446 episodes

Canada's #1 show about all things marketing, advertising & communications hosted by Indigenous business leader Darian Kovacs. Special guest host episodes from Shaheed Devji and Antoine Bonicalzi, who hosts our French episodes. We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, Malcolm Gladwell and DHH. The hosts aim to unearth tips, tricks, and insights from the best marketers and business leaders from Canada and around the world. Presented by Marketing News Canada www.marketingnewscanada.com

Marketing News Canada Marketing News Canada

    • Business
    • 5.0 • 20 Ratings

Canada's #1 show about all things marketing, advertising & communications hosted by Indigenous business leader Darian Kovacs. Special guest host episodes from Shaheed Devji and Antoine Bonicalzi, who hosts our French episodes. We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, Malcolm Gladwell and DHH. The hosts aim to unearth tips, tricks, and insights from the best marketers and business leaders from Canada and around the world. Presented by Marketing News Canada www.marketingnewscanada.com

    Eric Morris (Google Canada)

    Eric Morris (Google Canada)

    The one where Darian chats for a second time with Eric Morris, Head of Retail at Google Canada, about:
    Current trends in consumer spendingAdvertising advice for retailers around the holidaysAnd more!
    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
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    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program


    Follow Marketing News Canada:
    X - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com

     Follow Darian Kovacs:
    Website - jellymarketing.com/darian
    LinkedIn - linkedin.com/in/dariankovacs
    Facebook - facebook.com/dariankovacspage
    Instagram - instagram.com/dariankovacs
    X - twitter.com/dariankovacs

    Follow Eric Morris:
    X - https://twitter.com/_EricMorris
    LinkedIn - https://www.linkedin.com/in/ericmorrisgoogle


    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy

    • 40 min
    Christie Horsman (Thinkific)

    Christie Horsman (Thinkific)

    The one where Ted Lau at Ballistic Arts chats with Christie Horsman, Vice President of Marketing at Thinkific,, about:
    Christie’s journey to her position with ThinkificThe keys to being a successful senior leader in marketingFuture of Creator Economy and B2B MarketingAnd all things dijon mustard!


    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
    Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

    Try it yourself with a free 14-day trial and get 20% off your first three months now! 

    https://unbounce.grsm.io/5cmrgz1mt3r6

    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program



    Follow Marketing News Canada:
    Twitter - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com
     
    Follow Ted Lau: 
    LinkedIn - https://www.linkedin.com/in/ballisticarts/
    Website - https://www.ballisticarts.com/

    Follow Christie Horsman & Thinkific
    Christie’s LinkedIn - https://www.linkedin.com/in/christie-e-horsman/
    Thinkific Website - https://www.thinkific.com/
    Thinkific Instagram - https://www.instagram.com/thinkific/
    Thinkific LinkedIn - https://www.linkedin.com/company/thinkific/ 




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    Privacy & Opt-Out: https://redcircle.com/privacy

    • 38 min
    Paul Briggs (eMarketer/Insider Intelligence)

    Paul Briggs (eMarketer/Insider Intelligence)

    The one where Sarah Stockdale from Growclass chats with Paul Briggs, Principal Analyst at Insider Intelligence (eMarketer) Canada, about:
    Paul’s origin story and his journey to his role with Insider IntelligenceMarketing in Canada vs. the USThe future direction for Insider Intelligence (eMarketer) CanadaAnd more!
    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
    Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

    Try it yourself with a free 14-day trial and get 20% off your first three months now! 

    https://unbounce.grsm.io/5cmrgz1mt3r6

    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program


    Follow Marketing News Canada:
    X - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com

     Follow Sarah Stockdale:
    Website - sarahstockdale.ca
    LinkedIn - linkedin.com/in/sarahstockdale
    Instagram - instagram.com/skstockdale
    X - twitter.com/skstock

    Follow Paul Briggs
    LinkedIn - https://www.linkedin.com/in/paul-briggs-51061539/ 
    Website - https://www.insiderintelligence.com/analysts/paul-briggs


    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy

    • 42 min
    Nick Lammie (EA SPORTS)

    Nick Lammie (EA SPORTS)

    The one where Amanda Smith from Monday Creative chats with Nicholas Lammie, Global Campaign Director for the FC Brand at Electronic Arts (EA), about:
    Nick’s journey to his position at EAThe recent EA SPORTS FC re-brandFuture directions for EA SPORTS
    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
    Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

    Try it yourself with a free 14-day trial and get 20% off your first three months now! 

    https://unbounce.grsm.io/5cmrgz1mt3r6

    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program


    Follow Marketing News Canada:
    Twitter - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com

    Follow Amanda Lee Smith:
    Website - mondaycreative.co
    LinkedIn - linkedin.com/in/amandaleesmith1
    Instagram - instagram.com/amandaleesmith

    Follow Nicholas Lammie & EA SPORTS
    Nick’s LinkedIn - https://www.linkedin.com/in/nicholaskanelammie/ 
    EA SPORTS’ Instagram - https://www.instagram.com/easportsfifa/


    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy

    • 38 min
    Matt Rivard (Google Canada)

    Matt Rivard (Google Canada)

    The one where  Darian chats with Matt Rivard, Director of Strategy and Product for Google Canada, about:
    Google’s use of AIThe impact of AI on the marketing & advertising industryAnd more!
    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
    Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

    Try it yourself with a free 14-day trial and get 20% off your first three months now! 

    https://unbounce.grsm.io/5cmrgz1mt3r6

    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program


    Follow Marketing News Canada:
    Twitter - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com

     Follow Darian Kovacs:
    Website - jellymarketing.com/darian
    LinkedIn - linkedin.com/in/dariankovacs
    Facebook - facebook.com/dariankovacspage
    Instagram - instagram.com/dariankovacs
    Twitter - twitter.com/dariankovacs


    Follow Matt Rivard & Google Canada
    Matt’s LinkedIn - https://www.linkedin.com/in/matthewrivard/  
    Google CA’s Twitter - https://twitter.com/googlecanada

    Other Resources
    Google AI Principles - https://blog.google/technology/ai/ai-principles/ 
    Google Ads Performance Max - https://support.google.com/google-ads/answer/10724817?hl=en 
    Google Ads Broad Match - https://support.google.com/google-ads/answer/12159290?hl=en 
    Marques Brownlee YouTube - https://www.youtube.com/@mkbhd 
    AI Explained YouTube - https://www.youtube.com/@aiexplained-official 




    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy

    • 47 min
    Valerie Walker (Business + Higher Ed Roundtable)

    Valerie Walker (Business + Higher Ed Roundtable)

    The one where  Darian chats with Valerie Walker, CEO of the Business & Higher Education Roundtable (BHER), about:
    The origin and purpose of the Business & Higher Education Roundtable (BHER)Advice on how sector councils can work with post-secondary institutions to address skills gapsThe role of Continuing Education in career developmentThe benefits of Work-Integrated Learning (WIL) for employers

    Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.



    Special Offer for Marketing News Canada Listeners
    Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales. 

    Try it yourself with a free 14-day trial and get 20% off your first three months now! 

    https://unbounce.grsm.io/5cmrgz1mt3r6

    Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program


    Follow Marketing News Canada:
    Twitter - twitter.com/MarketingNewsC2
    Facebook - facebook.com/MarketingNewsCanada
    LinkedIn - linkedin.com/company/marketing-news-canada
    YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
    Website - marketingnewscanada.com

     Follow Darian Kovacs:
    Website - jellymarketing.com/darian
    LinkedIn - linkedin.com/in/dariankovacs
    Facebook - facebook.com/dariankovacspage
    Instagram - instagram.com/dariankovacs
    Twitter - twitter.com/dariankovacs

    Follow Valerie Walker
    Twitter - https://twitter.com/Val1Walker 
    LinkedIn - https://ca.linkedin.com/in/vewalker 

    Follow BHER
    Website - https://bher.ca/ 
    Twitter - https://twitter.com/bhercanada?lang=en 
    LinkedIn - https://ca.linkedin.com/company/bher


    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy

    • 30 min

Customer Reviews

5.0 out of 5
20 Ratings

20 Ratings

PeggyRichardson ,

Canadian content that's right on the nose

So glad to have found this show. Darian is an excellent host. Good content and good quality editing. Based in the Fraser Valley, too!

Claudiavoj ,

Great Insights and Tips

Great conversations with well known people in the digital marketing world. Each episode gives you tips and powerful insights into future marketing trends.

Bobface123 ,

Marketing leadership!

With frequent new episodes, a diverse group of hosts, and industry-leading professionals - Marketing Jam has quickly become my favourite business podcast!

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