6 episodes

Join in as Rob J Green and Ryan McKenzie discuss how they predictably and profitably grow ecommerce brands using a blend of direct response marketing and branding.

In each episode they discuss actionable strategies and tactics they're using right now to scale direct-to-consumer businesses to 7-figures, 8-figures, and even multiple 8-figures in revenue in record time.

Brand Growth Project Brand Growth Project

    • Business
    • 5.0 • 2 Ratings

Join in as Rob J Green and Ryan McKenzie discuss how they predictably and profitably grow ecommerce brands using a blend of direct response marketing and branding.

In each episode they discuss actionable strategies and tactics they're using right now to scale direct-to-consumer businesses to 7-figures, 8-figures, and even multiple 8-figures in revenue in record time.

    #6 The Hidden Split Test Data Dragging Down Your Campaign’s Performance

    #6 The Hidden Split Test Data Dragging Down Your Campaign’s Performance

    Are you getting the whole picture when you split test elements of your campaigns?

    In this episode the guys reveal how some split tests that appear to be losers, may actually be winners.  

    Discover how to dig deeper into segments of your split tests to discover hidden gold mines that can supercharge your sales.

    • 36 min
    #5 - How to Use Risk Reversals To Increase Your Sales

    #5 - How to Use Risk Reversals To Increase Your Sales

    Are you leaving money on the table because you are scared of offering an unbelievable guarantee?

    In this episode, the guys talk about guarantees, and creating an environment where your potential customers feel like they have nothing to lose.  Find out how you can use risk reversal to dramatically increase your conversion rate starting as soon as today.

    • 35 min
    Episode 4: How To Use Customer Reviews To Increase Sales

    Episode 4: How To Use Customer Reviews To Increase Sales

    In this episode of Brand Growth Project, Rob and Ryan discuss how to get more customer reviews, using them in your ads, and how to use them to increase your conversion rate.

    • 34 min
    Episode 3: The Death of DTC Ecommerce

    Episode 3: The Death of DTC Ecommerce

    In this episode we discuss the potential future of direct to consumer Ecommerce.

    We talk about Instagram's upcoming direct sales platform and what that means for direct to consumer brands.

    • 45 min
    Episode 2: How to Provide Value to Your Audience and Make Sales Without Jamming Your Sales Message Down Your Prospects Throat

    Episode 2: How to Provide Value to Your Audience and Make Sales Without Jamming Your Sales Message Down Your Prospects Throat

    In this episode we talk about creating rocket fuel for your brand by leveraging content marketing inside your direct response business.

    • 39 min
    Episode 1 - How to Leverage Customer Lifetime Value to Data to Scale Faster

    Episode 1 - How to Leverage Customer Lifetime Value to Data to Scale Faster

    In episode 1 of the Brand Growth Project, Rob and Ryan discuss calculating your customer life time value and how to leverage this data to help you scale your business faster.

    • 32 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Top Podcasts In Business