5 episodes

Stew Moffatt, Dan Nicholson, and Mike Brown get together every few weeks to talk Marketing and Advertising.

Sherpas Talking Shop Sherpa Marketing

    • Business
    • 5.0 • 1 Rating

Stew Moffatt, Dan Nicholson, and Mike Brown get together every few weeks to talk Marketing and Advertising.

    Ep 14: Brands Getting Political, Augmented vs Virtual Reality & Tourism Marketing

    Ep 14: Brands Getting Political, Augmented vs Virtual Reality & Tourism Marketing

    Stew, Mike B & Producer Noah discuss how celebrities and brands are using platforms to communicate social beliefs, comparing and contrasting augmented vs. virtual reality and peer-to-peer platforms impact on tourism marketing.

    • 32 min
    Ep 13: Netflix's Social Strategy, Overcoming Negative Customer Experiences & Snapchat Filters

    Ep 13: Netflix's Social Strategy, Overcoming Negative Customer Experiences & Snapchat Filters

    Stew, Mike B & Jessica discuss Netflix's approach to social media, how to view and overcome negative customer experiences & the keys to building an engaging branded Snapchat filter.

    • 34 min
    Ep 12: Dos and Don'ts for Local Businesses, Tradeshow Giveaways & lululemon's New Campaign

    Ep 12: Dos and Don'ts for Local Businesses, Tradeshow Giveaways & lululemon's New Campaign

    Stew & Mike B discuss tips for local businesses, the keys to effective tradeshow giveaways and lululemon's "This is Yoga" campaign.

    • 29 min
    Ep 11: Big Baller Brand, Remarketing & Brand Testimonials

    Ep 11: Big Baller Brand, Remarketing & Brand Testimonials

    Stew & Mike B discuss Big Baller Brand's use of "Trump" style marketing, the ads that follow you around online and the importance of testimonials.

    • 26 min
    Ep 10: Michelob ULTRA's Ad Campaign, Spotify Business Features & Augmented Reality

    Ep 10: Michelob ULTRA's Ad Campaign, Spotify Business Features & Augmented Reality

    Stew, Mike B and Alex pontificate about Michelob ULTRA's new advertising campaign, using big data as your DJ with Spotify Business Features and how platforms and brands are embracing augmented reality.

    • 30 min

Customer Reviews

5.0 out of 5
1 Rating

1 Rating

Dan Nicholson ,

Insightful

Sherpa's podcast really helps out small business owners such as myself. Looking forward to a long run.