This week, we're talking about how brands make money and the freemium model. It's been mostly applied to apps, but does it work for other businesses and brands as well?
Will people pay to play or use a service that's historically been "free"? Whether it's an app or a game, or even in retail, does offering things for free, where people pay later work? Do you pay for Twitter? What about Youtube or Linkedin? Is it a matter of strategy?
Join our Zync brand experts as we discuss these questions - and more - in this week's episode of #EverythingIsBrand. For more on brand, connect with us through zync.ca
This episode was recorded on June 11th, 2021.