Canig Innovative Solutions Audio Podcast Lorenz Mba
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- Business
We aim to attract MSMEs, Start-up companies and Innovative small-cap organizations interested in transformational thinking that will drive strategic business growth and expansion.
Our focus is to assist companies in closing the gap between where they are, and where they want to be.
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ATTITUDE versus Talent
Your Attitude is your reaction to circumstances, place and time. Attitude is different from personality types. Talent may get you out on the field but it's attitude and effort that will keep you there.
At Canig Innovative Solutions, we hire for attitude and train for skills.
It's your attitude and not your brilliance or aptitude that will eventually determine your altitude. Attitude is contagious, is yours worth catching?
Develop a Positive Mental Attitude today, it is worth the effort. -
AUDACITY of LEADERSHIP
Leadership is the CAPACITY to INFLUENCE others through INSPIRATION generated by a PASSION, MOTIVATED by a VISION borne out a CONVICTION produced by a PURPOSE.
Leadership is in sum, the ability to get others to follow your direction voluntarily and without coercion or fear. It is not manipulative.
Leaders do not seek consensus, instead they BUILD CONSENSUS.
Leaders motivate and mentor. Leaders act boldly and decisively whilst showing empathy. -
Do NOT slash marketing budget during a crisis
Growing stakeholder engagement during a crisis such as the Covid-19 pandemic is a smart move.
There is less cluttering of the media and so advertisers get a better bang for their buck Most people are at home due to the lockdowns and so have more time on their hands. Reaching and engaging with them makes them feel appreciated. That's the time for storytelling by brands and businesses which in turn builds pent up demand which ultimately translates into faster sales once the environment takes a turn for the better. -
Working from Home: Do's and Don'ts
While working remotely is becoming more common, employees who work from home have to create an organized workspace from the rest of your home to help minimize distractions. Follow these best practices to keep up productivity out of the office.
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Discipline as a business virtue
Building a successful business and a life you love takes enormous self-discipline. Learn critical disciplines that are necessary to run a successful business. ... Work smart. This means using discipline to get smart before you start working.
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What's your UNIQUE VALUE PROPOSITION?
A value proposition is a promise of value to be delivered. It's the primary reason a prospect should buy from you. Your value proposition is arguably the most important element of your overall marketing messaging. What's yours?