Episode 284: Making Marketing More Fun with Custom Quizzes The Brand Strategy Podcast

Making your marketing feel more fun with a custom quiz







In today’s episode of the podcast, I’m sharing how service-based businesses and creatives can use a custom quiz to make marketing feel more fun, inspire deeper connection with your ideal clients, and increase conversions in the long run! No matter how many times you’ve seen them in action before, a custom quiz can be so effective.







If you’ve ever used an online tool to find your perfect concealer match or to determine which running shoes meet your needs, there’s absolutely a way to take inspiration from e-commerce uses and leverage them to connect with your incredible ideal clients through your own custom quiz. If you love the idea of having more fun with your marketing, engaging your potential clients more intentionally, and ultimately driving more conversions, then this episode may be for you, friend.







Be sure to tune into the full episode above.







Resources to help you make your own custom quiz









* Links to Resources Mentioned in this Episode:



* Bonnie’s Expert Brand Quiz: If you want to see what a custom quiz can look like in action, here’s a link to a self-guided assessment I created for my ideal clients to help them figure out what specific steps they need to take to propel their brand towards success!







* Embed an Interact Quiz on Your Showit Website: For my fellow Showit users who want to utilize a custom quiz on your website, here’s a step-by-step tutorial on how to do just that. No complex coding or professional web designer required.







* People-Led Marketing: The main marketing strategy I’ve been using (and loving!) lately. Catch up on this episode of the podcast here.













Try Interact + Create Your Own Custom Quiz







Take this fun quiz to find out what kind of quiz you could create!







Try Interact out for free and, if you love it, use code BSP25 to save 25% off of any plan. Check it out here!







Some of the links above are affiliate links. Thank you for your support!







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