In this motivating Justin Moore Podcast on Just Keep Learning, he shares his insights for navigating the creator economy. How to secure your dream sponsorships, brand deals and make building a business around your passions much more simple.
We dive deep into the world of content creation with the founder of Creator Wizard. He built this as a school & community that teaches you how to find and negotiate your dream partnerships so you can stop leaving money on the table.
Justin Moore was an early adopter of Youtube as a lifestyle and family vlogger. Then he pivoted into building an agency for brand deals. Eventually he found his Ikigai as a leader in the creator economy. He shares this unique journey, insights, and valuable lessons learned from these years of experience.
He was willing to talk through his personal and professional challenges, from being a peer counselor in junior high to facing business setbacks during the COVID-19 pandemic. And reveals how these experiences led him to a successful career in sponsorship coaching, with a focus on pitching to brands and creating sustainable revenue for creators.
The conversation emphasizes the entrepreneurial mindset, personal life balance, and the urgent need for education reform to support the next generation of future content creators. How can we modernize and personalize education?
The episode concludes with a heartfelt message about overcoming adversity and having faith in oneself. This moment, and many others really show how much passion and personal care Justin has for this community of content creators.
The Journey to Creator Wizard
Justin’s journey from being a peer counselor in junior high to becoming a sought-after sponsorship coach is nothing short of inspiring. He emphasizes the importance of personal stories and experiences, which have shaped his empathetic approach to helping others. From his early life experiences to his professional transitions, Justin's story is a testament to resilience and adaptability.
Navigating COVID-19 Challenges
One of the pivotal moments in Justin's career was during the COVID-19 pandemic. As an owner of an influencer marketing agency, he faced significant challenges that forced him to pivot and focus on his strengths. This experience not only shaped his career path but also provided valuable lessons in business resilience and adaptability.
Mastering Sponsorships
Justin offers a comprehensive guide to understanding sponsorships. He explains the different types of sponsorships, effective outreach strategies, and the importance of making pitches relevant to potential partners. His practical advice, encapsulated in his "rope method," provides a structured approach to securing sponsorships that can be applied by both new and experienced creators.
Choosing the Right Platform
For new creators, selecting the right platform is crucial. Justin advises focusing on the target audience and understanding where they consume content. His insights help creators make informed decisions about which platforms to prioritize, whether it's YouTube, TikTok, podcasts, or blogs.
Educational Philosophy and Personalization
Justin's approach to teaching is rooted in personalization. He discusses the importance of catering to different learning styles and how he serves creators through customized content. This personalized approach not only enhances the learning experience but also builds trust and credibility with his audience.
Supporting the Next Generation
A significant part of Justin's mission is to support and educate the next generation of content creators. He highlights the need for educational systems to evolve and adapt to the growing interest in content creation as a viable career path. Justin's work aims to fill this gap and provide the necessary tools and knowledge for aspiring creators.
Balancing Work and Personal Life
Justi
Information
- Show
- FrequencyUpdated Daily
- PublishedJuly 15, 2024 at 7:13 p.m. UTC
- Length1h 25m
- Episode122
- RatingClean