In the content business there are only three ways to make more money. Do more of what you are doing. Do more of what you are doing at a higher price point. Or digitise and scale your content.
Jackie Woodside, radio and TV personality, Tedx speaker and author of "Calming the Chaos" and "Time for Change" joins Peter to discuss expanding her profits, getting better traction in the market place, and having to do the parts of the business you might not love.