263 episodes

How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/

The Game Changing Attorney Podcast with Michael Mogill Michael Mogill

    • Business

How can you become a game changer?
Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.
In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.
We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.
What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.
Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.
For more information, visit https://www.crisp.co/podcast/

    262. Roland Frasier — The Secret to Scale: How to Grow Your Business [Encore Edition]

    262. Roland Frasier — The Secret to Scale: How to Grow Your Business [Encore Edition]

    Meet Roland Frasier: a serial entrepreneur, esteemed business strategist, and marketing maestro. With five businesses under his belt, all featured on Inc. Magazine's list of fastest-growing companies, Roland is the epitome of business acumen.

    He doesn't just build businesses — he scales them to new heights. His fervor for business growth, penchant for fostering enduring connections with fellow entrepreneurs, and knack for spotting emerging opportunities embody the game changing mindset.

    In this episode of The Game Changing Attorney Podcast, Roland and Michael Mogill take a deep dive into:

    The commonalities of the most successful businesses

    Why once-in-a-lifetime-opportunities are more common than we assume

    How to scale your law firm through strategic acquisition



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    Show Notes:

    02:19 – Roland’s early days as an entrepreneur

    03:58 – Why Roland went to law school 

    05:14 – Roland’s thoughts on the hourly billing model

    07:08 – The impact of outside capital investing in the legal industry

    09:42 – How Roland determines the proper value of a business

    13:22 – The different levers that can be pulled to scale a law firm

    15:34 – How to acquire a business when you have little to no capital

    16:50 – The concept of leverage when acquiring or scaling a business

    21:40 – The “red flag” factors to watch out for when considering a business acquisition

    23:45 – Roland’s biggest business regret

    25:48 – Roland’s biggest business victory

    28:24 – How Roland prepares for business ventures across new and different industries

    30:49 – The commonalities between the most successful businesses

    31:36 – The commonalities between the least successful businesses

    34:15 – How to navigate threats in your market and capitalize on opportunities

    36:31 – The power of a world-class brand

    40:05 – The skills that every leader should have to put their businesses in the best place to succeed 

    44:08 – The best advice and the worst advice that Roland has ever received

    45:21 – What keeps Roland engaged, energized, and excited today

    47:21 – What being a game changer means to Roland

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    Links & Resources

    Roland Frasier

    Skinner Studies on Operant Conditioning

    Rule 5.4

    Facebook Groups

    McKinsey & Company – Customer Experience: Creating Value Through Transforming Customer Journeys

    Amazon

    Andreessen Horowitz

    Rolls Royce

    Bentley

    Mercedes-Benz

    Game Changers Summit 3



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    Past guests on The Game Changing Attorney Podcast include: David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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    If you enjoyed this episode, you may also like:

    #249 Codie Sanchez — Maximizing Income

    #223 Chad Willardson — Achieving Financial Freedom

    #201 AMMA — Take the Stairs: The REAL Path to Growth

    • 49 min
    261. AMMA — The X Factor of Legal Market Domination

    261. AMMA — The X Factor of Legal Market Domination

    Your business is perfectly designed to get you the results that you’re getting. Not satisfied with the status quo? 

    Discover the X factor that propels the nation’s top law firms to unprecedented success.

    In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill will teach you:

    The playbook for transforming your law firm from 8 to 9 figures

    How to free yourself from the soul-sucking day-to-day grind

    Why leverage is the single most important factor in growing your business



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    Show Notes:

    04:06 – How to grow an 8-figure law firm to a 9-figure law firm

    08:56 – Why you have to take different actions if you want different results

    11:19 – How to get out of the operational tasks and break free from the day-to-day grind

    13:15 – The difference between doing everything and being accountable for everything

    16:56 – The X Factor that separates the best law firm owners from the rest

    18:54 – Why leverage and courage will take you to the top

    23:44 – What you can learn from George Costanza (taking the “opposite” approach)

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    Links & Resources

    Schrödinger's cat

    Jenga

    EOS


    Traction by Gino Wickman

    Elon Musk

    Tim Cook

    Apple

    Tom Brady

    Nick Saban

    Mt. Everest

    Crisp HQ

    Game Changers Summit


    George Costanza 


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    Listening to this episode but want to watch it? Check it out on Spotify. 

    Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.


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    Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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    If you enjoyed this episode, you may also like:

    #31 Grant Cardone – The 10X Mindset: Go Big or Go Bigger

    #169 Chris Dreyer – Unlocking Leverage: Strategically Scaling Your Impact

    #243 AMMA – Success Without Safety Nets: The Entrepreneurial Journey

    • 26 min
    260. Robert Simon — The Superpower of Authenticity: Building Communities with Aligned Values [Encore Edition]

    260. Robert Simon — The Superpower of Authenticity: Building Communities with Aligned Values [Encore Edition]

    Every person you know belongs to a community. It's where we find belonging, voice, and family. Robert Simon, Founder of Justice HQ and Simon Law Group, has mastered the art of community-building.

    In this episode of The Game Changing Attorney Podcast, Bob and Michael delve into:

    Rising from nothing to build an empire

    The paramount importance of prioritizing family

    Keys to living your best life



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    Show Notes:

    02:09 – How Bob’s over-the-top marketing gets attention and results

    04:17 – Bob’s origin story and superhero influence

    07:22 – Bob’s journey through law school (working hard and playing hard)

    09:38 – Marketing your firm when there’s nothing to lose

    11:31 – The life of a hungry hustler

    13:09 – How Simon Law Group became a family affair

    15:48 – How to build a community of advocates and goodwill

    17:05 – The Justice HQ Network and Community

    20:17 – Why a generous spirit creates the most wealth

    23:10 – How Bob builds a team of loyal and collegial high-performers

    27:29 – How to balance your quality of life with an ambitious mindset

    29:22 – Bob’s biggest advocate (Christine Bullock)

    31:58 – Bob’s inspiration for starting the Law-Di-Gras conference

    34:34 – The habits that keep Bob engaged and motivated

    37:14 – How Bob is raising resilient kids

    41:52 – The best and worst advice Bob has ever received

    43:59 – What being a game changer means to Bob

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    Links & Resources

    Justice HQ

    Simon Law Group

    Marvel 

    Pepperdine University

    McDonald’s


    You Can’t Teach Hungry by John Morgan

    Game Changers Summit

    Law-Di-Gras

    Snoop Dogg

    Rev Run

    Nelly


    Flo Rida 


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    Listening to this episode but want to watch it? Check it out on Spotify. 

    Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.


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    Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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    If you enjoyed this episode, you may also like:

    #52 Brian Chase – Aligning Passion and Purpose

    #178 Brian Panish – Champions Compete with Themselves

    #233 AMMA – How to Find Meaning in the Journey

    • 48 min
    259. David Craig — How to Build a Law Firm That Stands the Test of Time [Encore Edition]

    259. David Craig — How to Build a Law Firm That Stands the Test of Time [Encore Edition]

    Today, the influence of a dedicated attorney extends far beyond the courtroom — and David Craig is seizing this opportunity. As one of the nation's top trucking lawyers, David has diversified his impact through hosting a podcast, authoring his debut book, and crafting future plans to transform his clients' lives.

    In this episode of The Game Changing Attorney Podcast, David and Michael Mogill delve into:

    The significance of sharing expertise, fostering trust, and generating demand

    The pivotal role of empathy and respect in achieving greatness

    Insights into becoming a leading figure in trucking law



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    Show Notes:

    02:46 – David’s humble beginnings

    06:53 – Why David almost didn’t go to college (or law school)

    09:26 – How David played to his strengths and found his passion as a trial lawyer

    11:26 – Why David chose to switch sides (from defending corporations to representing plaintiffs)

    14:39 – How David took the leap and started his own law firm

    17:29 – How to go build a multi-million dollar trucking law practice

    21:18 – Why David wrote his book, Semi-Truck Wreck and the significance of this practice area

    24:35 – The skill sets and capabilities required to be an effective entrepreneurial law firm owner

    28:10 – David’s pivotal cancer diagnosis and the shift in his perspective and business strategy

    33:13 – Why obsession can be a great trait and how to surround yourself with supporters

    36:18 – How to be grateful, but not complacent

    38:05 – What it takes to sustain growth as a trucking lawyer

    39:54 – How to attract and retain a team of legal A-players

    41:35 – What being a game changer means to David



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    Links & Resources

    After the Crash Podcast

    Craig, Kelley & Faultless

    Joe Fried

    ATAA


    Semitruck Wreck: A Guide for Victims and Their Families by David Craig

    Crisp

    CrispX


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    Listening to this episode but want to watch it? Check it out on Spotify. 

    Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.


    ----

    Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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    If you enjoyed this episode, you may also like:

    #9 Joe Fried – How to Hyperspecialize & Dominate Your Niche

    #107 Randi McGinn – Authenticity Is the Advantage

    #239 AMMA – Raise Your Standards

    • 43 min
    258. AMMA — The Power of No: Setting Boundaries for Focused Growth

    258. AMMA — The Power of No: Setting Boundaries for Focused Growth

    In a world where leadership often blurs the lines between empowerment and enablement, there exists a pivotal choice: to foster growth or hinder progress. 

    But how do you navigate the fine line between those options where constant accessibility seems like the norm?

    In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill will teach you:

    How to protect yourself from those pesky ‘Got a minute?’ inquiries

    Why leaders cannot and should not be accessible to everyone

    Why saying “No” is about liberation, not limitation



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    Show Notes:

    03:04 – How to be accessible while also having the time to do your own work

    05:54 – How to set boundaries as a leader

    06:56 – Why you shouldn’t be available to everyone in your organization

    09:26 – Why growth requires change (and how to deal with those who resist it)

    12:47 – How to handle situations where saying “No” will disappoint your team

    14:45 – Why providing context is key when you shut something down

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    Links & Resources

    Google

    ChatGPT


    Facebook 


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    Listening to this episode but want to watch it? Check it out on Spotify. 

    Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.


    ----

    Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

    ----

    If you enjoyed this episode, you may also like:

    #25 Kim Scott – Radical Candor: How to Be a Kickass Boss

    #104 Dorie Clark – The Long Game: How to Be a Long-Term Thinker in a Short-Term World

    #201 AMMA – Take The Stairs: The Real Path to Growth

    • 17 min
    257. Jason Hehir — Leading and Documenting Winning Teams [Encore Edition]

    257. Jason Hehir — Leading and Documenting Winning Teams [Encore Edition]

    In the realm of business and sports, the parallels are striking. Both arenas demand strong leadership, cohesive teamwork, and unwavering dedication to a common goal.

    Jason Hehir, the mastermind behind the groundbreaking documentary series The Last Dance, offers unique insights into this dynamic. Through chronicling Michael Jordan's extraordinary career, Hehir not only captured tales of triumph and defeat but also lived them firsthand.

    In this captivating episode of The Game Changing Attorney Podcast, Jason joins Michael Mogill to explore:

    Evolving from a novice to a leader and navigating the ensuing complexities

    The transformative power of embracing a healthy fear of failure

    Discovering the importance of cultivating your authentic voice for personal and professional success



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    Show Notes:

    03:14 – What fueled Jason’s passion for sports and cinematography

    04:44 – Jason’s humble creative beginnings

    07:23 – How Jason builds strong teams

    10:11 – Jason’s take on a healthy fear of failure

    14:53 – How Jason got involved in HBO’s Andre The Giant documentary

    19:31 – Jason’s creative project growth and evolution

    23:12 – The preparation that went into The Last Dance

    28:35 – Jason’s first meeting with Michael Jordan

    33:34 – How Jason balanced multiple brands’ desire for creative control

    35:11 – Why The Last Dance became one of the most highly-regarded sports documentaries of all time

    37:26 – How Jason pivoted to creating the Countdown series capturing the SpaceX mission

    40:19 – Capturing and editing footage from space

    43:35 – What the highest-performing people have in common

    48:49 – Jason’s upcoming projects and what keeps him excited

    50:48 – How Jason is scaling his impact

    50:35 – What being a game changer means to Jason


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    Links & Resources

    NBC


    André the Giant (documentary)


    The Last Dance (documentary)

    NBA

    Michael Jordan


    Jordan (brand)

    ESPN

    Netflix


    Jalen Rose 


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    Listening to this episode but want to watch it? Check it out on Spotify. 

    Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.


    ----

    Past guests on The Game Changing Attorney Podcast include: David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.

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    If you enjoyed this episode, you may also like:

    #71 Tim Grover – WINNING: The Unforgiving Race to Greatness

    #128 Robert Greene – The Laws of Power and Human Nature

    #185 AMMA – How to Recognize, Reward, and Motivate Your Team

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