36 episodes

Every week on Marketing Made Simple, you'll get practical tips to make your marketing easy and make it work!

Marketing Made Simple Powered by StoryBrand

    • Business

Every week on Marketing Made Simple, you'll get practical tips to make your marketing easy and make it work!

    How to Build Your Social Media Content Calendar

    How to Build Your Social Media Content Calendar

    When it comes to creating content for social media, most people come up with their posts in the moment. But trying to think of something that's new, creative, fun, entertaining, and educational on the spot is no easy feat. Especially when you're posting several times a week! Creating content in the moment leads to content that doesn't have a purpose or is boring, and often turns into just not posting at all. If you want to start creating engaging content AND make social media easier, you need a plan!
     
    Today J.J. and April are continuing our series all about clarifying your messaging through social media. In this episode, StoryBrand Certified Guide James Hannan joins the conversation to break down how to build a content calendar for social media so your posts are intentional, timely, and meet your goals. If you want to make social media both higher quality and easier, this episode is for you!
     
    You can contact StoryBrand Certified Guide James Hannan directly at ClarifyYourMessage.com/Results.
     
    Call 615-649-0705 and share your story of success after using the StoryBrand Framework to clarify your social media before Friday, January 28, 2022 for a chance to be featured on a future episode!
     
    With so many of you taking action to create marketing that works using the StoryBrand Framework, we want to hand you the microphone and feature your story of success on the show. Call 615-649-0705 before Friday, January 28, 2022 and leave a voicemail telling us about your small victory or huge win after using the StoryBrand Framework within your social media and you could be featured in an upcoming episode!
     
    Call us at 615-649-0705 before Friday, January 28, 2022 and share your social media story of success today. We can't wait to hear from you!
     
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    Every week on Marketing Made Simple, marketing experts Dr. J.J. Peterson and April Sunshine Hawkins give you practical marketing tips rooted in the StoryBrand framework, the marketing framework that shows you how to invite customers into a beautiful story where they are the hero with you as their guide.
     
    Never miss an episode and follow Marketing Made Simple on Apple Podcasts, Spotify, Stitcher or wherever you enjoy podcasts. Our StoryBrand certified marketing guides are the best marketers in the world. Hire a guide to help clarify your marketing and messaging at MarketingMadeSimple.com.

    • 26 min
    Three Key Pieces Every Social Media Post Needs

    Three Key Pieces Every Social Media Post Needs

    Call 615-649-0705 and share your story of success after using the StoryBrand Framework to clarify your social media before Friday, January 28, 2022 for a chance to be featured on a future episode!
     
    With so many of you taking action to create marketing that works using the StoryBrand Framework, we want to hand you the microphone and feature your story of success on the show. Call 615-649-0705 before Friday, January 28, 2022 and leave a voicemail telling us about your small victory or huge win after using the StoryBrand Framework within your social media and you could be featured in an upcoming episode!
     
    Call us at 615-649-0705 before Friday, January 28, 2022 and share your social media story of success today. We can't wait to hear from you!
     
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    Social media is a very effective way of connecting with your customers and growing your brand but it can also feel overwhelming. It's hard knowing which platform is right for your business, how often your should post, and most importantly, what kind of message to post. We've got you covered!
     
    Today's episode starts off our newest series all about clarifying your messaging throughout the ecosystem of your business and over the next few episodes J.J. and April are diving deep into all things social media. In this episode StoryBrand's Director of Marketing, Marlee Joseph, joins J.J. to breakdown three easy tips you can immediately implement within your social media messaging so it is clear and works.
     
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    Every week on Marketing Made Simple, marketing experts Dr. J.J. Peterson and April Sunshine Hawkins give you practical marketing tips rooted in the StoryBrand framework, the marketing framework that shows you how to invite customers into a beautiful story where they are the hero with you as their guide.
     
    Never miss an episode and follow Marketing Made Simple on Apple Podcasts, Spotify, Stitcher or wherever you enjoy podcasts. Our StoryBrand certified marketing guides are the best marketers in the world. Hire a guide to help clarify your marketing and messaging at MarketingMadeSimple.com.

    • 29 min
    Be the Guide in Your Business but the Hero in Your Life

    Be the Guide in Your Business but the Hero in Your Life

    Each week on the podcast, we show you how to use the StoryBrand framework in your marketing to invite customers into a beautiful story where you are the guide and they are the hero. But today's conversation is a little bit different. You're never going to believe it. You might even be shocked because today we are giving YOU permission to be the hero! While you should always play the guide as a company, brand or leader, when it comes to your own personal story and experiencing a fulfilling and meaningful life, you should always play the hero.
     
    In today's episode, Donald Miller, host of the Business Made Simple Podcast and author of Building a StoryBrand, joins us to talk about how to create a life of meaning and purpose, all from his new book Hero on a Mission. If you want to wake up every morning interested in your own life, your own business, and your own story, then you will love today's conversation all about becoming a hero on a mission.
     
    When you preorder Hero On a Mission on Amazon, Audible, or wherever you buy books, you'll also get free instant access to Donald Miller's limited video series How to Transform Your Life with Story-Based Goal Setting. Just email your receipt to book@heroonamission.com, and you'll unlock the course you need to achieve every goal you set using the power of story.
     
    --
     
    Every week on Marketing Made Simple, marketing experts Dr. J.J. Peterson and April Sunshine Hawkins give you practical marketing tips rooted in the StoryBrand framework, the marketing framework that shows you how to invite customers into a beautiful story where they are the hero with you as their guide.
     
    Never miss an episode and follow Marketing Made Simple on Apple Podcasts, Spotify, Stitcher or wherever you enjoy podcasts. Our StoryBrand certified marketing guides are the best marketers in the world. Hire a guide to help clarify your marketing and messaging at MarketingMadeSimple.com.

    • 26 min
    Hero on a Mission Limited Series PREVIEW—What You Need in a Morning Ritual

    Hero on a Mission Limited Series PREVIEW—What You Need in a Morning Ritual

    Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interesting story? Our new six-part limited podcast series, Hero on a Mission, will help you do just that! In this preview of an upcoming episode, host Donald Miller walks you through creating a morning ritual so you know exactly how you should be spending each day. 
     
    Just follow the Business Made Simple Podcast feed and every Thursday starting January 6th for six weeks we will unpack what you need to do to create a life plan that finally lets you live everyday with a deeper sense of meaning and purpose. 
     
    If you are ready to stop leaving your life up to fate and rediscover true purpose and meaning, the Hero on a Mission limited podcast series is exactly what you need. Just follow the Business Made Simple Podcast feed wherever you stream podcasts and every Thursday for six weeks starting January 6th you will learn how to become a hero on a mission.

    • 3 min
    From "Ah-ha" to Action—Revisiting Our Biggest "Ah-ha" Moments of 2021

    From "Ah-ha" to Action—Revisiting Our Biggest "Ah-ha" Moments of 2021

    Hero Makers, it's almost time to wrap up 2021, so we're wrapping up our biggest "ah-ha" moments of the year too. You know we always say that marketing should be easy, so we're making it super easy to take in the biggest lightbulb moments of the year. The moments that made you say, "I finally get it!" and "I can really do this!"
     
    In this episode, J.J. and April revisit four amazing "ah-ha" moments from these past conversations:
     
    Episode #2 - "Invite Your Customers Into a Beautiful Story"
     
    Episode #3 - "Discover What Your Customer Really Wants"
     
    Episode #4 - "What Specific Problem Do You Solve for Customers?"
     
    Episode #13 - "How to Create a Website that Works"
     
     
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    Even if you have the best product in the marketplace, you will lose to your competitor if they communicate more clearly. Truly go from "ah-ha" to "action" and clarify your message so more customers engage by creating a clear message and 5-part marketing plan for your business at the StoryBrand Marketing Livestream on February 22th and 23th, 2022. Register now at StoryBrand.com.
     
     
    Every week on Marketing Made Simple, marketing experts Dr. J.J. Peterson and April Sunshine Hawkins give you practical marketing tips rooted in the StoryBrand framework, the marketing framework that shows you how to invite customers into a beautiful story where they are the hero with you as their guide.
     
     
    Never miss an episode and follow Marketing Made Simple on Apple Podcasts, Spotify, Stitcher or wherever you enjoy podcasts. Our StoryBrand certified marketing guides are the best marketers in the world. Hire a guide to help clarify your marketing and messaging at MarketingMadeSimple.com.

    • 34 min
    Discover True Meaning in Your Life's Story—New Business Made Simple Limited Series Coming January 6!

    Discover True Meaning in Your Life's Story—New Business Made Simple Limited Series Coming January 6!

    Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interesting story? Our new six-part limited podcast series, Hero on a Mission, will help you do just that!
     
    Just follow the Business Made Simple Podcast feed and every Thursday starting January 6th for six weeks we will unpack what you need to do to create a life plan that finally lets you live everyday with a deeper sense of meaning and purpose.
     
    If you are ready to stop leaving your life up to fate and rediscover true purpose and meaning, the Hero on a Mission limited podcast series is exactly what you need. Just follow the Business Made Simple Podcast feed wherever you stream podcasts and every Thursday for six weeks starting January 6th you will learn how to become a hero on a mission.

    • 3 min

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