Despite their amazing skills and unparalleled knowledge, women still find it hard to go into the limelight of business leadership. But sometimes, all women entrepreneurs need is a little motivation in form of business coaching and learning programs. Joining Keri Murphy is Eleanor Beaton, the Founder of Safi Media, a company on a mission to help women advance as leaders, level the game in the business industry, and allow them to hit bigger revenues. Eleanor shares the story of how they rebranded the company last year, the importance of entrepreneurial confidence, the power of mentorship, and how they conduct their unique email marketing strategy. She also underlines the importance of failure and committing mistakes in the growth of every businesswoman and achieving the feeling of worthiness in order to serve others.
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