9 min
Crush It! Why NOW is the Time to Cash In on Your Passion (Summary) Inch by Inch Stories
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Crush It! Why NOW is the Time to Cash In on Your Passion
By Gary Vaynerchuk
Live your passion. This is the main message behind the teachings and advice in Crush It! Why NOW is the Time to Cash In on Your Passion, by Gary Vaynerchuk. Published in 2009, this self-help book is Vaynerchuk’s first. The book is a charming mixture of personal anecdotes and advice tailored towards finding and monetizing your passions. Specifically, this book covers how to use the internet to create a personal brand centered around your passions. It emphasizes strongly the importance of passion. Vaynerchuk continually states that if you are not truly passionate about your work, you will not be able to be successful in what you are doing, saying that “skills are cheap, passion is priceless.” He lives and breathes this lesson, which is evident both in his background and in his book.
Vaynerchuk is a popular internet persona. Dripping with charm and charisma, Vaynerchuk was able to fully take advantage of the platforms that different social media sites provided, and skyrocket his way to success. Before he was an internet persona or an author, however, Vaynerchuk was known for his expansion of his family’s wine business. This expansion was his first foray into the world of the internet. He rebranded the shop and launched online sales, then began hosting an internet webcast surrounding wine. This webcast was hosted on YouTube, and this is where Vaynerchuk got his start in social media.
Crush It! Why NOW is the Time to Cash In on Your Passion
By Gary Vaynerchuk
Live your passion. This is the main message behind the teachings and advice in Crush It! Why NOW is the Time to Cash In on Your Passion, by Gary Vaynerchuk. Published in 2009, this self-help book is Vaynerchuk’s first. The book is a charming mixture of personal anecdotes and advice tailored towards finding and monetizing your passions. Specifically, this book covers how to use the internet to create a personal brand centered around your passions. It emphasizes strongly the importance of passion. Vaynerchuk continually states that if you are not truly passionate about your work, you will not be able to be successful in what you are doing, saying that “skills are cheap, passion is priceless.” He lives and breathes this lesson, which is evident both in his background and in his book.
Vaynerchuk is a popular internet persona. Dripping with charm and charisma, Vaynerchuk was able to fully take advantage of the platforms that different social media sites provided, and skyrocket his way to success. Before he was an internet persona or an author, however, Vaynerchuk was known for his expansion of his family’s wine business. This expansion was his first foray into the world of the internet. He rebranded the shop and launched online sales, then began hosting an internet webcast surrounding wine. This webcast was hosted on YouTube, and this is where Vaynerchuk got his start in social media.
9 min