1,632 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

    • Marketing
    • 4.7 • 122 Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

    Do You Really Need to Write 2000 Word Articles to Rank High on Google #1627

    Do You Really Need to Write 2000 Word Articles to Rank High on Google #1627

    Do You Need To Write 2,000-word Articles To Rank High on Google?
    In episode #1627, we are going to talk about if you really need to write 2,000-word articles to rank highly on Google. The short answer is no, and in this episode, we tell you exactly why. We touch on how user experience should always come first, and why data isn’t necessarily lying to you but it isn’t telling the truth either. Covered in today’s show are also the most important questions you should ask yourself when you’re curating content for your audience. To find out what these are and much more, be sure to join us in class today! 
    TIME-STAMPED SHOW NOTES:
    [00:21] Today’s topic: do you really need to write 2,000-word articles to rank high on Google? [01:12] The misconceptions about high ranking long-style articles. [01:31] Why you don’t need to write that much to rank highly. [01:49] Why you shouldn’t apply long-form writing to every piece of content you put out. [02:09] How you should be thinking about the strategy side of things. [02:28] The risk of using a content style that isn’t fit for purpose. [02:35] What you should be focussing on to best serve the user experience [03:02] Reasons why you shouldn’t take all SEO advice literally. [03:38] That’s it for today!  [05:05] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode:
     
    Brain Dean
    Backlinko
    WickedFire
     
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    How to Monetize Your SEO Traffic WIthout Ads #1626

    How to Monetize Your SEO Traffic WIthout Ads #1626

    How to Monetize Your SEO Traffic Without Ads
    In episode #1626, we show you how to monetize your SEO traffic without ads. This is something that everyone has the power to do and it shouldn’t cost you a dime. We focus on partnerships, affiliate marketing, and plugging in your product or service into your content. Before we say goodbye we also talk about the value behind taking your SEO traffic to email and touch on the power of the exit popup. Be sure to tune in to today’s show!
    TIME-STAMPED SHOW NOTES:
    [00:22] Today’s topic: how to monetize how to your SEO traffic without ads. [00:26] Answering the question: what’s so bad about ads? [00:40] Why people typically use ads on their platforms. [01:30] Examples of partnership deals with podcast advertising companies. [01:53] When you should start thinking about affiliate marketing. [02:06] If you can optimize conversion through sign-up, you can make more money. [02:26] Strategies behind the services and products you offer and the content you create. [02:32] What you can do instead of call-to-actions. [02:57] Taking your SEO traffic to email. [03:34] The value of having an exit popup. [04:13] That is it for today! Links Mentioned in Today’s Episode:
     
    Facebook
    Amazon
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    How to Rank on Page 1 of Google in 2021 #1625

    How to Rank on Page 1 of Google in 2021 #1625

    How to Rank on Page 1 of Google in 2021
    In episode #1625, we show you how you can rank on page one of Google in 2021! This is a topic that we can go on about forever, but in today’s session, we highlight the value of making a well-functioning website, updating old content, using ‘the skyscraper technique’, creating titles that evoke curiosity, and a whole lot more. Be sure to catch today’s show for some lightning-fast tips you can use to boost your SEO in 2021!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: How to Rank on Page 1 of Google in 2021 [00:30] Optimize the functionality and UX of your website. [00:59] Build fewer links and keep the few you make high-quality. [01:48] Using Backlinko’s ‘skyscraper technique’: Reverse engineer the top results of a search. [02:09] Iterate and make your content feel like a great product. [02:42] Increasing click-through by leveraging user signals and core web vitals. [03:38] Create content with titles that evoke curiosity. [03:50] Upping the time a person spends on a page by packing in different content types. [04:19] Update your old content to refresh it for Google’s search algorithms. [05:03] That is it for today! [05:05] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Backlinko
     
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 5 min
    Should You Pay to Promote Your Content? #1624

    Should You Pay to Promote Your Content? #1624

    If You Should Pay To Promote Your Content
    In episode #1624, we talk about whether you should be paying to promote your content. Social platforms make their money through advertising, and the data is out that it is getting harder to reach people organically on them. Paid content, however, will get the eyeballs you need and once you have the reach you have been looking for, you can start to leverage your audience in different ways. Tune in to learn more.
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: If You Should Pay To Promote Your Content [00:28] You might not get the best organic reach, so is paying worth it? [01:11] The ratio between what to spend on content creation versus promotion. [01:45] Reasons why it is a good idea to pay to promote your content. [02:16] How paid content ends up boosting organic reach too. [02:37] Reach is the key in a content business, so you have to pay to play. [03:10] Leveraging the reach you have from paid promotions. [03:28] That is it for today! [03:29] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:



    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    Will Clubhouse Make You Rich? #1623

    Will Clubhouse Make You Rich? #1623

    Will Clubhouse Make You Rich?
    In episode #1623, we ask whether Clubhouse will make you rich! As this new app grows and grows, the fruits of the tree are yet to be seen, and so we wanted to consider how the platform could enable businesses and their owners to make money. Listen in as we weigh in on this question, talking about product-based companies, indirect income, and the eternal power of networking.
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: Will Clubhouse Make You Rich? [00:45] The way to make money from products on Clubhouse is not clear yet. [01:35] You may be able to find indirect ways of making money from Clubhouse. [02:05] A new way to connect with investors and find funding! [03:30] Finding value in relationships and sticking it out for the long game. [03:56] The unsustainable time investment necessary for success on Clubhouse. [05:08] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode:
     
    Clubhouse
    Kevin Harrington
    Daymond John
    Grant Cardone
     
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 5 min
    Is Clubhouse The Next Big Thing? #1622

    Is Clubhouse The Next Big Thing? #1622

    Is Clubhouse the Next Big Thing?
    In episode #1622, we talk about whether Clubhouse is the next big thing or not. In a relatively short space of time, this new social channel has been growing rapidly, with many online business owners and personalities getting very excited about it. Tune in to hear us talk about the gap it might fill, the large amount of time it requires, and whether it will be sustainable in the long run!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: Is Clubhouse the Next Big Thing? [00:30] A brief introduction to Clubhouse for those unfamiliar. [01:20] A voice version of LinkedIn — great for networking and learning. [01:42] Jump on now to make the most of growing a following quickly! [02:05] The time investment needed for Clubhouse; choosing which social network to focus on. [03:50] How Eric is using Clubhouse to book podcast appearances. [05:01] How to divide time between Clubhouse and running a business. [05:41] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Clubhouse
    Daymond John
    Grant Cardone
    Tyrese Gibson
    Ma$e
    Andreessen Horowitz
     
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 6 min

Customer Reviews

4.7 out of 5
122 Ratings

122 Ratings

Coach Roman Mironov ,

Another great Neil Patel's creation

Neil is an online marketing genius who shares his knowledge every day. I've learned a lot from him. I still need to learn a lot and it's a pleasure to be following his podcast.

MattsMedia ,

This is amazing value 🔥

Guys I really like your podcast and have listened to every episode for over a year now. Sound quality is important pls stop recording in the bathroom (Neil) SMD please use a neti-pot if you’re stuffy (Eric) 😛

P.S. I would love to hear your thoughts on the pros and cons of AMP and Instant Articles.

adamrchap ,

Half Effort

I used to love these podcasts however now you can REALLY tell that they are banging out 10+ episodes in one day. They’re putting up content just to have content up. Neil is a genius, would prefer seeing less frequency but more value.

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