MTM Visionaries Marketers That Matter

In this episode on Visionaries, we invite two marketing executives leading GenAI-led software companies, Ada Agrait, SVP and Global Head of Corporate Marketing at SAP, and Doug Rozen, CMO at Rokt, to answer how GenAI is changing the way we work. Together, they discuss:How they are using AI every day to increase productivity How their marketing teams are experimenting with AI How customers are utilizing AI in innovative ways Job creation vs. Job elimination Their best care...

In this special episode of Visionaries, Kathy Hollenhorst, Strategic Advisor of Marketers That Matter, sat with the San Francisco Marketing Community at the MTM Forum hosted at Box's Headquarters with special guests: Chris Koehler, the CMO at Box; Chrissy Anderson, the VP of Strategic Planning & Operations at Intercom; Nii Mantse Addy, the CMO at Philo; Santi Pochat, the VP of Brand at LinkedIn; and Terry Seitz, the VP of North America Marketing at Visa.As our industry is becoming m...

Visionaries Season 3 is here! First up is Sadira Furlow, Chief of Brand and Communications at Tony's Chocolonely, and Sheila Pollak, Chief Brand Experience Officer at Orvis. In this episode, they discuss:The hidden benefits of living and working internationally.Tips on keeping remote teams engaged and innovative.Pivotal moments that led to bold and necessary career moves.The power of wielding levity and humor as you lead.The similarities and differences in leading small vs. mega-brands.The fi...

At a recent MTM Forum held at Chime's Headquarters in San Francisco, four Visionaries throwing out the old advertising playbook came together to write a new one, and it's all about igniting your community to disrupt the status quo. In this special episode, Vineet Mehra, CMO, Chime, Jamie Gersch, CMO Rothy's, Michelle Taite, CMO, Intuit Mailchimp, and Kory Marchisotto, CMO, e.l.f. Beauty and President, Keys Soulcare, created a community-driven disruption playbook, instead of relying solel...

In this episode of the MTM Visionaries Podcast recorded on 10/25, Lisa McKnight, EVP and Chief Brand Officer at Mattel, Inc., and William White, SVP and Chief Marketing Officer at Walmart, came together to discuss how they marry innovation with tradition for their legacy brands. Throughout the conversation they shared valuable insights and brand strategies, including aligning your brand’s purpose to every action, balancing tradition and innovation, creating maximum touchpoints acr...

This year’s most-requested topic for the Visionaries Podcast has been “Leadership Skills for Navigating the New Business Environment.” For such an important topic, we wanted to hear from leaders who model this well: Antonio Lucio, founder and principal at 5S Diversity (former CMO of Facebook, HP, and Visa) Nick Drake, VP of Marketing at Google Lizette Williams, Global Head of Vertical Solutions Marketing at Meta. Chris Marino, Global Head of Media and Marketing Technology ...