🫘 "Decaf is king" — Coffee's decaf surge. Amazon's river strategy. Fanatics' Comic-Con of Sports‪.‬ The Best One Yet

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More Americans than ever are ordering their coffee decaf — Decaffeinated coffee is booming because consumers want drugs without the drugs.

Amazon just said in the annual shareholder letter that the number of Prime Video watchers is 200M as the stock hit an all-time high — Because Amazon’s using “The River Strategy” (unironically).

Fanatics is launching the comic-con of athletics, a “Fanatics Fest” this August in New York City — Tom Brady, Derek Jeter, and Kevin Durant are blending the sports industry with Hollywood.

And office buildings are doing weddings on the weekend.

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