45 min
The AmWritingFantasy Podcast: Episode 105 – The Worst Advertising Mistake Authors Make - with Bryan Cohen The Am Writing Fantasy Podcast
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- Books
Join Autumn and special guest Bryan Cohen to discuss AMS ads, book blurbs, and, oh yeah, the worst advertising mistake authors can make.
Bryan is an expert on book blurbs and his free AMS ad challenges have helped thousands of authors learn the ropes of using Amazon ads. Does that mean AMS ads are hitting saturation? What might be the next big move for self-published authors to connect with readers? We discuss that and more!
Check out Bryan's podcast the Sell More Books Show at https://sellmorebooksshow.com/. And learn more about Bryan on his website: http://bryancohen.com/.
Join Bryan's January 2021 AMS challenge at https://bryancohen.lpages.co/january-amazon-ad-challenge-2021-ov4/
Tune in for new episodes EVERY single Monday.
SUPPORT THE AM WRITING FANTASY PODCAST!
Please tell a fellow author about the show and visit us at Apple podcast and leave a rating and review.
Join us at www.patreon.com/AmWritingFantasy.
For as little as a dollar a month, you’ll get awesome rewards and keep the Am Writing Fantasy podcast going.
Read the full transcript below. (Please note that it's automatically generated and while the AI is super cool, it isn't perfect. There may be misspellings or incorrect words on occasion).
Narrator (1s):You're listening to the am writing fantasy podcast in today's publishing landscape. You can reach fans all over the world. Query letters are a thing of the past. You don't even need a literary agent. There is nothing standing in the way of making a living from writing. Join two best selling authors who have self published more than 20 books between them now onto the show with your hosts, Autumn Birt, and Jesper Schmidt.
Autumn (30s):Welcome to the am. Writing Tennessee podcast. This is episode one Oh five I'm autumn. And today Yesper has the recording session off and I have with the very special guest instead author and entrepreneurial Brian Cohen. Whoa. Welcome to the writing fantasy podcast. Brian,
Bryan (50s):Thank you, autumn. I appreciate you having me. We had some nice technical difficulties figuring this out, but I'm so glad we were able to make it work
Autumn (1m 0s):Well. It's always nice working with someone who is probably, I mean, you do live webinars and all these other things. So I have a feeling you can roll with the technical difficulties very well. I wasn't worried. Hey, that's the nice thing is, is with modern technology. There's always a workaround. There's at least like three or four, so we figured it out and you're here and I'm so excited for you to join us today. So I know you through these amazing AFS ad challenges you run, but I had of course heard of your name way before the AMS ad challenges, because you were known as like a guru of book blurbs, but I know that's not even close to everything you've done.
Autumn (1m 43s):So if you could introduce yourself, that would be fantastic.
Bryan (1m 48s):Sure. Of course. Well, of late, the big thing that I I've been doing is I run these free courses that we, we talk about them as challenges, these free challenges about Amazon advertising. One of the, the, the strangest weirdest little advertising platform is Kindle author them. And it's our goal to try to just make it simpler, but it also try to make them not spend all of your money. And those are the five day Amazon ad profit challenges and, and I've been running them and I have a really good team behind them and it's a lot of fun, but originally I would say some people might know me from my podcast, the some more books show, some people might know me from the author copywriting agency.
Bryan (2m 47s):I run best page forward. We write book descriptions and ad copy, and I'm an author myself having written multiple young adult scifi fantasy. Depends on it. Depends on where you're placing superheroes. Amazon has a category on both sides.
Autumn (3m 6s):Oh, that's so is it like more techie? So it ends up in this Saifai side or if it's more magic it's on the fantasy side or is t
Join Autumn and special guest Bryan Cohen to discuss AMS ads, book blurbs, and, oh yeah, the worst advertising mistake authors can make.
Bryan is an expert on book blurbs and his free AMS ad challenges have helped thousands of authors learn the ropes of using Amazon ads. Does that mean AMS ads are hitting saturation? What might be the next big move for self-published authors to connect with readers? We discuss that and more!
Check out Bryan's podcast the Sell More Books Show at https://sellmorebooksshow.com/. And learn more about Bryan on his website: http://bryancohen.com/.
Join Bryan's January 2021 AMS challenge at https://bryancohen.lpages.co/january-amazon-ad-challenge-2021-ov4/
Tune in for new episodes EVERY single Monday.
SUPPORT THE AM WRITING FANTASY PODCAST!
Please tell a fellow author about the show and visit us at Apple podcast and leave a rating and review.
Join us at www.patreon.com/AmWritingFantasy.
For as little as a dollar a month, you’ll get awesome rewards and keep the Am Writing Fantasy podcast going.
Read the full transcript below. (Please note that it's automatically generated and while the AI is super cool, it isn't perfect. There may be misspellings or incorrect words on occasion).
Narrator (1s):You're listening to the am writing fantasy podcast in today's publishing landscape. You can reach fans all over the world. Query letters are a thing of the past. You don't even need a literary agent. There is nothing standing in the way of making a living from writing. Join two best selling authors who have self published more than 20 books between them now onto the show with your hosts, Autumn Birt, and Jesper Schmidt.
Autumn (30s):Welcome to the am. Writing Tennessee podcast. This is episode one Oh five I'm autumn. And today Yesper has the recording session off and I have with the very special guest instead author and entrepreneurial Brian Cohen. Whoa. Welcome to the writing fantasy podcast. Brian,
Bryan (50s):Thank you, autumn. I appreciate you having me. We had some nice technical difficulties figuring this out, but I'm so glad we were able to make it work
Autumn (1m 0s):Well. It's always nice working with someone who is probably, I mean, you do live webinars and all these other things. So I have a feeling you can roll with the technical difficulties very well. I wasn't worried. Hey, that's the nice thing is, is with modern technology. There's always a workaround. There's at least like three or four, so we figured it out and you're here and I'm so excited for you to join us today. So I know you through these amazing AFS ad challenges you run, but I had of course heard of your name way before the AMS ad challenges, because you were known as like a guru of book blurbs, but I know that's not even close to everything you've done.
Autumn (1m 43s):So if you could introduce yourself, that would be fantastic.
Bryan (1m 48s):Sure. Of course. Well, of late, the big thing that I I've been doing is I run these free courses that we, we talk about them as challenges, these free challenges about Amazon advertising. One of the, the, the strangest weirdest little advertising platform is Kindle author them. And it's our goal to try to just make it simpler, but it also try to make them not spend all of your money. And those are the five day Amazon ad profit challenges and, and I've been running them and I have a really good team behind them and it's a lot of fun, but originally I would say some people might know me from my podcast, the some more books show, some people might know me from the author copywriting agency.
Bryan (2m 47s):I run best page forward. We write book descriptions and ad copy, and I'm an author myself having written multiple young adult scifi fantasy. Depends on it. Depends on where you're placing superheroes. Amazon has a category on both sides.
Autumn (3m 6s):Oh, that's so is it like more techie? So it ends up in this Saifai side or if it's more magic it's on the fantasy side or is t
45 min