Future Commerce is the leading podcast for eCommerce and digital operators alike who aren't looking for the next conversion rate optimization tip or how to execute a playbook. It's for those who yearn for something deeper than CRO and PPC.
Each week our hosts Phillip Jackson and Brian Lange explore what it means to sell or buy products online, and how commerce and media impact the culture and the world around us.
Weekly essays, blogs, show notes, full transcripts, and quarterly market research reports are available at https://futurecommerce.fm
The Uncanny Ability to Balance Idealism and Enterprise Value, feat. Adii Pienaar, Cogsy
With the advancements in technology over the years and the prospect of advancements looking into the future, how can we make sure we are looking around and keeping our approach as one that brings others with us? Is there a way to build that also lifts others and strives to not leave some behind? Phillip and Brian chat with Adii Pienaar about this and more. Listen now!
STEP BY STEP: Make B2B Sexy Again, with Bar Geron, Balance
Balance strives to make online B2B payments something that doesn’t suck. Why is it important to take action and learn as much as you can about digitizing your business? How do you move from a “keep our business alive” mentality to “grow our business in 2023” strategy? Why is B2B such a vital part of the new world of eCommerce? Listen Now!
STEP BY STEP: The Consumerization of B2B with Kirsten Green, Forerunner Ventures
Venture Capital has been powering brands in the modern era and has also shifted with the changing times. How has Forerunner experienced those changes over the past decade and what opportunity is there ahead? Kirsten Green, General Partner at Forerunner Ventures joins this episode of Step by Step to talk about the evolution of eCommerce, the massive monetary potential of the B2B industry, and the role of data and research in eCommerce. Listen Now!
STEP BY STEP: B2B Payments: The Final Frontier, with Paul do Forno, Deloitte
There are a million reasons why B2B payments are behind the times. In an era where margins are razor thin, businesses make irrational decisions that cause frustration and headaches for employees and for finance. The modernization of payments in business is the final frontier of digital transformation, employee experience, cash flow management, and profitability. When every point of margin matters, investing in your payments infrastructure is critical to your success. Listen in as Paul do Forno, Managing Director at Deloitte shares why he believes B2B payments is the next great untapped industry. Listen now!
FOMO Is Not A Strategy [feat. Dr. Amy Gershkoff Bolles, Global Head of Digital and Emerging Technology Strategy at Levi Strauss and Company]
Phillip and Brian talk with Dr. Amy Gershkoff Bolles about how having an innovation strategy that connects to your larger corporate strategy and a very disciplined approach, looking for opportunities that add value for your business and most importantly for your customers, is key to longevity. Evaluating opportunities in the digital and technology space, given how much opportunity there is, is a very important discussion. Listen in to hear what they are doing at Levi’s, and how the future there is bright.
Deepfake the World
On today’s episode, Phillip and Brian discuss e-biking and deficient snack drawers, AI and the recent developments within use cases for eCommerce, and also about that guy in Starbucks who was in full-VR use like it was his job. Was it his job? I mane, he did have a tie on.
Phil and Brian are doing an amazing job discussing the current and future trends in the world of digital ecommerce.
Listen to this podcast if you want to keep a pulse on the latest trends and peak into the near future of ecommerce.