[0:25] Meredith's Question about Google Analytics
[1:53] Common Questions about Website Visitors
[7:06] Creating Custom Reports in Google Analytics
[7:58] The Problem with Average Time on Site
[9:52] The Metrics I Pay Attention To
[10:37] Engagement Rate vs. Bounce Rate
[12:34] Measuring Conversions with Google Analytics
[13:14] Conversion Rates from Social Media vs. Google
CONTACT
https://www.meredithshusband.com/contact -
How to Measure Conversions with Google Analytics
RESOURCES MENTIONED IN THIS EPISODE
How to set up Conversion Events (Google's blog)
https://support.google.com/analytics/answer/12966437?hl=en
TIMESTAMPS
[0:24] The Double Impact of Improving Conversion Rate
[1:40] G4 and The Holy Grail of Website Metrics
[2:26] The New G4 Analytics and Tracking Conversions
[5:31] How to Track Conversions
[6:24] Tracking Conversions with CRMs
[8:38] Do this sooner, rather than later...
CONTACT
https://www.meredithshusband.com/contact -
SEO for Video Content Creators
In this episode, I'll delve into my unique experience with video content on my blog, specifically focusing on my blog video tutorials. Recently, due to Google's mysterious algorithm shifts, I've observed a decline in organic traffic, which ignited my curiosity to explore potential causes and solutions. My journey included creating test pages and delving into online SEO forums for answers. I'll share my finding and my new approach to integrating YouTube videos into blog posts. Join me for an insightful exploration of my blog's video content journey and its implications for content creators.
CONTACT
https://www.meredithshusband.com/contact -
How to Stop Feeling Like an SEO Failure
Ever felt like a fraud in a world that constantly demands more? Let's unravel that tangled web of imposter syndrome together, especially that pesky shadow that follows us around in the SEO landscape. Our latest chat dives into the pressures of nail-biting expectations and those stealthy comparisons that sneak into our professional lives. With a light-hearted touch, we reveal why it's vital to celebrate every single milestone—imagine laying bricks for a sturdy house, one at a time, with your own hands. That's the kind of patience and recognition of progress we're unpacking here, and trust us, it's a foundational talk you won't want to miss.
KEY POINTS
[2:08] Setting and Achieving Goals
[3:00] How Expectations Lead to Frustration
[5:50] Brick House SEO
[6:45] The Danger of Focusing on Competitors
[7:40] The #1 Way to Stop Feeling Like an SEO Failure
[8:28] The SEO Cocktail Party
CONTACT
https://www.meredithshusband.com/contact -
Meredith's Website Relaunches!
Raise your glasses to a milestone nearly half a century in the making - Meredith's website has finally launched! But what happens when the last streamer falls? That's where the real work begins. In this episode, we'll share the crucial steps you need to take after a website goes live, ensuring you're not just throwing a great party but also maintaining the buzz. We'll explore ground-level SEO tactics, the power of the Google 'site:' command, and why hitting pause on your analytics dashboard for a few weeks could lead to more accurate insights. Plus, we'll reveal how to measure the impact of your marketing with precision, ensuring you know exactly which parts of your site are hitting the mark and which might need a bit more polish.
Ever feel like some services just don't gel with your brand? We've been there, and this time, we're pulling the plug on a provider that wasn't meshing with our vision, emphasizing the importance of aligning partnerships with your business's core objectives. In this candid conversation, we'll discuss the delicate balance between innovative strategies and staying true to what works, the significance of being upfront with our audience, and the indispensable role of tools like Google Analytics in sculpting a successful digital identity. Whether you're a seasoned pro or just dipping your toes into the digital waters, this episode is packed with insights to help you navigate the complex currents of website and SEO strategy.
CONTACT
https://www.meredithshusband.com/contact -
Google Targets Content Generated by AI
Dear Mr or Miss Artificial Intelligence, please describe this episode below.
If you do a good job, I'll give you a cookie.
Ever found yourself questioning the true intent behind the flurry of online content? Get ready to recalibrate your content compass as we tackle Google's seismic core update, aiming its crosshairs at low-quality, AI-generated content. We're peeling back the layers of Google's sophisticated arsenal of algorithms and tests designed to champion original, high-quality content. It's a deep dive into how the tech titan is reshaping the SEO landscape and the role that AI plays in our quest for a polished online presence. Stick with us, and you'll emerge with a robust strategy for staying ahead in a world where quality trumps quantity every time.
Wave goodbye to creating content that merely caters to algorithms, and hello to crafting stories that resonate with real people. Our latest episode is a heartfelt nudge towards introspection as we explore why your content might be missing the mark with your audience. It's all about recentering your approach to be genuinely user-centric, ensuring that every piece you put out there is not just informative but deeply engaging. Join the conversation as we dissect what it means to be a content creator in the age of discerning digital consumers, and how to make sure your work stands out for all the right reasons. Subscribe and transform your content into something your audience can't wait to click on.
Timestamps:
[1:36] More Big News From Update
[3:38] Welcome to Search Engine Land
[4:41] A Quote from Google About AI
[6:56] Using AI to Generate Content for SEO
[9:04] Bulk-Published AI Content
[10:58] What These Changes Mean for YOU
[12:04] Create Content for USERS!
CONTACT
https://www.meredithshusband.com/contact