Mimazine on Air Mimazine on Air

For the final episode this season, I am joined by Lauren Armes - a business coach who helps experts and coaches in the wellness industry to scale impact and profit faster. She is also the founder and CEO of Well To Do Global.

Lauren explains how to become a 'to-go' expert and successfully brand yourself in order to create a big impact! We also discuss the importance of finding your niche; imposter syndrome; if the wellness industry is saturated and celebrating your competition using an 'abundant' mindset.

This week I am joined by Sarah Gillespie, business manager of Tala - the first active and loungewear brand to create 100% recycled and up-cycled sustainable styles that are accessible to everyone.

We discuss Tala's 'disruptive' business model and strategy, the power of inclusivity and transparency, and how consumers are holding brands more accountable. Sarah also talks about returns and plantable tags, using influencers for marketing and their hashtag #ITSCOOLTOBEKIND.

We cover lots of areas from an environmental as well as business perspective.

This week's game changer is Max Selwood - a mental health advocate and influencer who wants to open and normalise the conversation around mental health issues, especially for men.

Max shares his own experiences about suffering with OCD, anxiety and depression, and why it's motivated him to tackle the stigma surrounding men speaking about their mental health via social media. We also cover expressing emotions, checking in with yourself and others, and if labels are helpful or problematic.

This week's game changer is Matt Pearson - a London based photographer and creative director who has worked with the likes of Three, L'Oreal and Gymshark and photographed people such as Antony Joshua and Lewis Capaldi.

Matt shares his unconventional journey into photography - from taking a gamble to teaching himself - and we talk about how this time of stillness has impacted him and his work, creativity, and the power of reflection and journaling.

This week's game changer is Aisling Bryne, founder and CEO of Nuw - ‘a social network to share clothes with people in your local community and extend the life cycle of our wardrobes.’

We talk all about the social and environmental impacts of the fashion industry, the stories behind our clothes and the joy of preloved and vintage. We also dive into greenwashing, marketing ploys such as Black Friday and discuss ways forward for the fashion industry.

Welcome to the first episode of Mimazine on Air Season 3!

This week's game changer is Emma Askew - soil scientist, environmental researcher and founder of Earth Minutes - a collaboration of environmental researchers and creatives, sharing a strong ambition to drive global change for people and the planet. Their two fundamental values are creativity and optimism - two words you don't often associate with environmental activism and climate justice.

We talk about using optimism as a tool, dealing with climate anxiety and burn out, billionaires and dodging the blame game and the power of creativity in environmental education.