Business of the Beat

Mean Ole Lion Media
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Hosted by three-time founder, bestselling author, and award-winning industry thought leader Kendra Bracken-Ferguson, Business of the Beat takes you inside the business of beauty and wellness—unpacking the real stories behind starting, growing and accelerating breakthrough brands. Each episode features candid conversations with founders, senior executives, influencers, and operators who are shaping the future of the industry. From funding to failures, pivots to purpose, and hustle to harmony, you’ll get unfiltered insights and actionable strategies to grow and scale with intention. Now in its fifth season with over 180 episodes, Business of the Beat is the go-to resource for all business leaders ready to turn passion into profit and ambition into impact. Subscribe today—and unlock the beauty of your success.

  1. Wellness is the Work: Lead Well to Live Well

    6D AGO

    Wellness is the Work: Lead Well to Live Well

    On this insightful episode of Business Of The Beat, hosts Kendra Bracken - Ferguson and LaShasta Bell sit down with wellness coach Deon Hall Garriques to unpack why wellness is essential to sustainable leadership — especially for women navigating demanding careers and evolving life stages. Deon shares her powerful pivot from CPA to wellness coach and breaks down the often-overlooked realities of women’s health, including menopause, hormonal shifts, and the impact they have on focus, energy, and performance. The conversation centers self-care as a leadership strategy, highlighting the importance of boundaries, education, and self-awareness, while offering practical, real-world steps women can take to protect their health, advocate for their needs, and lead at their best.

    58 min
  2. Healing Out Loud: Culture, Conflict, and Mental Wellness

    FEB 1

    Healing Out Loud: Culture, Conflict, and Mental Wellness

    In this powerful and thought-provoking episode of Business of the Beat, the hosts sit down with Dr. Patrice Douglas, a Black Mental Health Expert, and CEO of The Weight Room & Empire Counseling whose work centers on culturally responsive mental health care. With a deep focus on the emotional well-being of Black men and boys, Dr. Patrice unpacks the often-misunderstood role of anger—reframing it as a valid and necessary emotion rather than something to suppress or fear. The conversation explores how generational trauma, cultural expectations, and social conditioning shape emotional expression and conflict resolution. Dr. Patrice highlights the critical role of community, male friendships, and safe spaces in supporting mental health, while also emphasizing the importance of emotional rewiring as a pathway to healthier communication and healing. This episode offers insight, compassion, and practical perspective on what it truly means to support emotional wellness across cultures—and why collective healing starts with understanding.

    57 min
  3. Purpose Over Pressure: Impact Without Burnout

    JAN 25

    Purpose Over Pressure: Impact Without Burnout

    In this episode of Business of the Beat, hosts Kendra Bracken-Ferguson and LaShasta Bell sit down with Jenai Tidwell, LPC-S, for a thoughtful conversation about shifting from hustle culture to a more sustainable rhythm rooted in harmony, intention, and self-awareness. Jenai shares her journey from traditional therapy into entrepreneurship, explaining why expanding impact beyond one-on-one sessions became essential to her purpose. Together, they explore the power of community, the importance of mindful consumption—both in what we eat and what we consume mentally—and how small, consistent choices can lead to meaningful transformation. The conversation also introduces Jenai’s 3E approach—efficiency, effectiveness, and endurance—as a framework for building businesses and lives that don’t sacrifice well-being for success. From examining the effects of sugar on health to redefining productivity, this episode offers practical insights for anyone seeking balance without burnout. The episode concludes with reflections on Jenai’s collaborative book, Time Well Spent, which chronicles personal journeys of growth, healing, and intentional living—reminding listeners that success is most powerful when it’s sustainable.

    55 min
  4. From Survival to Healing: Understanding Narcissistic Parenting

    JAN 18

    From Survival to Healing: Understanding Narcissistic Parenting

    In this powerful and deeply affirming episode of Business of the Beat, Kendra and LaShasta sit down with licensed clinical social worker Agatha Peters for an eye-opening conversation about narcissistic parenting and its lasting impact on mental, emotional, and spiritual well-being. Agatha shares her personal journey from Nigeria to becoming a therapist, weaving lived experience with professional insight as she breaks down how narcissistic traits can show up in parents and caregivers. She explains why these dynamics are often difficult to recognize, how they affect identity, self-worth, and relationships well into adulthood, and why so many people struggle with guilt when setting boundaries. At the heart of the conversation is a simple but radical truth: love should not hurt. Agatha emphasizes the importance of self-protection, therapy, and intentional healing, while reminding listeners that joy and healing can coexist, even after deep relational wounds. This episode offers validation, clarity, and hope for anyone navigating the long road toward reclaiming their life and sense of self.

    31 min
  5. From Mindset to Mortgage: The Real Path to Wealth

    JAN 11

    From Mindset to Mortgage: The Real Path to Wealth

    Season 6 Begins! On this episode of Business Of The Beat, the conversation between new co-host LaShasta Bell and Kendra Bracken-Ferguson turns to Real Estate as a cornerstone of Generational Wealth and long-term stability with investor, realtor, mentor and owner of Sillers Realty Group Avery Sillers. They unpack how financial security impacts emotional well-being and why shifting our Mindset around Budgeting, Investing, and ownership is critical to building lasting wealth. The discussion explores the power of Family Collaboration in creating financial legacies, along with why tools like Life Insurance and Trusts are essential for protecting assets and securing future generations. Whether you’re just starting out or rethinking your financial strategy, this episode offers practical insights on taking action—even with limited funds—and aligning wealth creation with Purpose and clear goals. This is a blueprint for thinking bigger, planning smarter, and building something that lasts.

    26 min
  6. “The Power of the Pivot: Season 5 Finale with Kendra & Leslie”

    2025-11-30

    “The Power of the Pivot: Season 5 Finale with Kendra & Leslie”

    It’s the Season 5 finale! After 20 episodes of insight, inspiration, and industry deep dives, Kendra and Leslie close out the season with an unfiltered recap of their biggest takeaways—from the power of confidence to navigating DEI rollbacks, retail shake-ups, founder journeys, and the realities of entrepreneurship. Together, they unpack: • The beauty of intentional pivots and how to pivot before the crisis arrives • Why community and partnership matter more than ever • Lessons from leaders, founders, and mothers • What it means to gracefully close one chapter and step boldly into the next • Their own journey from individual founders to powerhouse partners Filled with laughter, vulnerability, industry insight, and signature Kendra-and-Leslie chemistry, this episode is both a wrap party and a roadmap. Plus, stay tuned for what’s ahead—Leslie’s new podcast, the expansion of LumiNicole, and Kendra’s upcoming Business of the Beat Season 6 “From Hustle to Harmony.”

    56 min
  7. The Power of Knowing Your “Why”: Kellie Chen on Building, Rebranding & the Alignment of Strategy, Storytelling and Intuition

    2025-11-23

    The Power of Knowing Your “Why”: Kellie Chen on Building, Rebranding & the Alignment of Strategy, Storytelling and Intuition

    In this intimate and energizing episode, Kendra sits down with branding powerhouse Kellie Chen, co-founder of 8Rue Inc, for a masterclass on what it really takes to build a standout beauty brand today. From her early career in Fortune 500 advertising to launching her own skincare line, Fytt Beauty, to leading one of the industry’s most sought-after boutique agencies, Kellie’s journey has shaped her into one of the industry’s most insightful voices on strategy-driven design and founder storytelling. They dive into: How to know when it’s time to pivot or rebrand The emotional and strategic signals of brand readiness Why profitability—not popularity—is the real growth engine The role AI can (and can’t) play in creative brand building What separates brands that scale from brands that stall The power of knowing your “why” at every stage A Taurus-to-Taurus conversation full of soul, clarity, and founder truth you won’t want to miss.

    48 min
  8. “Because This Is What We Do: Confidence, Leadership & Owning Your Value”

    2025-11-16

    “Because This Is What We Do: Confidence, Leadership & Owning Your Value”

    In this episode of Business of the Beat, Kendra and Leslie kick things off with Halloween costumes, makeup, and wardrobe—but quickly connect it all to a deeper theme: confidence. From affirmations with their daughters to boardrooms, negotiations, and entrepreneurship, they break down what confidence really is (and what it’s not), how it shows up in leadership, and why being grounded in who you are is non-negotiable. Leslie shares her now-iconic “because this is what we do” moment, plus hard-earned insights from years in recruiting about how different people advocate for themselves—especially when it comes to roles and salary. Kendra unpacks how knowledge, preparation, personal branding, and consistency shape how others experience your leadership, whether you’re pitching investors, running a company, or advocating for your child’s health. Listeners will learn: How to define confidence for yourself—beyond titles, looks, and perfection Why preparation and self-knowledge are the true roots of unshakable confidence How your style, presence, and consistency become part of your leadership brand Ways to stop “selling yourself short” and start asking for what you’re really worth

    40 min
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About

Hosted by three-time founder, bestselling author, and award-winning industry thought leader Kendra Bracken-Ferguson, Business of the Beat takes you inside the business of beauty and wellness—unpacking the real stories behind starting, growing and accelerating breakthrough brands. Each episode features candid conversations with founders, senior executives, influencers, and operators who are shaping the future of the industry. From funding to failures, pivots to purpose, and hustle to harmony, you’ll get unfiltered insights and actionable strategies to grow and scale with intention. Now in its fifth season with over 180 episodes, Business of the Beat is the go-to resource for all business leaders ready to turn passion into profit and ambition into impact. Subscribe today—and unlock the beauty of your success.

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