5 episódios

The AMA Baltimore Marketing Stories podcast is powered by the Baltimore chapter of the American Marketing Association. Tune in to hear some of the latest and most successful marketing campaigns happening in and around Baltimore!

AMA Baltimore Marketing Stories AMA Baltimore

    • Negócios

The AMA Baltimore Marketing Stories podcast is powered by the Baltimore chapter of the American Marketing Association. Tune in to hear some of the latest and most successful marketing campaigns happening in and around Baltimore!

    The Essence of a Great Digital Marketing Campaign with Devaney & Associates (AMA Baltimore Marketing Stories Episode No. 5)

    The Essence of a Great Digital Marketing Campaign with Devaney & Associates (AMA Baltimore Marketing Stories Episode No. 5)

    In this episode of the AMA Baltimore Marketing Stories podcast, our host, Casey Callanan is joined by Lisa D'Orsaneo. Lisa is an Account Manager with Devaney & Associates, an advertising, marketing and public relations firm. The two discuss Devaney & Associates' recent agency work for Vectren which won a 2019 MX Award in the Digital/Interactive category. 

    • 23 min
    Creating Great Marketing Videos with the Urology Care Foundation (AMA Baltimore Marketing Stories Episode No. 4)

    Creating Great Marketing Videos with the Urology Care Foundation (AMA Baltimore Marketing Stories Episode No. 4)

    Our podcast host, Casey Callanan, is joined by Nicole Ramey and Jennifer Kennedy of the Urology Care Foundation to discuss their recent MX Award win for video marketing. Nicole is the Patient Education and Grants Project Manager, and Jennifer is a Senior Graphic Design Coordinator with the Foundation. 
    The Urology Care Foundation is the official Foundation of the American Urological Association (AUA). You can watch the entire award-winning video here.  

    • 28 min
    Lessons Learned from Creating a New Brand Identity (AMA Baltimore Marketing Stories Episode No.3)

    Lessons Learned from Creating a New Brand Identity (AMA Baltimore Marketing Stories Episode No.3)

    This installment of the AMA Baltimore Marketing Stories podcast features Michelle Waldgeir (MW Plus), Krystal Ferguson (graphic designer with ukanny! design) and Casey Callanan (host).
    The three discuss the nuts and bolts of creating a new brand identity as MW Plus was the agency that launched Flockgen's recent re-branding. This re-branding of Flockgen won the 2019 MX Award within the Elements of Marketing category. 

    • 38 min
    Royal Farms, Chicken Palooza, and Mindgrub (AMA Baltimore Marketing Stories Episode No. 2)

    Royal Farms, Chicken Palooza, and Mindgrub (AMA Baltimore Marketing Stories Episode No. 2)

    This episode of the AMA Baltimore Marketing Stories podcast includes Vincent Sharps (EVP & Chief Business Officer at Mindgrub), Steven Promisloff (Sr. Vice President of Marketing at Mindgrub) and Casey Callanan (host). 
    The three discuss Mindgrub's agency work on Royal Farms' Chicken Palooza campaign. The campaign won 2nd Runner Up at the 2019 AMA Baltimore MX Awards. 

    • 25 min
    The National Aquarium (AMA Baltimore Marketing Stories Episode No. 1)

    The National Aquarium (AMA Baltimore Marketing Stories Episode No. 1)

    On this first ever episode of the AMA Baltimore Marketing Stories podcast, host Casey Callanan, interviews Emma​ Wesoloski. Emma is Director of Marketing Programs at the National Aquarium in Baltimore. Emma and Casey discuss the National Aquarium's recent marketing campaign that won the 2019 Grand MX Award. 

    • 29 min

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