Beth Anne from brilliantbusinessmoms.com interviews mom entrepreneurs who are succeeding in online business. Mom bloggers, Etsy shop owners, Shopify store owners, designers, authors, and course creators are just a few of the creatively brilliant moms featured here.
This podcast is all about practical advice from work-at-home moms who are getting things done in the margins - just like you!
We're not about big names or fancy accolades here, but instead celebrating big and little wins from mompreneurs who make the most of their day to grow their business at a pace that works for them. We're all about designing online businesses that work around our lives instead of running our lives.
Brilliantbusinessmoms.com features tutorial videos to help you grow your business including topics on growing your email list, Facebook marketing, SEO for your Etsy shop or blog, affiliate marketing, building website traffic through Pinterest, outsourcing, organizing your research, and marketing your first online product.
Beth Anne won't leave you in the dark with general platitudes like, "don't give up" (you shouldn't). She'll will walk you through all of the practical steps needed to truly be successful in the online business world. As she learns and grows her own online business, she'll share each success and failure with you so that you can learn right along with her.
Whether you're brand new to online business, an old pro, or just beginning to think about earning an income online, the Brilliant Business Moms podcast has got you covered!
221: Launching a New Business Using Facebook Ads with Heather O’Donnell
Have you ever considered just starting from scratch? Ditching your current blog and heading in a new direction? A combination of factors led Heather O’Donell of Happy Humble Home to do just that.
The pandemic and a tricky pregnancy forced Heather to pause her blogging business. When she came back six months later, she decided to use her experience as a Kindergarten teacher to start something new instead of continuing down the personal finance blogging path. Taking everything she had learned in four and a half years of blogging plus everything she had learned in the Facebook Ads Intensive, she started Kindergarten Ready Skills. In just ten weeks, the growth of her new business had surpassed that of her prior business and just continues to grow by leaps and bounds.
Starting over isn’t always the best idea because you’re losing all the momentum you’ve gained. But if it’s truly what you want to do, you should go for it. All your education and life experience up to that point can propel your new venture forward even faster than before.
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode221
220: Combining Traditional and Self-Publishing to Get the Best of Both Worlds with Brittany of Equipping Godly Women
Today we are talking about all things writing, book marketing, and strategy with author Brittany Ann. Brittany’s latest book is Fall in Love with God’s Word: Practical Strategies for Busy Women. This is her first traditionally published book but she also has several self-published books as well.
Brittany loves marketing and has found several strategies to combine traditional and self-publishing to boost her profits while also expanding her impact on the community. There are pros and cons to both types of publishing but Brittany has managed to find a combination that gives her the best of both worlds.
For example, Brittany used a free online conference to help launch her book and grow her email list at the same time. She also self-published a workbook to go along with her traditionally published book. Find out how she did it and get even more tips and information about the publishing world in this episode.
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode220
219: Helping Mompreneurs Get Organized using Trello with Maia Xiong of Business Mom Collective
If you’re a busy business mama, then I’m sure you know all about having a million things to keep track of for your business (and your personal life too!). Maia Xiong of the Business Mom Collective started using Trello to keep her own business organized but soon realized she could help other busy business moms too and The Mompreneur System with Trello was born.
In this week’s episode, we are talking to Maia about having the important foundations in place before starting to run Facebook Ads. Your sales page needs to touch on your customer’s pain points and it absolutely needs to have customer testimonials. Once she had all the pieces in place, Maia was able to scale her business using ads -- and help more mompreneurs beat overwhelm in the process!
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode219
218: Sales Page Secrets Part 1: The ONE thing your sales page must have in order to convert well!
You probably already know that having a dedicated sales page helps increase your sales. You can go in-depth about your product there, telling all about its features and benefits. But is your sales page working as well as it can? Would you like to have more conversions? More sales?
Over the years I have discovered a few secrets that can bring an ordinary sales page to the next level, bringing people more happy customers. The first secret? Customer testimonials. Listen to hear what I’ve discovered about how to get more customer testimonials and how to use those testimonials to your best advantage.
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode218
217: Growing a Business through Inspirational Prints with Pratima Aravabhoomi
Pratima Aravabhoomi of Craft Street Design has always been inspired and encouraged by printed quotes in her home and after a particularly hard time in her life decided to build a business to share the transformative power of words to spread kindness and love.
She started out selling her prints in person at small local yoga shops but knew that she needed to sell online in order to scale and grow the business. She sells on Etsy, Amazon Handmade, and her own website. Her business grew even more when she added Facebook Ads to the mix!
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode217
216: Turning Her Sanity-Saving Freezer Meal Plan Into a Profitable Business Using Facebook Ads with Rachel Fairchild of This Crafty Home
Rachel Fairchild of This Crafty Home started her blog as a hobby but decided to grow it into a business after having children. It took her awhile to find her niche but now she is growing her business with Freezer Meal products. You won’t want to miss how she found her passion and then grew her audience using Facebook Ads.
Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode216
This is a most for all business moms
I love this show! The information shared every week is inspiring and I always go away with something new I can apply to my life.
Keep it up Beth Anne.
Perfect for a busy mom on the go!
Quickly becoming a part of my daily routine! With two littles and not a lot of spare time, I love that I can listen to the podcasts while doing house work or in the car (especially when the kids are sleeping and I'm driving around the neighbourhood).
Love your podcast! I have just opened my Etsy store and this has been such a great encouragement along the way!! Thank you so much!