The Authority Hacker Podcast - Actionable Online Marketing Gael Breton & Mark Webster - Full Stack Online Marketers

In this episode, Mark and Gael take a look at the current challenges online business owners are facing, and present the framework they've created that addresses these challenges. They'll also break down three examples of businesses who already successfully use this framework, and finally, what this all means for Authority Hacker's free and paid content.____________________________________________Hosts: Gael Breton & Mark WebsterFull show notes:https://www.authorityhacker.com/podcasts/337-...

In this episode, Mark and Gael dive deep into real-life Facebook ad funnels that actually work for small sites. Using the free Facebook Ad Library tool, they break down ads from small businesses in several niches that have been profitable over time, including their strategies for maximizing conversion with upsells and other tactics. If you're looking for actionable insights backed by success stories, this is an episode you won't want to miss.____________________________________________Hosts: ...

Let’s face it.Google is probably never going to be the same easy traffic source it has always been.You won’t be able to solely rely on Google traffic to run an online business anymore, if that’s what you’re used to.So the question a lot of people are asking now is: What now? 😳While nothing is a 1:1 replacement to Google search, in this episode, we talk about ONE of the things we are doing to diversify away from Google traffic: Meta ads.We’ll show you exactly 👉 how we plan and build a fun...

As we come to the end of the March 2024 Core update, many things have changed in the Google landscape, and it’s time to start looking at where we landed.To help navigate these changes, we wanted to bring a guest that’s out in the trenches every day - prominent and very opinionated character in the industry, Lily Ray 🔥She hares a ton of interesting insights about SEO on social media, including a lot of original research.In this episode, Lily and Gael get straight to it and cover many of the ho...

RTINGS.com is one of the most successful product review sites of all time. Despite 'only' having a DR 75 domain and competing against sites like PCMag, Tech Radar, New York Times, the Wire Cutter, and CNET (all DR 90+ sites), they have over 4 million monthly organic visits. So how exactly did they pull this off?In this week’s episode, Mark sits down Pauline Duthiel, Head of Digital Marketing at RTINGS.com to take a look behind the scenes at what SEO looks like at one of the world's most ...

Google just released a fat core update and all the rules you know about SEO are about to change again. As Google has already started de-indexing what they deem to be low quality sites, content auditing has never been more important. It's the process that might save you from an extinction event during the next update, or could resurrect your site if you've already been affected. Plus, it's the only process that's consistently shown results for websites affected by previous large updates like P...