40 episodes

Bite-sized thoughts for small business marketing by Wizard of Ads partner Johnny Molson

Marketing Musings | Johnny Molson Johnny Molson

    • Business

Bite-sized thoughts for small business marketing by Wizard of Ads partner Johnny Molson

    Perkolatr. The Most Important Business App You're Not Using.

    Perkolatr. The Most Important Business App You're Not Using.

    See the full article at:
    molsonpartners.com

    • 4 min
    When Should You Change Your Advertising?

    When Should You Change Your Advertising?

    tl/dl: Probably never

    • 6 min
    The Most Controversial Part of Marketing

    The Most Controversial Part of Marketing

    Strategy must come before tactics, but people rarely do that. Why is it such a controversial idea?

    • 7 min
    Talkin' 'Bout Those G-g-g-generations

    Talkin' 'Bout Those G-g-g-generations

    Generations, defined as like-minded groups that share a birth range, don't exist.
    This important information has been uncovered by research from BBH-Labs:
    https://www.bbh-labs.com/puncturing-the-paradox-group-cohesion-and-the-generational-myth
    If you believe "Millennials" act as a predictable group with the same values and habits, you'll be surprised to learn your belief may be flawed.

    • 4 min
    What Matters is What's Remembered

    What Matters is What's Remembered

    You have numerous things you want people to "know" about your business. But what matters is what's remembered.

    • 5 min
    The Marketing Funnel Cloud

    The Marketing Funnel Cloud

    Andy Warhol predicted that everybody would have a "Marketing Funnel" one day.
    It's today.
    www.molsonpartners.colm

    • 4 min

Top Podcasts In Business

Braden Dennis & Simon Belanger
Tim Ferriss: Bestselling Author, Human Guinea Pig
TED
Gary Vaynerchuk
NPR
NPR