AI Literacy for Entrepreneurs

c+p digital
AI Literacy for Entrepreneurs

“AI Literacy for Entrepreneurs”, with host Susan Diaz, helps you integrate artificial intelligence into your business operations. We’ll help you understand and apply AI generative in a way that is accessible and actionable for entrepreneurs at all levels. With each episode, you'll gain practical insights into effective AI strategies and tools, hear from leading practitioners with deep expertise and diverse use cases, and learn from the successes and challenges of fellow business owners in their AI adoption journey. Join us for the simplified knowledge and inspiration you need to leverage AI effectively to level up your business.

  1. OCT 30

    EP226 AI and Creativity: How to Collaborate with AI Without Losing Your Voice

    In this episode of ‘AI Literacy for Entrepreneurs’, host Susan Diaz breaks down the dynamic between AI and creativity - specifically, how to collaborate with AI without compromising your own authentic voice.  Too often, we hear that AI-generated content can sound generic, robotic, or even "too ChatGPT-ish". Susan unpacks the core reasons why this happens and shares strategic steps you can take to ensure your AI-assisted content truly sounds like you. Key Takeaways: AI as a Strategic Partner: Treat AI as your second brain. Instead of assigning it junior-level tasks, elevate your thinking and have AI help you brainstorm at the strategic level. Use it to ask the right questions that guide your creativity. Iterative Collaboration: AI works best when you work iteratively. Instead of expecting perfect results from the first draft, treat it like any other team member - provide feedback, refine, and iterate. Define your Brand Voice Clearly: If AI isn’t getting your voice, it's likely because you haven't defined your voice clearly enough. Develop a “brand book” that encompasses your tone, mood, and creative intentions. Use AI to help create this, ensuring that future outputs are aligned with your vision. Why this Matters:  Understanding how to make AI work for you while maintaining your unique style is crucial for entrepreneurs and creators. Whether you're a founder, a marketer, or just AI-curious, this episode provides a practical framework for using AI as a tool for creativity - without letting it overshadow your human touch. Resources Mentioned: ChatGPT, Claude, and Gemini as tools to explore for strategic collaboration. The idea of using AI as your “second brain” for creative expansion. Enjoyed the episode? Please leave a 5-star rating and review - it helps others discover AI Literacy for Entrepreneurs. Subscribe to stay updated on future episodes and share it with your entrepreneurial friends who are exploring AI! Further AI Learning Gen AI Myths Busted: Debunking 3 Damaging AI Misconceptions: Want to understand what generative AI really can and can’t do? This article clears up some damaging myths to help you leverage AI effectively. 100x Mindset: How AI Empowers Small Businesses to Think Bigger: Discover how AI can help you think bigger and expand faster - moving from scarcity to a mindset of abundance. This piece is essential reading if you're ready to level up your small business with AI. Join Us:  Ready to implement AI at quantum speed? Join the Marketing Power Circle to get the support, frameworks, and community needed to take your AI game to the next level.

    12 min
  2. OCT 16

    EP225 AI and the Oppenheimer Paradox: Hope, Fear, and the Future of Work with Jesse Adams

    In this thought-provoking episode of AI Literacy for Entrepreneurs, host Susan Diaz welcomes Jesse Adams, CEO and founder of Ember Experience, to explore the dual nature of AI and its implications for the future of work. The discussion points to a compelling parallel in history with Oppenheimer and the development of nuclear technology, bringing both hope and fear to the front. Key Topics Covered: The Paradox of AI: Susan and Jesse talk about how AI represents both tremendous opportunities and risks, much like the invention of nuclear technology.  Human vs. AI Decision-Making: Insights into the differences between human-controlled tools and AI's autonomous capabilities.While humans decided how to deploy atomic bombs, AI’s potential involves it making decisions on its own - a powerful shift that requires careful stewardship. Cultural and Ethical Implications: There is a critical need for creating a value-driven approach to how AI evolves, ensuring that it serves humanity in a positive way, rather than just driving profit and power. Psychological Safety and AI: Jesse and Susan talk about the impact of AI on workplace psychological safety. As AI tools drive efficiency, there’s an inherent tension between maximizing productivity and fostering a safe and supportive work culture. Jesse discusses how organizations can balance these pressures by focusing on intention and values. Hope for the Future: Despite the risks, we remain hopeful about AI's potential to be a force for good. Leaders must actively engage in the development of AI tools with ethical considerations at the forefront - fostering creativity, community, and the well-being of individuals. Highlights: AI's power is akin to that of nuclear technology—capable of immense good or bad. Decision-making shifts: AI can independently generate ideas and make impactful choices. Organizations must re-center on core values to guide AI implementation. The dual forces of hope and fear surrounding AI are shaping our approach to technology in the workplace.   Guest Bio: Jesse Adams is the CEO and founder of Ember Experience, an organization focused on improving culture within workplaces through leadership development and creating environments of psychological safety. Jesse's unique background spans from working with Olympic athletes to corporate wellness, and now leading teams to think deeply about how to navigate the complex, nuanced relationship between technology and humanity. Connect with host Susan Diaz on LinkedIn Connect with guest Jesse Adams on LinkedIn As you hit play on this episode please leave us a 5 start review!

    34 min
  3. OCT 2

    EP224 AI Implementation in a Mastermind with Tara MacIntosh

    In this episode of AI Literacy for Entrepreneurs, I am excited to introduce you to Tara MacIntosh, our new Director of Membership Growth for the Marketing Power Circle. Tara joins me and we go deep into the work we do and the impacts we achieve inside the Marketing Power Circle (MPC), our AI implementation mastermind designed for founders of small teams. Tara and I discuss: Tara’s Journey into AI Tara shares her experience of discovering AI and highlights how being part of the MPC has accelerated her understanding of AI tools like ChatGPT and Perplexity, empowering her to use AI for deeper research, and writing. The Power of Community in MPC Tara speaks about the value of connecting with fellow entrepreneurs in the group who are at different stages of their AI journey. The sense of community, regular meetings, and accountability homework provide an environment for learning, experimenting, and implementing AI tools in real-time. She highlights the unique “early adoption” advantage of MPC members, with hands-on support from other AI-driven business owners. Why You Should Embrace Early Adoption AI isn’t just for large enterprises. As small businesses, we have the agility and the power to implement AI faster than most. Tara and I discuss why it’s essential to start now and build your AI literacy - gaining the competitive edge that’s available to you today. Five Reasons to Join the MPC Early adoption of AI will set you ahead of your competition. The community of like-minded entrepreneurs allows for collective learning. Developing an organized system for AI literacy and strategy implementation. AI will enhance your productivity and cost-efficiency without replacing your team. The MPC is fun! We enjoy genuine conversations and laughs while learning. Key Tools we Discussed ChatGPT and Perplexity are at the core of our AI discussions. We also teach about tools like Canva and automation platforms, breaking down how they help small teams integrate AI into daily operations. Our discussions focus on actionable steps, not just theory - ensuring you can implement these tools with your team. Join the Marketing Power Circle If you are a founder or lead a small team and are curious about AI implementation, the Marketing Power Circle could be the place for you. We meet twice a month to collaborate, share ideas, and implement AI strategies in real-time. Want to learn more? Reach out to Tara or me for a prospectus. Resources Mentioned: ChatGPT Perplexity Canva Subscribe to our podcast today and stay updated with more episodes on AI literacy for entrepreneurs! Connect with us: Connect with host, Susan Diaz, on LinkedIn. Connect with Tara MacIntosh on LinkedIn. Website: peacefulaimarketing.com

    26 min
  4. SEPT 18

    EP223 Building an AI-Powered Podcast Workflow with Dan Sanchez

    🎙 Welcome to AI Literacy for Entrepreneurs! In this inaugural guest episode under our new name, host Susan Diaz sits down with Dan Sanchez, a seasoned marketer, podcast host of AI-driven Marketer, and AI enthusiast. Together, they explore how to leverage AI to streamline podcast production and maximize content reach. In This Episode, you'll Learn: 🚀 Dan's Journey into AI for Podcasting: Dan shares his early experiences experimenting with generative AI tools like ChatGPT to solve practical problems in podcast production, from generating creative names to designing custom workflows. 🔄 Building an AI-Enhanced Podcast Workflow: Learn about My Showrunner.com a custom GPT tool co-developed by Dan and Susan to automate parts of podcast pre-production. This tool minimizes the manual effort involved in preparing for a guest interview on your podcast or video show. 📊 Overcoming Common AI Challenges in Podcasting: Dan discusses the importance of clear, documented processes when delegating tasks to AI, and how AI should be treated like a competent team member rather than a magical solution. 📈 The Future of AI in Marketing Teams: Dan and Susan talk about the evolving role of AI in marketing and content creation, predicting a future where AI tools will handle more tactical work, freeing up time for strategic and creative efforts. 🛠️ Practical Applications and Tools: From using Zencaster for production to leveraging AI for generating show notes, social media posts, and newsletters, this episode provides actionable tips for podcasters looking to incorporate AI into their workflows. Why This Episode Matters: With AI adoption increasing rapidly, knowing how to apply these technologies in content creation can set your podcast apart. This episode is a must-listen for anyone looking to scale their podcasting efforts or enhance their marketing strategy with AI. Don't Miss This: 📝 Resource Highlight: Dan shares his AI-powered email course on marketing, a unique, hyper-personalized learning experience. If you're eager to level up your AI game, check it out at aidrivenmarketer.com/course  🔗 Connect with Susan Diaz and Dan Sanchez: Follow Susan and Dan for more AI insights and strategies on how to automate and optimize your podcast workflow!

    28 min
  5. SEPT 4

    EP222 How I used AI to rebrand my AI podcast (A Behind-the-Scenes Look + AI Powered Rebranding Framework)

    Welcome to the very first episode of “AI Literacy for Entrepreneurs”! 🎉 In this inaugural episode, I’m pulling back the curtain on a big, bold decision: rebranding our beloved 5-year-old podcast, "The 4am Report", into its new identity, "AI Literacy for Entrepreneurs." After years of exploring what keeps founders and marketers up at night, the past year made it clear that our mission was evolving - pivoting sharply into the world of AI. And so, a rebrand was in order. What You’ll Learn in This Episode: 🔍 Why Rebrand a 5-Year-Old Podcast? Find out the emotional and strategic reasons behind saying goodbye to “The 4am Report” and how we knew it was time for a name that reflects our current mission. 🤖 The Power of AI in Rebranding Discover how I used AI tools like ChatGPT and custom GPTs to brainstorm new names, analyze past themes, and gather community feedback to guide the rebrand process. 📝 The 3 Key Criteria for the New Name I break down the three things I knew the new name needed: AI in the Name: To align with our mission and reflect the core of what we’re doing. Findable but Distinct: A unique name that is easy to find but avoids trademark headaches. Built to Last: A name that stands the test of time, not just a passing trend. 📊 Engaging the Community Learn how we included our audience in the rebranding process, from polls on LinkedIn and Instagram to direct feedback, and why this transparency was crucial to finding a name that resonates. 🔎 Navigating Trademark Availability and Market Research: Hear how AI tools like Perplexity simplified the search for name availability and helped us make a plan to avoid potential trademark issues, ensuring our new identity was both unique and legally sound. Why This Episode Matters: Rebranding is more than just a name change - it’s a strategic pivot. Whether you’re considering a rebrand or looking to leverage AI for smarter business decisions around your business infrastructure intellectual property, this episode offers a practical framework for making a significant brand transition with confidence. 🎉 Join us as we embark on this new chapter, doubling down on our mission to make AI accessible, actionable, and valuable for entrepreneurs everywhere. Stay tuned for more episodes packed with insights, interviews, and AI strategies designed specifically for your business growth. Subscribe to “AI Literacy for Entrepreneurs” and share your thoughts on this episode. What does AI mean for your business? How do you see it shaping your future? Connect with me, Susan Diaz, on LinkedIn for real-time AI insights and updates.

    26 min
  6. AUG 21

    EP221 Gen AI Myths Busted - Debunking 3 (Damaging) AI Misconceptions

    Welcome back to the 4am Report AI Literacy Podcast! As we transition our podcast name to better reflect our focus on AI literacy for entrepreneurs, I’m diving deep into debunking some of the most damaging AI myths that present often in the entrepreneurial community. What I Cover in This Episode: 🚫 Myth 1: Using AI is Cheating I explore why this belief is a misconception and how AI, like any tool, is designed to augment human capabilities and foster innovation, not replace our ethical minds or creativity. 🛠️ Myth 2: AI Implementation is Complicated Real Talk: Ditch the myth that AI requires extensive tech knowledge. You’re firmly in the era of no-code solutions enabled by AI. I share a story from my own experience on how AI (and a friend in my network) helped me save my business website from malware without expensive and time-consuming traditional fixes. 🤖 Myth 3: AI Results are Unreliable and Sound Robotic I address concerns about AI-generated content’s quality, explaining the importance of quality inputs (garbage in; garbage out, folks) and the role of prompt engineering in achieving better outputs. Looking Ahead: This marks the last episode under the name "The 4AM Report".  Stay tuned for our new name and a refreshed focus, continuing our mission to enhance AI literacy among entrepreneurs. Expect a lineup of incredible guests and impactful discussions in upcoming episodes! Engage with Us: Have thoughts on these AI myths or questions about AI implementation drop us a comment on our social media platforms. Your insights make our community stronger! Connect with me - Susan Diaz on LinkedIn: Entrepreneur, podcast host, and passionate advocate for using AI to enhance small business revenue and productivity. Special Announcement Reminder: Be the first to experience our podcast under its new name in the next episode, where we'll continue to unravel the complexities of AI with expert insights and practical advice. Hit Subscribe! Thank you for your continued support over the last five years.

    14 min
  7. AUG 7

    EP220 Kickstarting your AI Journey: First Steps for AI-Newbie Entrepreneurs

    Welcome to Episode 220 of The 4am Report, a practical guide for entrepreneurs at the beginning of their AI journey. In this episode, I’ll give you the foundational steps necessary for assessing and integrating AI into your business operations. I’ll  demystify the process and highlight actionable strategies that will have you moving in days and weeks, not months and years! What you'll Learn: ⚡ Understanding AI and Its Potential Impacts on Small Businesses: We'll start with a basic introduction to AI, including its common forms such as machine learning and natural language processing, and discuss how it can enhance business operations, reduce costs, and improve decision-making. 🔎 Identifying AI Opportunities within Existing Business Processes: Learn how to conduct an audit of your current business processes to pinpoint where AI can be integrated, focusing on high-impact areas like customer service, sales, and marketing. 🔁 Simple AI Tools that Can Automate Routine Tasks: Discover user-friendly AI tools that can streamline operations, featuring general examples like ChatGPT, Perplexity, and specific tools for email management and CRM. 🧮 Statistics Highlight According to McKinsey, 65% of organizations are now using generative AI, with a significant jump in adoption across various business functions. Deloitte notes that organizations are transitioning from pilot programs to large-scale deployments, though the anticipated efficiency gains are still emerging. 🇨🇦 Canadian SMBs and AI 78% are looking to adopt AI, with 65% encouraging their employees to use AI tools. The challenge remains in upskilling talent to utilize AI tools effectively. 🧠 ❤️ Why This Episode Matters With AI adoption on the rise, understanding how to leverage this technology can set your business apart. This episode aims to build AI literacy and help entrepreneurs implement AI deeply and effectively, beyond superficial use. 🎒 Case Studies and Resources For real-life examples of small businesses successfully implementing AI tools, revisit EP 218 - Beyond Blogging: 6 Use Cases for ChatGPT that Are Not Content Creation. Also pop back to explore my detailed tool recommendations and integration strategies from EP 213 - 9 AI-Enabled Tools That Save You 2 Hours a Day. 📢🤫 Special Announcement coming up Stay tuned for a significant rebranding in EP 222 after 5 years as ‘The 4am Report’. More details coming soon! Hit that subscribe button to stay in the know.

    19 min
5
out of 5
11 Ratings

About

“AI Literacy for Entrepreneurs”, with host Susan Diaz, helps you integrate artificial intelligence into your business operations. We’ll help you understand and apply AI generative in a way that is accessible and actionable for entrepreneurs at all levels. With each episode, you'll gain practical insights into effective AI strategies and tools, hear from leading practitioners with deep expertise and diverse use cases, and learn from the successes and challenges of fellow business owners in their AI adoption journey. Join us for the simplified knowledge and inspiration you need to leverage AI effectively to level up your business.

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada