99 episodes

The marketing world is changing. Conversational Marketing is the future and its evolution is moving faster than any other channel. Get ahead of your competition now and dominate messenger with actionable tactics from multimillion-dollar businesses that are leading the way.

Topics discussed: SMS, Chat Bots, SMS Marketing, Building Facebook Communities, Product Launch Strategies, Channel Diversification used by 7 and 8 Figure Companies.

Messenger Mastermind Messenger Mastermind

    • Business

The marketing world is changing. Conversational Marketing is the future and its evolution is moving faster than any other channel. Get ahead of your competition now and dominate messenger with actionable tactics from multimillion-dollar businesses that are leading the way.

Topics discussed: SMS, Chat Bots, SMS Marketing, Building Facebook Communities, Product Launch Strategies, Channel Diversification used by 7 and 8 Figure Companies.

    Ep. 100 Top 3 Lessons from 100 Episodes

    Ep. 100 Top 3 Lessons from 100 Episodes

    In the 100th episode, Jeremy, Mark, and Ben reveal top lessons garnered from 2.5 years of tactical conversation, probing interviews, and shared real-world e-commerce experience. Don’t miss the Messenger Mastermind formula for success: continuing product launches, building customer loyalty, and diversifying owned channels - enduring principles in an always evolving industry, gathered here to give value, impact, and growth to your e-commerce journey. To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

    • 22 min
    Ep. 99 Staying Ahead of the iOS 14 Update

    Ep. 99 Staying Ahead of the iOS 14 Update

    In this episode, Jeremy, Ben, and Mark tackle the major changes coming to FB Ads with the soon-to-be-released iOS 14 update.  They cover how to work around new privacy opt-ins, changing attribution windows and automated rules; how to replace data sources that will be lost in these new changes; and how to keep up your marketing performance in this new environment. Get ahead of the coming changes, and don’t let your advertising program get left behind.

    To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

    To listen to the Lead Capture Ads Messenger Mastermind episode Ben mentions, visit https://www.podpage.com/messenger-mastermind/ep6-the-2-for-1-method-email-messenger-lead-capture/

    • 25 min
    Ep. 98 Turning Insights into Profits with CRO

    Ep. 98 Turning Insights into Profits with CRO

    In this episode, Jeremy jumps into the world of Conversion Rate Optimization with psychologist and e-commerce user data expert Guido Jansen. Jeremy and Guido walk through how to set up a framework for first time CRO research, discuss the pros and cons of different research approaches, and break down more advanced tactics for CRO so your business can translate insight into positive customer experience and long-term growth.   Find out more about Guido and CRO Cafe on - https://www.cro.cafe/  To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

    • 33 min
    Ep. 97 Product Quiz = Personalized Shopping Experience

    Ep. 97 Product Quiz = Personalized Shopping Experience

    In this episode, Jeremy delves into the world of product quizzes as a follow up to episode 92 with Adam Pearce. He talks to Ben Parr - President and Co-founder of Octane AI about his product, Shop Quiz, the first fully embeddable e-commerce product quiz for Shopify platforms. In this fast-paced episode, Ben shares tips on designing product quizzes for both new and repeat customers, brand success stories, the best ways to utilize quizzes, and why quizzes provide the guided experience customers need to make a purchase.

    Find out more about Ben and Octane AI on - https://octaneai.com/ and check out the playbook here - https://join.octaneai.com/playbook.

    To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

    • 25 min
    Ep 96: Massive Product Launches and Building Replenishment Engines

    Ep 96: Massive Product Launches and Building Replenishment Engines

    In the episode we talk about:

    The difference between a product launch that sells out vs. a “meh” launch. How to create a “web” so that your customers are highly engaged and eager to buy. How to build anticipation, excitement, and generate huge sales without discounting. How to utilize messenger marketing and Facebook private groups. Lessons from movie launches and other tactics to make your marketing more profitable.



    If you want to listen to the eCommerce Evolution podcast: https://www.omgcommerce.com/ecommerce-evolution-podcast

    • 45 min
    Ep. 95 Where is SMS going?

    Ep. 95 Where is SMS going?

    In this episode, Jeremy talks to Mihail Stoychev CEO, and Founder of SMS Bump. We dive into the evolution of SMS since 2017, the major differences between SMS and email; SMS tools to use to increase your branding; , and new SMS apps and integrations to improve the customer experience -- Find out more about SMS Bump on https://smsbump.com. To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

    • 28 min

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