11 episodes

This podcast is about discussions on SEO and Marketing topics, trends in digital marketing and changes to search optimization strategies.
This podcast will show you how to launch, grow, and scale an online business. Listen to real conversations with proven practical strategies and success stories. Coming to you from the online marketing experts at Social Thunder.
We bring a rotating lineup of experts to talk in a marketing agency space, eCommerce, funnel marketing, and mindset.

Digital Age Show by Jay Digital Age Show

    • Entrepreneurship

This podcast is about discussions on SEO and Marketing topics, trends in digital marketing and changes to search optimization strategies.
This podcast will show you how to launch, grow, and scale an online business. Listen to real conversations with proven practical strategies and success stories. Coming to you from the online marketing experts at Social Thunder.
We bring a rotating lineup of experts to talk in a marketing agency space, eCommerce, funnel marketing, and mindset.

    #10 Marketing and advertisement in 2023 with Brian Roisentul

    #10 Marketing and advertisement in 2023 with Brian Roisentul

    Time Stamp



    0.00 Introduction 



    0.19 About BSR 



    0.39 Need for Facebook Ads



    3.57 On what bases business work with BSR



    and what BSR requires from the business 



    5.42 Where BSR work



    6.10 How long in the Digital industry 



    6.22 Transition up till now and recommendation for newcomers



    9.41 Difference between small and big clients 



    11.56 One thing should know earlier 



    14.38 Recommendation for small businesses 



    18.27 Work management 



    20.49 Marketing and Advertisement after 10 years 



    24.03 Vision of BSR and future planning



    Brian is the Founder & CEO of BSR Digital, a performance marketing agency where that helps e-commerce brands grow through paid ads and email/SMS marketing.



    🎙Host of the Fit Growth Machine podcast, where you will find marketing & advertising insights specifically for e-commerce brands. Brian’s goal is to deliver you the best content around growing and scaling your online business through customer acquisition & retention efforts.



    📣 Speaker on customer acquisition strategies for e-commerce brands (ie. Facebook/Instagram Ads, the levers to pull to grow a business).



    In this episode we learn more about:



    ✅ Brian’s Success Story in the Digital World



    ✅ Marketing Strategies for Fashion and Apparel Brands



    ✅ The Use of Third-Party Data to Scale Your Online Business



    Follow Brian on LinkedIn: [https://www.linkedin.com/in/brianroisentul/](https://www.linkedin.com/in/brianroisentul/)



    Visit the website: [https://www.bsrdigital.com/](https://www.bsrdigital.com/)



    Follow Jayesh on LinkedIn: [https://www.linkedin.com/in/jayesh-tikode/](https://www.linkedin.com/in/jayesh-tikode/)



    Listen to Jayesh Podcast: [https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR](https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR)

    • 25 min
    #9 Joseph Ianni : Evolution of podcast and crypto

    #9 Joseph Ianni : Evolution of podcast and crypto

    Time Stamp



    0:00 Introduction



    0:24 Journey till now



    9:18 How many jobs do Joseph work in



    11:03 Difference in the work process



    18:05 How podcast evolved



    23:30 About Crypto Investor and after effects



    29:02 Future journey of Investors



    34:21 One thing should learn earlier



    Joseph has been in the creative field for over ten years, making his mark as a pioneer in the local Toronto podcasting space. He worked on various shows ranging from law to photography, comedy, eCommerce, wrestling, and even sex education. Joseph has been a host, editor, and producer, sometimes all three. Like many keen intuitive in the space, our evangelism for the power of podcasting resonates throughout the world. And that's just podcasting.



    Writing on the other hand is his true calling, which is why Joseph created his own online comic series and is working on the next great fantasy novel (imagine if Lord of the Rings and Office Space had a baby.) Joseph has only self-published as of this writing.



    Not to remain exclusively in the clouds, Joseph racked up 5 years in sales and service, mainly in the watch industry. He has also been a grocery and theatre store clerk, once you've seen unsalted butter go on sale, you never see the world the same way again.



    Joseph was also fortunate to work with an industry-leading eCommerce company where he put his interviewing skills to good use, speaking with influencers, CEOs, and masters of their craft in the eCommerce space.



    Additionally, Joseph possesses a wide array of creative skills including Video Editing, 2D Animation, On-camera Acting, Scriptwriting, Voice-Overs, Storyboarding, and even Stand-up Comedy.



    Joseph presently consults for free, a promise he made to himself years ago to help inspire others to take up podcasting.



    Follow Joseph at LinkedIn: 

    https://www.linkedin.com/in/joseph-ianni-22459364?originalSubdomain=ca



    Listen to Joseph Podcast: 

    https://debutify.com/podcast/](https://debutify.com/podcast/



    Visit the website: 

    https://debutify.com/](https://debutify.com/



    Follow Jayesh on LinkedIn:

    https://www.linkedin.com/in/jayesh-tikode/



    Listen to Jayesh Podcast:

    https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR

    • 40 min
    #8 Arjun Rai : How HelloWoofy is empowering business owners globally

    #8 Arjun Rai : How HelloWoofy is empowering business owners globally

    Time Stamp



    0:00 Introduction

    0:22 Information on Hellowoffy, how it is helping businesses and what analytics and features are provided

    4:37 Experience in the SAAS industry and how it evolved

    7:06 Is it better now or then?

    9:17 How is Hellowoffy.com different from others

    11:48 Any special offers or launch

    12:56 How to test products

    15:23 Business aspiration

    16:24 LTD for Hellowoffy.com

    17:55 Advice or recommendation for newcomers

    19:45 Where to find Arjun Rai



    🚀 On a mission to support small businesses with the power of visualized data science for digital marketing at HelloWoofy.com , Woofy.ai , EmojiData.ai , and WordData.ai (API: autocomplete or autosuggest of text/words, emojis, and hashtags). Try our new free Hootsuite integration! Use AI to create, curate, and schedule content anywhere...use the google chrome extension to autocomplete text anywhere (double-click words for engaging emoji suggestions). 🤓



    About Arjun:



    Arjun is a New York City-based entrepreneur originally from West Windsor, New Jersey (aka Princeton Junction). Since high school, Arjun has been networking with some of the most well-known entrepreneurs and even worked on a few projects and startups of his own.



    Upon graduation, Arjun pursued his career opportunities and came to New York City where he enrolled at the New York Institute of Technology in 2011 with scholarships and grants. A few weeks into college, Arjun launched his second startup, fuelbrite.com, a social media agency focused on small businesses and startups, and a student-focused organization, TheBizDen.



    After interning at a PR and ad agency in the summer of 2012, Arjun quickly saw the need for yet another startup within the tech space and raised a seed investment round to build it out. That startup became Wrkbench.io which was a virtual collaboration space designed for creative and visual people (we liked to say we make visual conversations).



    After spending a few years learning the ins and outs of running a venture-backed startup, Rai set out to modernize another industry related to his former passion for social media. The startup would be known as HelloWoofy.com which is a social media management platform driven by artificial intelligence to help small to medium-sized businesses with digital marketing.



    Arjun currently lives in New York City. Arjun went to the NYIT School of Management (majoring in Small Business and Entrepreneurship). He also holds several notable awards and has been previously or is currently a member of the Phi Eta Sigma Honor Society and Golden Key International Honour Society. Professionally, Arjun has also been a member of The One Club, The Art Directors Club, The Advertising Club of NY, the Social Media Marketing Society, the IVY Connect Club, etc.



    Featured on: Entrepreneur Magazine, Forbes, Inc Magazine, MarTech Today, Search Engine Land, NASDAQ, Small Business Trends, and more.



    You can gain insight into



    ✔️ Smart Speakers: Where Are We At?

    ✔️ How Do Small Ecommerce Owners Get Started with Smart Speaker Marketing

    ✔️ Social Audio and Clubhouse

    ✔️ Hello Woofy and Its Integrations



    Follow Arjun on LinkedIn: https://www.linkedin.com/in/arjunrai/



    Visit the website: https://hellowoofy.com/



    Follow Jayesh on LinkedIn: https://www.linkedin.com/in/jayesh-tikode/](https://www.linkedin.com/in/jayesh-tikode/



    Listen to Jay’s Podcast: https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR

    • 20 min
    #7 Justin Christianson : Importance of CRO in Digital marketing

    #7 Justin Christianson : Importance of CRO in Digital marketing

    Time Stamp

    0:00 Introduction

    1:44 Marketing at beginning

    3:40 Journey of Marketing

    6:00 Educate about CRO

    9:05 Process of getting businesses on board

    11:17 Difference in working with bigger and smaller businesses

    16:20 Advice newcomers about CRO Agency

    23:06 Special techniques for the businesses

    27:17 Goals of Conversion Fanatics

    Justin is a digital marketing veteran with a strong emphasis on implementation and optimization. He is the #1 Amazon bestselling author of Conversion Fanatic: How To Double Your Customers, Sales, and Profits with A/B testing.

    He is also the co-founder and President of Conversion Fanatics, a full-service conversion rate optimization company helping companies like Burt's Bees, RenewLife, PaleoValley, Lumber Liquidators, Ministry Of Supply, and many more increase conversions and marketing performance by 30% to 1850%.

    At Conversion Fanatics we help e-commerce and SaaS businesses:


    Analyze data to uncover the best testing opportunities
    Create ideas and a hypothesis-testing roadmap
    Be confident in your design choices through data
    Decrease your cart abandonment
    Increase your online sales conversions
    Increase your average order value
    Optimize your ad campaigns and cut waste by up to 80%
    Look like rockstars as more KPI goals are obtained faster

    We take care of the majority of the heavy lifting so you can focus on more important tasks all while realizing the benefits of optimization. Design, implementation, test setup, reporting, and advisement.

    You can gain insight into

    ✔️ The best tools and apps for CRO

    ✔️ Qualitative vs. Quantitative approach to Conversion Rate Optimization

    ✔️ Last-minute CRO tips for a successful Q4

    ✔️ The best ways to set up your Shopify store

    ✔️ Avoiding gimmicks, listening to the customers, and thinking long term

    Follow Justin on LinkedIn: https://www.linkedin.com/in/justin-christianson-33b4836/

    Visit the website: https://conversionfanatics.com/

    Follow Justin on Facebook: https://www.facebook.com/justin.christianson

    Follow Conversion Fanatics on Twitter: https://twitter.com/convfanatics

    For Youtube Videos: https://www.youtube.com/channel/UCOhpXTAcZG2iGTizT7ddRww

    Follow Jayesh on LinkedIn: https://www.linkedin.com/in/jayesh-tikode/

    Listen to Jayesh Podcast: https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR

    • 31 min
    #6 Daniel Budai : Managing a Retention Marketing Agency 2023

    #6 Daniel Budai : Managing a Retention Marketing Agency 2023

    Time Stamp

    0:00 Introduction

    0:53 How to manage eCom clients

    1:47 Beginning of his Business

    3:09 About ‘Management Book’

    4:03 About reading books

    5:24 Advice for newcomers

    7:37 About the first client any suggestions for newcomers

    10:03 Time Management

    12:41 About Advertising

    16:15 A/B testing

    19:00 Average amount of recipients

    19:59 What does Budia Media covers

    21:45 How much work is outsourced

    22:25 Has the pandemic changed the course of business

    23:26 Biggest challenge to overcome

    24:46 How to manage team

    Daniel has talked to hundreds of eCommerce business professionals over the last few years, and if you are anything like his clients:

    👉 You have a great product that people love and stable website traffic, but you're struggling to optimize your customer lifecycle.

    👉 You are a high-growth e-commerce brand that is a leader or an upcoming leader in its niche.

    👉 You lack the time and skills to implement things like email, SMS, and Messenger professionally.

    If you can relate to one or more of these things, Daniel has the knowledge and experience to help you out!

    Daniel specifically chooses to hone in on eCommerce retention marketing solutions, adding 20-50% to the clients’ monthly revenue.

    ========

    HOW CAN DANIEL HELP

    ✅ Free 15-30 minute evaluation call to review your business holistically. Hopefully, Daniel can already help you in his first call with advice.

    ✅ Creating a strategy, mentoring, and consultation for email, SMS, and Messenger marketing.

    ✅ Implementation of email, SMS, and Messenger marketing on a highly professional level. One or more, tailored to your needs.

    ✅ Expertise in copywriting, high-converting email templates, analytics, deliverability, and testing while also having a holistic approach to understanding ads, SEO, excellent customer service, and the whole eCommerce ecosystem itself.

    ✅ And finally: His No BS approach. Business is about solving problems, and this is the fastest way to find them, solve them, and grow your brand.

    Follow Daniel on LinkedIn: https://www.linkedin.com/in/budaidaney/

    Listen to Daniel's podcast: https://www.thebudaimedia.com/podcast

    Follow Jayesh on LinkedIn: https://www.linkedin.com/in/jayesh-tikode/

    Listen to Jayesh Podcast: https://open.spotify.com/show/3nVJvNIgf6Qv9fFh9hbYyR

    • 26 min
    #5 Lomit Patel

    #5 Lomit Patel

    Here are some key highlights of Lomit's journey:


    I was the first head of growth (employee #21) at Roku and then was a part of two other startup's that successfully exited...one to Apple and the other to Equifax.
    Bestselling author of Lean AI, which is part of Eric Ries' "The Lean Startup" series and published by O'Reilly. The book provides practical advice on how startups are using artificial intelligence to grow. significantly faster.
    I'm a thought leader on scaling and exiting startups, stories of entrepreneurship, technology, building, and especially AI and so much more.
    I'm currently the Vice President of Growth at IMVU, which I helped turnaround the business into the world's largest avatar-based virtual reality social network game, with millions of users and on the path to becoming a billion-dollar business.

    Discover More
    https://www.linkedin.com/in/lomitpatel/

    https://twitter.com/patellom

    https://www.lomitpatel.com/category/news/

    https://www.amazon.com/Lean-AI-Innovative-Artificial-Intelligence-dp-1492059315/dp/1492059315/ref=mt_other?_encoding=UTF8&me=&qid=1593984149

    • 34 min