1 hr
Steve Harrison returns SHOT BY BOTH SIDES
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- Marketing
Eaon chats again with the great Steve Harrison. Steve's latest book 'Can't Sell, Won't Sell' has just been updated with six new chapters, they discuss this and the continued politicisation of advertising institutions such as the D&AD by its leaders - regardless of what anyone else might think - the circular logic of so-called Brand purpose and much more.
Get Steve's book here https://www.amazon.co.uk/Cant-Sell-Wont-Advertising-politics/dp/0957151527
Eaon chats again with the great Steve Harrison. Steve's latest book 'Can't Sell, Won't Sell' has just been updated with six new chapters, they discuss this and the continued politicisation of advertising institutions such as the D&AD by its leaders - regardless of what anyone else might think - the circular logic of so-called Brand purpose and much more.
Get Steve's book here https://www.amazon.co.uk/Cant-Sell-Wont-Advertising-politics/dp/0957151527
1 hr