144 episodes

Named among the top five fashion podcasts globally by Elle Magazine, the Electric Runway podcast looks at technological innovation through the lens of fashion. In each episode, fashion futurist and journalist Amanda Cosco interviews key stakeholders disrupting apparel, retail, and consumer experiences to find out how digital technology is transforming the $2.4 trillion industry.

Electric Runway Podcast Amanda Cosco

    • Technology
    • 5.0 • 5 Ratings

Named among the top five fashion podcasts globally by Elle Magazine, the Electric Runway podcast looks at technological innovation through the lens of fashion. In each episode, fashion futurist and journalist Amanda Cosco interviews key stakeholders disrupting apparel, retail, and consumer experiences to find out how digital technology is transforming the $2.4 trillion industry.

    We're Taking a Break

    We're Taking a Break

    The Electric Runway podcast is taking a break for the summer. We'll be back in the fall with more episodes covering the future of fashion. 

    Have an idea for an episode, or know someone who would make a great guest? Email amanda@electricrunway.com and follow us on social media @Electric_Runway.

    • 44 sec
    Creating a New Reality for Fashion: The Dematerialised and Web3 Virtual Goods

    Creating a New Reality for Fashion: The Dematerialised and Web3 Virtual Goods

    If you’ve been following fashion innovation for the past year, it seems you can’t open up Instagram or read an article without hearing about The Dematerialised. And probably for good reason.  
    The brand is on a mission to create a new reality for fashion through experimentational collaborations and campaigns involving digital lifestyle assets, including digital outfits, accessories and footwear.  
    Recently, the company teamed up with contemporary designer Rebecca Minkoff to offer a number of fashion NFTs. They also partnered with Twig, a FinTech platform and Certified B Corporation to allow people to exchange fashion goods for credits that can be used to shop digital assets. 
    Our guest in this episode is Adriana Goldenberg, the head of Growth and Metaverse Partnerships for The Dematerialized. Our conversation touches on some of the brand's recent activations that make up the gray space between digital and physical. 
    The Electric Runway Podcast is brought to you by Threedium
    Learn more about our sponsor, Threedium: https://unlimited3d.com/
     
    Electric Runway: 
    Visit Electric Runway: http://electricrunway.com/
    More podcast episodes: https://electricrunway.com/the-podcast/
    Subscribe on Spotify: https://open.spotify.com/show/15F6eMSFReREEp8fVgNA0L?si=62e6b01855c643ac
    Subscribe to the Electric Runway podcast Apple: https://podcasts.apple.com/ca/podcast/electric-runway-podcast/id1064514329
     
    Social Links: 
    Follow Electric Runway on Instagram: https://www.instagram.com/electric_runway/
    Subscribe to our YouTube channel: https://www.youtube.com/c/electricrunway?sub_confirmation=1
    Follow Electric Runway on Twitter:  https://twitter.com/Electric_Runway
    Sign up for our email newsletter: https://electricrunway.us12.list-manage.com/subscribe/post?u=c19c412b7bb4d91525f92fa00&id=65332c724e
     
    Amanda Cosco Social Links:
    Follow Amanda Cosco on Twitter: https://twitter.com/amanda_cosco
    Instagram: https://www.instagram.com/amanda_cosco/
    LinkedIn: https://www.linkedin.com/in/amandacosco
     
    Guest Links:
    The Dematerialised: https://thedematerialised.com/

    • 19 min
    How a Festival Fashion Brand Turned to Digital Wearables and NFTs to Stay Relevant During the Pandemic

    How a Festival Fashion Brand Turned to Digital Wearables and NFTs to Stay Relevant During the Pandemic

    They say that necessity is the mother of invention, which may explain why a crop of emerging fashion designers who were just starting out at the onset of the pandemic were able to innovate the way they reach their community in a Web 3 environment.
    My guest today says that her brand is not about the clothes, but that the clothes are an entry point into the brand, which is all about harnessing the imagination. Other entry points include augmented reality filters, digital wearables, and collectables that share the same aesthetic sensibility. 
    Anya Ayoung-Chee is the founder and director of WYLD FLWR, a festival fashion apparel brand inspired by carnival culture and burning man. Anya is also the winner of Project Runway Season 9, as well as a former Miss Universe representing Trinidad and Tobago, so someone who is no stranger to entertainment. 
    Our conversation takes you through how she entered the world of NFTs and crypto out of necessity after WYLD FLWR’s launch was overshadowed by COVID-19. Anya also shares how she’s bringing her community together through a shared vision of global women’s empowerment through fashion. 
    The Electric Runway Podcast is brought to you by Threedium
    Learn more about our sponsor, Threedium: https://unlimited3d.com/

    Electric Runway: 
    Visit Electric Runway: http://electricrunway.com/
    More podcast episodes: https://electricrunway.com/the-podcast/
    Subscribe on Spotify: https://open.spotify.com/show/15F6eMSFReREEp8fVgNA0L?si=62e6b01855c643ac
    Subscribe to the Electric Runway podcast Apple: https://podcasts.apple.com/ca/podcast/electric-runway-podcast/id1064514329

    Social Links: 
    Follow Electric Runway on Instagram: https://www.instagram.com/electric_runway/
    Subscribe to our YouTube channel: https://www.youtube.com/c/electricrunway?sub_confirmation=1
    Follow Electric Runway on Twitter:  https://twitter.com/Electric_Runway
    Sign up for our email newsletter: https://electricrunway.us12.list-manage.com/subscribe/post?u=c19c412b7bb4d91525f92fa00&id=65332c724e

    Amanda Cosco Social Links:
    Follow Amanda Cosco on Twitter: https://twitter.com/amanda_cosco
    Instagram: https://www.instagram.com/amanda_cosco/
    LinkedIn: https://www.linkedin.com/in/amandacosco

    Guest Links:
    WYLDFLWR website: https://www.wyldflwr.com/
    Instagram: https://www.instagram.com/wearewyldflwr/
    Twitter: https://twitter.com/wearewyldflwr

    • 30 min
    Can eCommerce be a Metaverse Experience?

    Can eCommerce be a Metaverse Experience?

    Our guest today is Christine Marzano, a fashion-tech entrepreneur who just raised $5.6 million in funding for her startup BODS. She counts celebrities and activists like Karlie Kloss as investors. BODS is on a mission to transform online shopping into a personalized and immersive experience that's inclusive and fun. She shares how her background as a model and working in the film industry in Los Angeles led her to bridge visual effects with image processing to create an eCommerce experience that feels like magic. 
    The Electric Runway Podcast is brought to you by Threedium
    Learn more about our sponsor, Threedium.

    Electric Runway:
    Visit Electric Runway
    More podcast episodes
    Subscribe on Spotify
    Subscribe to the Electric Runway podcast on Apple Podcasts

    Social Links:
    Follow Electric Runway on Instagram
    Subscribe to our YouTube channel
    Follow Electric Runway on Twitter
    Sign up for our email newsletter

    Amanda Cosco Social Links:
    Follow Amanda Cosco on Twitter
    Instagram
    LinkedIn

    Guest Links:
    BODS website
    BODS Instagram
    BODS Linkedin
    Christine Marzano LinkedIn

    • 18 min
    This Rihanna-Backed Startup is using Machine Learning to Innovate Fit

    This Rihanna-Backed Startup is using Machine Learning to Innovate Fit

    There is no shortage of software trying to serve the fashion industry, but few products really understand the industry itself.  A crop of startups throughout the world are all trying to solve the problem of fit when it comes to shopping for apparel. If you’re a regular listener to this podcast, you know the challenge of fit is something we’ve talked about again and again and will likely continue to talk about until one company dominates this category. 

    Fit matching tools—that is, tools that help shoppers find their size in apparel items when shopping in-store or online—vary in their approach, but they have one thing in common; they’re all jockeying to become the standard for shopping. 


    My guest on the show today is Haniff Brown. He’s the Founder and CEO of FIT:MATCH, a startup that uses machine learning technology to eliminate friction in the shopping experience for hard-to-fit categories like intimates and swimwear. As you’ll hear in our conversation, they’ve caught the attention of business billionaire Rihanna, and the brand has since launched in Savage Fenty stores across the USA and are planning on rolling out the experience online.

    Learn more about our sponsor, Threedium: https://unlimited3d.com/

    Electric Runway:
    Visit Electric Runway: http://electricrunway.com/
    More podcast episodes: https://electricrunway.com/the-podcast/
    Subscribe on Spotify: https://open.spotify.com/show/15F6eMSFReREEp8fVgNA0L?si=62e6b01855c643ac
    Subscribe to the Electric Runway podcast Apple: https://podcasts.apple.com/ca/podcast/electric-runway-podcast/id1064514329

    Social Links:
    Follow Electric Runway on Instagram: https://www.instagram.com/electric_runway/
    Subscribe to our YouTube channel: https://www.youtube.com/c/electricrunway?sub_confirmation=1
    Follow Electric Runway on Twitter:  https://twitter.com/Electric_Runway
    Sign up for our email newsletter: https://electricrunway.us12.list-manage.com/subscribe/post?u=c19c412b7bb4d91525f92fa00&id=65332c724e

    Amanda Cosco Social Links:
    Follow Amanda Cosco on Twitter: https://twitter.com/amanda_cosco
    Instagram: https://www.instagram.com/amanda_cosco/
    LinkedIn: https://www.linkedin.com/in/amandacosco

    Guest Links:
    Fit:Match Website: https://www.fitmatch.ai/
    Fit:Match LinkedIn: https://www.linkedin.com/company/fit-match/
    Haniff Brown on LinkedIn: https://www.linkedin.com/in/haniff-brown-09802289/

    • 20 min
    Merging Style and Science to Optimize Tailoring for the Modern World

    Merging Style and Science to Optimize Tailoring for the Modern World

    Here’s a question for apparel retailers: how do you close more sales with shoppers and ensure they don’t return the items they purchase from your store? Answer: make sure they’re happy with the experience and the product they ended up with. For a long time, an easy way luxury department stores and some high-end retailers ensured customer satisfaction was by offering free tailoring. But with more people shopping at different locations and even shopping online, how can tailoring be optimized for the modern world?  Enter Hemster, a tailoring business that merges style and science to bring traditional customization to today’s consumers. They work with apparel retailers who sell in-store and online to capture and store a customer’s perfect measurements and ensure that customer is always ordering the right size and receiving an item that’s made to fit them. Our guest today is Allison Lee, the CEO & Founder of Hemster. In today’s episode, you’ll learn how her B2B2C business ends up creating a better experience for the end-user of the apparel product, i.e. customers like me, by providing the last mile of customization-as-a-service. It’s an interesting business model, which makes for an interesting conversation. 
    The Electric Runway Podcast is brought to you by Threedium
    Learn more about our sponsor, Threedium: https://unlimited3d.com/
    Electric Runway: 
    Visit Electric Runway: http://electricrunway.com/
    More podcast episodes: https://electricrunway.com/the-podcast/
    Subscribe on Spotify: https://open.spotify.com/show/15F6eMSFReREEp8fVgNA0L?si=62e6b01855c643ac
    Subscribe to the Electric Runway podcast Apple: https://podcasts.apple.com/ca/podcast/electric-runway-podcast/id1064514329
    Social Links: 
    Follow Electric Runway on Instagram: https://www.instagram.com/electric_runway/
    Subscribe to our YouTube channel: https://www.youtube.com/c/electricrunway?sub_confirmation=1
    Follow Electric Runway on Twitter:  https://twitter.com/Electric_Runway
    Sign up for our email newsletter: https://electricrunway.us12.list-manage.com/subscribe/post?u=c19c412b7bb4d91525f92fa00&id=65332c724e
    Amanda Cosco Social Links:
    Follow Amanda Cosco on Twitter: https://twitter.com/amanda_cosco
    Instagram: https://www.instagram.com/amanda_cosco/
    LinkedIn: https://www.linkedin.com/in/amandacosco
    Guest Links:
    Hemster website: hemster.co
    Hemster LinkedIn: https://www.linkedin.com/company/hemster/
    Allison Lee LinkedIn: https://www.linkedin.com/in/allisonhyeinlee/

    • 18 min

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