31 min
213. The Law Business: Beyond the Facade The NC DWI Guy
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- Marketing
On today’s episode, Jake looks at an issue he experienced during the early days of practice: how to find a measuring stick for success. As Jake was building his law firm in the early days the main gage of success was to look at how other lawyers in criminal defense in Western North Carolina doing it. How do they dress? How many cases do they have on the docket? How does their website look? In today’s episode, Jake discusses why these external markers of success are not the true measuring stick for comparing your firm with the competition.
Highlights:
· Discover how to find the secret sauce of another law firm (spoiler: the secret sauce is made up of hundreds of ingredients aged over many years).
· Learn why you can’t get a good measuring stick of success based on the external success indicators of your competition.
· Find out why getting a behind the scenes look at another firm is so important for your growth.
On today’s episode, Jake looks at an issue he experienced during the early days of practice: how to find a measuring stick for success. As Jake was building his law firm in the early days the main gage of success was to look at how other lawyers in criminal defense in Western North Carolina doing it. How do they dress? How many cases do they have on the docket? How does their website look? In today’s episode, Jake discusses why these external markers of success are not the true measuring stick for comparing your firm with the competition.
Highlights:
· Discover how to find the secret sauce of another law firm (spoiler: the secret sauce is made up of hundreds of ingredients aged over many years).
· Learn why you can’t get a good measuring stick of success based on the external success indicators of your competition.
· Find out why getting a behind the scenes look at another firm is so important for your growth.
31 min