Change the story, change the system with Joi Lee, Head of Editorial and Producer at Earthrise Studio Why We Care

In today’s episode I’m speaking with Joi Lee, the Head of Editorial and an Executive Producer at Earthrise Studio. I’m sure you’ve heard of Earthrise – they’re one of the leading media platforms reporting on climate change, launched in 2020 by Alice Aedy and Jack Harries. Over the past few years, their social media channels have become one of my go-to sources of climate related news – and I know I’m not the only one! So Joi and I spoke about how the climate crisis is being portrayed in the media, and why she thinks stories are so integral to how we communicate.
She then told me about POWER, their latest series digging into the energy crisis, and how they collaborated with their community to define how they would tell that story. We also discussed the many elections coming up this year all around the world, and what you can do as an individual to ensure the fossil fuel industry loses some of its power.
Want to dive deeper?
Watch POWER on the Earthrise YouTube channel — https://www.youtube.com/watch?v=eXUj6a59Wb4&ab_channel=EarthriseFollow Earthrise on Instagram — https://www.instagram.com/earthrise.studio/
Come say hi!
Joi on Instagram — https://www.instagram.com/joixleeWhy We Care on Instagram — https://www.instagram.com/whywecarepodcast/Tiphaine on Instagram — https://www.instagram.com/tiphainemarie_/
If you enjoyed the episode and want to help the podcast, I would be super grateful if you could leave a little review or share it with a friend who might like it. Thank you so much for caring and sending you lots of love!

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