300 episodes

Social Media Examiner's Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/

Social Media Marketing Podcast Michael Stelzner, Social Media Examiner

    • Marketing

Social Media Examiner's Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/

    Social Media ROI: How to Measure Your Social Marketing - 390

    Social Media ROI: How to Measure Your Social Marketing - 390

    Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things?
    To explore everything you need to know about measuring ROI, I interview Christopher Penn. Christopher is the chief data scientist at Trust Insights.
    Learn more about Christopher Penn: www.christopherspenn.com
    Show notes: socialmediaexaminer.com/390
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 42 min
    Creating Engaging Video Content That Spurs an Emotional Connection - 389

    Creating Engaging Video Content That Spurs an Emotional Connection - 389

    Wondering how to create engaging video for your business? Want to use video more creatively in your marketing?
    To explore how to create engaging videos that work in organic social posts or paid ads, I interview Ezra Firestone. Ezra is an eCommerce marketing expert and the founder of Smart Marketer.
    Learn more about Ezra Firestone: smartmarketer.com
    Show notes: socialmediaexaminer.com/389
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 44 min
    YouTube Trends: What Marketers Need to Know - 388

    YouTube Trends: What Marketers Need to Know - 388

    Do you use YouTube in your marketing? Wondering how often you should publish videos and what type of content works on YouTube?
    To explore the YouTube trends marketers need to know about, I interview Sean Cannell. Sean is a video marketing expert, host of the Think Marketing Podcast, and author of YouTube Secrets.
    Learn more about Sean Cannell: www.seancannell.com
    Show notes: socialmediaexaminer.com/388
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 49 min
    Instagram Stories Ads: What Marketers Need to Know - 387

    Instagram Stories Ads: What Marketers Need to Know - 387

    Want more leads and customers from Instagram? Have you considered Instagram Stories ads?
    To explore what you need to know about Instagram Stories ads, I interview Susan Wenograd. Susan is a Facebook ads expert and the chief marketing officer at Aimclear, a marketing agency focused on paid search and paid social.
    Learn more about Susan Wenograd: susanwenograd.com
    Show notes: socialmediaexaminer.com/387
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 44 min
    Creating Stories That Stick: How Marketers Can Win With Story - 386

    Creating Stories That Stick: How Marketers Can Win With Story - 386

    Want to craft better stories in your marketing? Wondering what makes a good story?
    To explore the power of stories in marketing, I interview Kindra Hall. Kindra is the author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business.
    Learn more about Kindra Hall: kindrahall.com
    Show notes: socialmediaexaminer.com/386
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 43 min
    Neuroscience and Marketing: How People Make Decisions - 385

    Neuroscience and Marketing: How People Make Decisions - 385

    Have you ever wondered why some marketing campaigns connect with people while others flop? Want insight into how the brain makes decisions that compel people to take action?
    To explore the science behind how people make decisions, I interview Tracy Trost. Tracy is a neuroscience marketing expert.
    Learn more about Tracy Trost: targetedcontentmarketing.com
    Show notes: socialmediaexaminer.com/385
    Review the show: socialmediaexaminer.com/apple
    Sponsored by: socialmediamarketingworld.info

    • 43 min

Customer Reviews

Jim Gilbert ,

Bringing tomorrow to us today..

I tell people this is the podcast that keeps me up to date and super informed of the fast changing SocialMedia world. If something changes at 3pm.. we are hearing about it with the pros and cons by 5pm.. plus the finds ... I am always learning new ways and new apps. love it... if you are interested or doing your own social media marketing this is the #1 podcasts to listen to faith fully.. it has no equal.. hugs jim

Spinny1234 ,

Plethora of information!

I’ve been listening for a few weeks now and have gotten so much valuable information. Much of it is beyond my current abilities, to be honest, but still gets the gears turning. I am a solo-preneur of a local business, so not the key niche demographic, but I have gained so much that have I started implementing into my own social media marketing.

Intuitionology ,

Michael Stelzner delivers value ALL THE TIME

I have been listing to this podcast for two years and it has been instrumental in me thinking about the next phase of my business which is social media out reach through ads.

Time and time again, he brings on guests and offers opinions that are so vital and effective, while being very transparent, with what is working and what isn’t.

Not only does he have an excellent podcast, but he, and Erik, have both responded to my emails which REALLY makes me love what he is doing (I am not a number, but a person).

Kudos to what you do and highly recommend this podcast to those figuring out the most effective way to run your social media campaigns!

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