11 episodes

Our CEO created the Marketing 411 podcast to help business owners understand marketing. Check it out!

Marketing 411 Marketing411.ca

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    • 5.0 • 1 Rating

Our CEO created the Marketing 411 podcast to help business owners understand marketing. Check it out!

    The Advantages of Newspaper Advertising

    The Advantages of Newspaper Advertising

    Our host Paul Cookson discusses the value of advertising and marketing yourself or your business in the newspaper.

    The Advantages of Radio Marketing

    The Advantages of Radio Marketing

    Radio advertising works and our host Paul Cookson talks about how it worked for his clients and how it can help you.

    Direct Mail Marketing Tips

    Direct Mail Marketing Tips

    Listen to this marketing podcast as host Paul Cookson talks with direct mail expert Anastasia as they go over tips on how to do direct mail effectively.

    Great Seo Writing Tips You Should Know

    Great Seo Writing Tips You Should Know

    Our host Paul Cookson talks to Nolan about writing in a way that gets you noticed and ranked on Google internet searches.

    How is SEO Changing?

    How is SEO Changing?

    Host Paul Cookson talks to SEO guru Paul Teitelman about Google and how SEO has and is changing how companies get to page #1.

    Learn About E-Blast Marketing

    Learn About E-Blast Marketing

    Hear our host Paul Cookson as he discusses with Anastasia the topic of e-mail blast marketing and its applications in marketing and advertising your business.

Customer Reviews

5.0 out of 5
1 Rating

1 Rating

BusOwnerGTA ,

laura

I have spent a lot of time listening to all the marketing 411 podcasts hosted by marketing expert Paul Cookson and I have come away with a better understand of how marketing, advertising, and promotions can make your business stand out.

I like that he brings guests onto the show that are actually involved in careers in the advertising and marketing world whether It be selling radio and print or the other various media that one can choose.

It is a complex and sometimes daunting task to not only manage the day to day aspects of business but to also be expected to market the business and come up with a strategy that will make the business stand out but also to make it thrive.

This is a solid marketing podcast and I'm excited to listen to each new one as its produced.

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