154 episodes

Welcome to "Real Estate Investor Content Marketing," the podcast about helping real estate investors become content marketing wizards! Get ready for a journey where we guide you to turn your business into a content powerhouse to stand out, generate leads and make more sales.

We're about making your real estate investing brand shine through awesome content. From creating engaging stories to sharing valuable information, we want to make your content stand out and make your business successful.

If you're tired of feeling lost among other real estate investors and want to make a mark, you're in the right place. Content marketing is like using magic words to get attention; building a strong brand through it is how people pick you out of the crowd.

Imagine this: You're a real estate investor, but it feels like no one knows about the amazing deals you offer. People are passing by without realizing the incredible value you bring. Your content isn't making the impact you want, and you're missing out on opportunities.

We're here to show you how to create content that people can't ignore, and that turns your real estate investing business into a standout success. In each episode, we'll explore the secrets of content marketing for real estate investors. We'll chat with smart people, give you useful tips, and share success stories from others who've mastered content marketing in real estate investing.

Whether you're learning to tell compelling stories, figuring out social media, or growing your real estate investing business through content, we've got your back.

Look forward to having a real estate investing business where everyone eagerly waits for your content and it brings in new opportunities and investors. When you focus on content marketing, amazing things happen. You'll connect with your audience, make more deals, and become a respected real estate investing community figure.

So, get ready for a journey that covers content marketing mastery, storytelling brilliance, and creating amazing content. Let's not just make you noticed — let's make your content the star that attracts success to your real estate investing venture.

Listen up, take notes, and start building the content marketing strategy that makes you
stand out in the competitive world of real estate investing. Your success story is unfolding right now!

Check out the host, Paul Copcutt, to learn more about his services and programs https://paulcopcutt.com/

Real Estate Investor Content Marketing - Attract. Nurture. Sell‪.‬ Paul Copcutt - Content Marketing Strategist

    • Business
    • 5.0 • 35 Ratings

Welcome to "Real Estate Investor Content Marketing," the podcast about helping real estate investors become content marketing wizards! Get ready for a journey where we guide you to turn your business into a content powerhouse to stand out, generate leads and make more sales.

We're about making your real estate investing brand shine through awesome content. From creating engaging stories to sharing valuable information, we want to make your content stand out and make your business successful.

If you're tired of feeling lost among other real estate investors and want to make a mark, you're in the right place. Content marketing is like using magic words to get attention; building a strong brand through it is how people pick you out of the crowd.

Imagine this: You're a real estate investor, but it feels like no one knows about the amazing deals you offer. People are passing by without realizing the incredible value you bring. Your content isn't making the impact you want, and you're missing out on opportunities.

We're here to show you how to create content that people can't ignore, and that turns your real estate investing business into a standout success. In each episode, we'll explore the secrets of content marketing for real estate investors. We'll chat with smart people, give you useful tips, and share success stories from others who've mastered content marketing in real estate investing.

Whether you're learning to tell compelling stories, figuring out social media, or growing your real estate investing business through content, we've got your back.

Look forward to having a real estate investing business where everyone eagerly waits for your content and it brings in new opportunities and investors. When you focus on content marketing, amazing things happen. You'll connect with your audience, make more deals, and become a respected real estate investing community figure.

So, get ready for a journey that covers content marketing mastery, storytelling brilliance, and creating amazing content. Let's not just make you noticed — let's make your content the star that attracts success to your real estate investing venture.

Listen up, take notes, and start building the content marketing strategy that makes you
stand out in the competitive world of real estate investing. Your success story is unfolding right now!

Check out the host, Paul Copcutt, to learn more about his services and programs https://paulcopcutt.com/

    From Single Family to Multifamily: Transforming Mindsets to Transition Successfully

    From Single Family to Multifamily: Transforming Mindsets to Transition Successfully

    Wondering how you can transition from single property investing to multifamily?

    Join us for an inspiring and informative episode this week with Jen and Stacy Conkey! 

    Get ready to uncover the secrets to success in the multifamily space, from cultivating the right mindset to navigating the unique challenges and opportunities in B and C markets. 

    Learn how their innovative approach to education and mentorship is empowering investors like you to achieve financial freedom and build wealth through multifamily investing.

    In this episode, you'll be able to learn about: 
    Multifamily Investing: Learn about the benefits of multifamily investing, especially in landlord-friendly states like Indiana and Texas. Mindset Shift: Understand the importance of mindset in transitioning from residential to multifamily investing. Starting Small: Start with smaller multifamily properties (10-20 units) to gain experience before moving on to larger deals. Avoiding Mistakes: Educate yourself on underwriting deals and conducting thorough due diligence to avoid costly mistakes. Jen and Stacy Conkey are the dynamic duo behind Multifamily Mastery, a leading academy dedicated to empowering investors to achieve financial freedom through multifamily real estate. With nearly two decades of combined experience in the industry, they've honed their expertise in remote investing and are passionate about sharing their knowledge with others.


    Their approach goes beyond just teaching real estate strategies; it's about cultivating a mindset of success, providing comprehensive education, and fostering hands-on experience. Through their innovative three-year program, they guide students through every step of the multifamily investing journey, from property acquisition to asset management.


    What sets Jen and Stacy apart is their commitment to building a supportive community and giving back to others. They believe in the power of collaboration and personal growth, creating a culture within Multifamily Mastery that encourages both professional development and philanthropy.

    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/
    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent


    Connect with Jen and Stacy Conkey here: Website: https://rmfiacademy.com/ Jen's LinkedIn: https://www.linkedin.com/in/jen-conkey-46190033/ Stacy's LinkedIn: https://www.linkedin.com/in/stacyconkey/
    Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy: How Consistent Marketing Led To A $700K Payday
    https://paulcopcutt.com/episode153
    Build Your Mortgage Agent Brand With Realtors
    https://paulcopcutt.com/episode152/
    Injecting Your Voice for a Bolder, More Memorable Brand
    https://paulcopcutt.com/episode151/
     
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb

    • 34 min
    How Consistent Marketing Led To A $700K Payday

    How Consistent Marketing Led To A $700K Payday

    Discover the unexpected strategy that helped a real estate investor turn $14,500 into a thriving business with 65 units in just three years. The secret lies in leveraging the skills learned from flipping houses to dominate the multifamily market. 

    But there's more to this story than meets the eye. Find out how Mike Mannino is using free training to not only coach others but also create a stream of lucrative partnership opportunities in real estate. Intrigued? 

    I was just lucky enough to be growing up in a recession. In the 2008 recession, I was in high school when it happened, and I graduated high school in 2011. I worked at McDonald's, bussed  and waited tables, and I saved up $14,500 from working and just living at home and saving every single penny. I bought my first house at 19 years old. - Mike Mannino

    In this episode, you will be able to:
    Gain valuable insights into the real estate investing journey and unlock new opportunities for growth. Uncover effective strategies for maximizing profits through property flipping and stay ahead in the competitive real estate market. Discover the significant impact of content marketing on real estate and how it can elevate your business visibility and lead generation. Learn crucial market adaptation strategies in real estate to thrive in ever-changing economic landscapes and emerging trends. Harness the power of coaching to leverage deal flow and explore potential partnership opportunities for scaling your real estate business. Mike Mannino, a real estate investor based in Michigan, has demonstrated exceptional prowess in successfully flipping houses, even during tumultuous times like the Covid-19 pandemic.

    With a background in construction and a keen eye for recession-proof investment strategies, Mike has strategically focused on first-time home buyer properties, ensuring a resilient business model.

    His journey into real estate began at a young age, leveraging his experiences to scale his business with remarkable success.

    Through innovative marketing approaches, including direct-to-seller mailers and pay-per-click advertising, Mike has effectively expanded his deal flow and solidified his position as a leading figure in the real estate investment industry.
     
    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/

    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent


    Connect with Mike Mannino here: 
    Facebook: https://www.facebook.com/MikeManninoII/ Website: https://www.rewbuilders.com/ Instagram: https://www.instagram.com/themikemannino/
    Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy:
    Build Your Mortgage Agent Brand With Realtors
    https://paulcopcutt.com/episode152/
    Injecting Your Voice for a Bolder, More Memorable Brand
    https://paulcopcutt.com/episode151/
    Craft Your Pinata Story: 5 Ways to Show Personality on LinkedIn
    https://paulcopcutt.com/episode150/
     
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb

    • 26 min
    Build Your Mortgage Agent Brand With Realtors

    Build Your Mortgage Agent Brand With Realtors

    Ready to level up your networking and content marketing game in the mortgage industry? Join host Paul Copcutt on the Real Estate Investor Content Marketing podcast as he unveils expert strategies tailored for mortgage professionals targeting realtors.


    Learn how to craft a compelling elevator pitch and build meaningful B2B relationships that drive referrals. Paul's practical tips, such as the Me-Prepare-Harmony process, will transform your approach to networking and branding and ensure genuine connections based on shared values and goals.


    Whether you're a seasoned mortgage agent or broker, this episode is a must-listen for those looking to expand their referral network and amplify their impact in the real estate market. Tune in now and unlock the secrets to success in B2B relationships and content marketing!


    Success is a journey. Making sure that follow up is there, and then obviously reevaluating what's working, what isn't and really getting an understanding of what's going to work for you and what works best. - Paul Copcutt
    In this episode, you will be able to:
    Strengthen Realtor Connections: Discover powerful strategies for building lasting and fruitful relationships with real estate professionals. Engage Real Estate Investors: Learn the secrets of creating compelling content that resonates with real estate investors and drives engagement and conversion. Perfect Your Elevator Pitch: Craft and refine a compelling and persuasive elevator pitch tailored specifically for mortgage agents to captivate potential business partners. Leverage Super Connectors: Uncover the untapped potential of leveraging super connectors to expand your professional network and unlock new business opportunities. Master Follow-Up Strategies: Master the art of effective follow-up techniques to solidify business relationships and maximize referral potential.
    In this episode of the Real Estate Investor Content Marketing podcast, join host Paul Copcutt as he delves into the crucial intersection of networking and content marketing for mortgage professionals targeting realtors.

    Paul shares actionable strategies for cultivating authentic B2B relationships and crafting irresistible elevator pitches that resonate with potential partners. Dive deep into the power of emotional branding and the transformative Me-Prepare-Harmony (MPH) process, gaining invaluable insights into self-awareness, thorough preparation, and the art of forging connections built on shared values and goals.

    Through compelling examples and practical advice, Paul's expertise shines bright, making this episode a must-listen for mortgage agents and brokers eager to strengthen their B2B relationships and expand their referral networks. Tune in to unlock the secrets of maximizing impact in the real estate industry!

    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/

    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent

     
    Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy:
    Injecting Your Voice for a Bolder, More Memorable Brand
    https://paulcopcutt.com/episode151/
    Craft Your Pinata Story: 5 Ways to Show Personality on LinkedIn
    https://paulcopcutt.com/episode150/
    From 6 Agents to 150: Scaling a Real Estate Team in 5 Years
    https://paulcopcutt.com/episode149/
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb

    • 31 min
    Injecting Your Voice for a Bolder, More Memorable Brand

    Injecting Your Voice for a Bolder, More Memorable Brand

    Get ready to uncover the surprising truth about real estate branding and copywriting! 

    It's time to shatter the conventional norms and dive deep into changing your approach to real estate content and take your real estate marketing to new level. 


    When you're building a brand, you are putting in the effort to show up for your audience, to show them that wherever you meet me, whether it's online or in a little business card that I hand you or in a brochure that I give you at an expo, I put in the effort to show up for you as a professional. And you can expect that from me. From this moment onward, you can expect me to show up as a professional. That's what a brand is. - Chaya Glatt
    In this episode, you'll be able to: 
    Master Real Estate Investor Content Marketing: Unleash the power of strategic content to elevate your real estate investment game. Building Trust through Brand Consistency: Establish a rock-solid foundation for your real estate brand through consistent messaging and visuals. Harnessing the Power of Iconic Brands in Marketing: Learn the secrets behind iconic real estate brands and apply them to your marketing strategy for exponential growth. Utilizing Social Proof for Credibility: Amplify your real estate investment credibility by leveraging the persuasive influence of social proof. AI as a Supportive Tool in Marketing: Embrace the cutting-edge potential of AI to revolutionize and streamline your real estate marketing efforts. Chaya Glatt is a branding and copywriting expert. Her focus on cultivating trust and consistency through design and messaging underscores the critical role of maintaining a professional and dependable brand image.

    With a profound understanding of creating emotional connections and trust through purposeful customer interactions, Chaya offers invaluable insights for real estate professionals aiming to elevate their brand strategies.

    Her expertise adds a compelling dimension to the discourse on real estate investor content marketing, providing essential guidance on effectively establishing and nurturing trust within the dynamic real estate landscape.

     
     
    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/

    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent
     
    Connect with Chaya Glatt here: 
    Website: https://chayaglatt.com/ LinkedIn: https://www.linkedin.com/in/chaya-glatt-copywriter/ Youtube: https://www.youtube.com/channel/UCiDKpS4qj08NsUr-E-Vshkg
     
    Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy:
    Craft Your Pinata Story: 5 Ways to Show Personality on LinkedIn
    https://paulcopcutt.com/episode150/
    From 6 Agents to 150: Scaling a Real Estate Team in 5 Years
    https://paulcopcutt.com/episode149/
    Being a Transaction Engineer: Overcoming Fear and Failure in Creative Investing Where Every 'No' is Worth $500
    https://paulcopcutt.com/episode148/
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb

    • 32 min
    Protect Your Brand: Safeguarding Your Assets Through Trademarks

    Protect Your Brand: Safeguarding Your Assets Through Trademarks

    Did you know that protecting your brand could be the difference between your business flourishing or floundering? 

    Imagine a scenario where your brand is your most valuable asset. 

    Consider this: trademark registration could be the key to safeguarding that asset and ensuring your brand's longevity. 

    Curious to know more about the unexpected benefits of trademarking? Stay tuned to learn how this seemingly routine legal process could be the game-changer your business needs.


    If you're spending a minute of your life or a dollar out of your pocket trying to build that brand, it makes perfect sense to make sure that you own the brand that you're trying to build. - Andrei Mincov
    In this episode, you will be able to:
    Understand the Importance of Trademarks. Learn how trademarks can safeguard your real estate brand and assets. Build a Brand and Protect Intellectual Property: Discover effective strategies for establishing and safeguarding your brand and intellectual property. Trademark Your Personal and Company Names: Learn the crucial steps for trademarking your personal and company names. Protect Intellectual Property Through Trademark Registration: Explore the benefits of trademark registration in safeguarding your intellectual property. Utilize AI Tools for Trademark Searches: Discover how AI tools can enhance your trademark search process and protect your brand effectively. Andrei Mincov is an internationally recognized trademark attorney and the founder of Trademark Factory®, the only firm in the world that offers trademarking services with a predictable, guaranteed result for a predictable, guaranteed budget.

    With a deep understanding of intellectual property and branding, Andrei provides valuable insights into protecting trademarks and building a strong brand.

    His trademark registration and intellectual property law expertise makes him a go-to authority for anyone looking to safeguard their brand and content marketing.

    Andrei's dedication to ensuring that businesses and individuals own the brands they build adds significant value to the conversation around protecting intellectual property.


    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/

    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent
     
     
    Connect with Andrei Mincov here: 
    LinkedIn: https://www.linkedin.com/in/andreimincov/ Website: https://trademarkfactory.com/ Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy:
    From 6 Agents to 150: Scaling a Real Estate Team in 5 Years
    https://paulcopcutt.com/episode149/
    Being a Transaction Engineer: Overcoming Fear and Failure in Creative Investing Where Every 'No' is Worth $500
    https://paulcopcutt.com/episode148/
    Craft Your Pinata Story: 5 Ways to Show Personality on LinkedIn
    https://paulcopcutt.com/episode147/
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb

     

    • 39 min
    From 6 Agents to 150: Scaling a Real Estate Team in 5 Years

    From 6 Agents to 150: Scaling a Real Estate Team in 5 Years

    Uncover the unexpected truth about building a successful real estate team! 

    What is this revolutionary approach, and how is it transforming how real estate professionals connect with their audience? 

    The key to unlocking massive success might not be what you think. Find out how this surprising tactic reshapes the real estate game and leaves traditional methods in the dust. 

    Are you prepared to revolutionize your real estate business? 


    It's not the brand of the brokerage, it's your personal brand that people are buying into. It's giving people a taste, a flavor of who you are. - Justin Bosak

    In this episode, you will be able to:
    Analyzing Real Estate Market Trends in New Jersey: Gain insights into the latest market dynamics to make informed investment decisions. Building and Scaling a Successful Real Estate Team: Master the art of team development and expansion to drive business growth and profitability. Harnessing the Power of Video Marketing in Real Estate: Uncover the potential of video content to elevate your real estate marketing strategies and reach a wider audience. Leveraging Short-Form Video Content on Social Media: Maximize the impact of concise video formats on social platforms to engage and captivate potential clients. Creating Connections Through Video Content: Learn how to build meaningful connections with clients through compelling and authentic video storytelling. With over two decades in the real estate industry, Justin Bosak has honed his expertise as a brokerage owner and team leader, navigating various market challenges and fluctuations.

    His in-depth knowledge spans different markets, particularly New Jersey real estate. From founding a team during a challenging market in 2008 to spearheading a brokerage with 150 agents, Justin offers invaluable insights into team dynamics, operational strategies, and market trends.

    His specialized focus on new construction and investment opportunities in different states adds a unique dimension to discussing efficient and effective team growth within the real estate industry. Justin Bosak's wealth of experience and entrepreneurial journey makes him a compelling voice for professionals looking to build and scale successful real estate teams.
     
    For all podcast episodes, go to https://www.realestateinvestorcontentmarketing.com/

    For the latest in content marketing tools, tips and tactics for your real estate investing. business go here https://bit.ly/reicontent




    Connect with Justin Bosak here: 
    Website: http://justinbosak.com/ Facebook: https://www.facebook.com/justin.bosak Instagram: https://www.instagram.com/jerseyshorelifestyles/ TikTok: https://www.tiktok.com/@jerseyshorerealtor LinkedIn: https://www.linkedin.com/in/justin-bosak-a5584b10/  
    Connect with me here:
    https://paulcopcutt.com/ https://www.facebook.com/paulcopcutt/ https://www.linkedin.com/in/paulcopcutt/ https://twitter.com/paulcopcutt https://www.instagram.com/paulcopcutt/ https://www.youtube.com/channel/UCV4g4R9026ObZBMyC0cuPtw Other episodes you’ll enjoy:
    Being a Transaction Engineer: Overcoming Fear and Failure in Creative Investing Where Every 'No' is Worth $500
    https://paulcopcutt.com/episode148/
    Craft Your Pinata Story: 5 Ways to Show Personality on LinkedIn
    https://paulcopcutt.com/episode147/
    Mindset and Education Matters: How Successful Real Estate Investors Continue Making Money
    https://paulcopcutt.com/episode146/
     
    Are you struggling with attracting the right people for your opportunities? Let's set up an initial call to get to know each other and discuss how we can help raise your visibility, increase leads and grow your business  https://bookme.name/paulcopcutt/bb


     

    • 35 min

Customer Reviews

5.0 out of 5
35 Ratings

35 Ratings

PeteMohr ,

Brandworthy!

Paul is not only interested, he’s interesting!
If you want to build your brand you won’t want to kiss this podcast!

CoachMickeyAnderson ,

Fantastic!

An insightful podcast that I just can’t get enough of!

LaurelRS ,

Always worth listening to!

Paul aways has great guests - and I always pick up a nugget or two even if I think I know the subject well.

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