237 episodes
The C-Suite Mentor - Business Growth for Small Business Leaders with Theresa Cantley Theresa Cantley
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- Business
Theresa Cantley, a business and brand strategist reveals her strategies to help you "break out of of the traditional mold" of small business by learning new ways to build profitability into your business and freedom into your life. Create a brand and market your business while also learning how to assemble a high performing team. Discover how to create a marketing strategy that builds your visibility offline and online, how to infuse your brand into every part of your business creating a unique experience for your customers, how to create offers and products your customers will love and how to hire and create a high performing, highly motivated team. Theresa will share with you her experience over the past 20 years to show you creative ways to gain the clarity you need on the vision you have for your business and creative ways to get there while always staying one step ahead of your competition. Leadership development, systems and processes, organizational leadership, branding, marketing strategy, digital marketing, business planning, team building, building your authority, search engine optimization, goal setting, project management and learning how to make your vision a reality by becoming a visionary leader in your industry.
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Building Your Money Machine with Mel Abraham
You CAN start building your money machine now!
Don’t know where to start… This episode is for you.
In this episode of The C-Suite Mentor podcast, Theresa is joined by her mentor and financial expert, Mel Abraham. Known for his expertise in creating financial freedom and resilience, Mel shares his journey, insights, and practical advice on navigating turbulent economic times.
From his personal battle with cancer to helping individuals and businesses achieve financial stability, Mel’s story is a testament to the power of financial planning and the importance of having a robust financial foundation.
Important takeaways:
The importance of protecting and insulating oneself financially amidst challenges like: economic fluctuations, corporate layoffs, & pandemic after-effects
The importance of open conversations about financial planning and breaking down the complexities of money management
Mel advocates for a simplified investment approach, especially for beginners, to reduce risk and increase manageability
Financial freedom has MORE value than creating a big bank account.
We desire it for the choices and options it gives us.
Connect with Mel HERE!
Instagram: @melabraham9
Website: https://melabraham.com/
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/ -
Finding Opportunity in Life’s Challenges
Today, Theresa is thrilled to welcome a very special guest and an old friend, Natalie Solomon Bramage. Natalie is an extraordinary individual—a true entrepreneur, leader, visionary, & public health analyst. She’s done incredible work in the public health sector, particularly with the Ryan White AIDS program.
In this episode, we will explore Natalie’s path, from her early days in healthcare aspirations, navigating the academic world, to making pivotal shifts in her career. Natalie will also delve into the personal struggles she has overcome and the profound lessons she has learned along the way.
Key points discussed:
Natalie’s passion for healthcare evolved from a pursuit of becoming a doctor to focus on a career in public health
Learn about Natalie’s significant contributions to the Ryan White AIDS/HIV Program, her work addressing health inequities & her fellowship with the Health Resources and Services Administration (HRSA)
Theresa and Natalie discuss the importance of family support, positive affirmations, and how Natalie’s personal health struggles have informed her professional endeavors
No matter where you are on your journey…
Keep pushing forward, stay inspired, and keep making an impact.
Get Connected with Natalie HERE!
https://natalieasolomon-brimage.me/
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/
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Planting Seeds For Success In Quarter 1
There is value in vulnerability.
Today, Theresa takes a different approach by sharing her personal experiences and struggles from Quarter 1. With transparency and vulnerability, Theresa discusses the setbacks she’s faced and the seeds of growth she’s planted. Through her insights, she offers valuable lessons on resilience, self-improvement, and the power of reaching out for support.
More in this episode:
Importance of authenticity and openness in sharing personal struggles to allow further connections with anyone facing similar situations
The prevalence of challenges in entrepreneurship and the need to acknowledge and address them
Encouragement to focus on planting seeds of opportunity and embracing change, even when faced with challenges.
You must focus on your foundation, as well as your growth. Your personal and professional development is like nurturing soil for future growth.
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/
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The Best Thing To Do To Create Big Transformation in Your Business
Are you a business owner struggling to identify how to transform your business?
That’s why Theresa recorded this episode…
In this episode of the C-Suite Mentor podcast, Theresa emphasizes the importance of proactively driving change rather than waiting for your transformation to happen. You must take responsibility for driving the change you want to see in your business.
The transformation will be worth it.
More in this episode:
Empower your team to discuss and brainstorm areas where the business may be experiencing slowdowns or challenges
Evaluate current strategies and initiatives to ensure they are moving the business forward in alignment with the vision
Create strategic plans outlining the steps and resources needed to achieve the transformation you desire.
It's time to start asking your team the hard questions. Where are we stuck? Where have we been holding ourselves back? Where do we want to go? How do we want to go?
The transformation you want to see will require vision, strategy, and execution. All in connection. The time is now.
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/
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The Biggest Mistake Many Local Businesses Make and How to Avoid It
Is your vision for your business crystal clear????
Lacking clarity will lead you and your business to BIG mistakes that are EASY to avoid…
Today, Theresa dives into the critical importance of understanding the core values and mission of your business. This episode highlights the dangers of chasing short-term gains without a clear vision and explores the repercussions of neglecting the core principles that drive business success.
Key points discussed include:
Define a clear vision and purpose beyond mere profitability.
Simplify processes and focus on what truly matters to your business and your customers.
Explore a strategic approach that prioritizes quality over quantity and focuses on incremental improvements.
Reflect on your business’s fundamental principles and take deliberate steps to realign with your core values. One step at a time you can keep building a business that is not only profitable but also purposeful and impactful.
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/
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Thriving In Ambiguity or Uncertainty as a CEO
There’s no better feeling than leading your team with complete confidence and clear vision…
& on the flip side, there’s no worse feeling than failing to lead amidst ambiguity and uncertainty.
Understanding how to thrive as a CEO, despite ambiguity and uncertainty, are NECESSARY skills for the ever changing market our businesses operate in.
In this episode of The C-Suite Mentor, Theresa highlights the common tendency to avoid uncertainty and control outcomes, which often leads to stagnation and inhibits growth. She emphasizes the importance of embracing uncertainty as a catalyst for innovation, particularly in navigating challenges like market changes, technological advancements, and unforeseen crises such as COVID-19.
Key points discussed include:
Explore possibilities outside your industry and embrace creativity.
Reflect on challenges and crises to identify key learnings and refine strategies for future successes.
Embrace courage and take decisive steps forward, even without certainty of outcomes.
Welcome uncertainty. Stay curious. Keep forging ahead on your path to leadership excellence.
READY TO UNCOVER THE BLIND SPOT HURTING YOUR SMALL BUSINESS? Take this quiz to uncover what’s holding your business back from success: https://theresacantley.lpages.co/quiz/
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