How and Why We are Building Ecommerce Brands from the Ground Up Beyond the Ad Account

Building brands from scratch as an e-commerce aggregator? Aren't you supposed to acquire them and grow them from there? In this weeks episode, we dig into why we went a different direction than most e-commerce aggregators, what we hope to achieve by it and what are some of our guiding principles when starting up a DTC e-commerce brand, if you want to position it for success.