808 episodes
Imperfect Action Steph Taylor
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- Business
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4.8 • 29 Ratings
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How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?
Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way.
Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business.
If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you.
If you have big dreams but feel like you're not getting anywhere, this show is for you.
If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you.
Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy.
Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
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Creating healthy boundaries during your course, group program or membership
We've all heard about boundaries and why we *should* implement them. But actually putting them into practice (in business and in everyday life!) is often easier said than done. In today's episode, I'm sharing 4 must-have boundaries for your online offers so that *you* can feel safe and comfortable in your business *and* your clients know what to expect.
- How defining your boundaries in business (and daily life) teaches others how to interact with you.
- Why understanding these 4 boundaries will help you to be proactive and consistent with your boundary-setting.
- How creating boundaries for your clients differs between 1:1 and group programs.
- Why clarifying your boundaries sets the foundation for for how, why and when your clients can contact you.
- What to do when your clients disrespect your boundaries.
SHOW LINKS:
- Episode #499: Monica Yates on how to create boundaries in your business to protect your energy. DM me “499” on Instagram (@stephtaylor.co) for a direct link.
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay... -
5 questions to ask your audience so you can create targeted content that lands
When creating offers, content and messaging for your ideal client, you can get stuck using the "expert" language, rather than using language that resonates with them. It's easy to *think* you know what your audience needs from you, but actually *asking* them is much more effective (and eliminates the guess work!). In today's episode, I'm sharing the 5 questions I ask my audience so that I can create great, targeted content for them.
- How researching your audience can give you so many ideas and why it's important to entice responses from them and then evaluate their answers.
- How uncovering their problems highlights the disconnect in your messaging while also offering valuable content material.
- The benefit of identifying the end game for your ideal client (and the hidden inspiration this can offer).
- How drilling down the obstacles (real and imagined) will help you to see what's holding your audience back.
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay... -
5 ways to simplify and streamline your online business
The biggest, most exhausting mistake I see online business owners making is this: Trying to do all the things, without any real idea of what they're trying to achieve. Remember, doing more does *not* mean you're being productive (especially if you're making things more difficult than they need to be!). In today's episode, I'm sharing 5 helpful ways you can simplify and streamline your business.
- Why understanding where you're putting your time and energy is the first step to change.
- How using today's tech, software, platforms and tools can make your life easier, not harder.
- Why getting really clear on your marketing and sales processes will help you to streamline what you can to lighten your workload.
- The importance of becoming really intentional about what you do *and* what you don't do.
- How identifying the complications in your business that you don't love will help you to save a lot of time and energy.
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay... -
How I use this podcast to spend less time on content creation
Content creation is a tough gig. It's challenging to always be coming up with new content *and* to share this content consistently. But it doesn't have to be so hard. In today's episode, I'm sharing my top tips for streamlining content creation so you can repurpose your content across multiple platforms.
- How identifying your favourite "hero" content medium is the best place to start.
- Why mapping out your skeleton monthly schedule will help to streamline your workflow.
- The strategies I use to help flesh out my content and stay focused on the yearly goals for my business.
- How repurposing content across multiple mediums can save you so much time.
SHOW LINKS:
- DM me “magic” on Instagram (@stephtaylor.co) to join the Launch Magic waitlist or visit https://learn.stephtaylor.co/launch-magic-waitlist
- Want to receive my bite-sized daily biz boosters? DM “DBB” on Instagram (@stephtaylor.co) or visit https://stephtaylor.co/DBB to receive them into your inbox.
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay... -
Ask Steph: How can I get out of my head and take action to build my business?
Today I'm answering a question from a listener who feels like they have a lot of knowledge and experience in different areas, but are struggling to get it out in the world in a consistent and persistent way. In this episode, I'm sharing why this may be happening and what you can do to get back on track.
- Why skipping from one thing to the next means that you have no idea if your offer is actually working or not.
- The three main reasons why you're jumping around and how to focus on one thing at a time.
- How identifying what you're good at (and what others struggle with) is a great place to start.
- How fear and uncertainty can sabotage the action you're trying to take.
SHOW LINKS:
- Do you have a question for me? DM me “ASK” on Instagram (@stephtaylor.co) to ask me a question or visit stephtaylor.co/asksteph
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay... -
5 offers to sell when you need a quick cash injection
A cash injection is like a mini launch. It's a time-limited campaign with the goal of generating some quick cash flow for your business. You can use an offer you already have or you can create a new one. In today's episode, I'm sharing 5 offers that you could sell when you're needing a quick cash injection.
- How boosting your business with a quick cash injection means you can create more cash flow whenever you need to.
- Introducing "Conversion Campaigns"—my new monthly membership to help you generate some quick cash on demand.
- Why using cash injections is a great way to take imperfect action and experiment with an offer and test what works best—and learn what your audience *actually* wants.
- How being creative with *how* you deliver your offer can give you more options for more offers.
SHOW LINKS:
- DM me “CC” on Instagram (@stephtaylor.co) to find out more about the Conversion Campaigns membership
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay...
Customer Reviews
Steph always delivers
I like her great content and easy listening style of presentation.
Love This!
I love Steph Taylor’s podcast. I use the title of her podcast, as my “mantra,” every time I need to take action and I start overthinking or doubting myself - Imperfect Action! I have gotten so much great business tips, especially for when you’re just getting started!
Must listen if you run a biz
I listened to Steph Taylor in an online conference and downloaded her Messy Middle freebie, which put me on her email list. I started listen to some of the podcasts shared via email, and realized I may as well subscribe because each ep has been so valuable. She talks about a lot of stuff people don't about what it really takes to run any kind of business, not just one that's online.
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