The Big Business of Taylor Swift Have You Heard About...

Hey... we're back! Kicking off the new season exploring the singular Taylor Swift who is currently the reigning champ of our pop culture zeitgeist, seemingly everywhere all at once (including the NFL!)Joined by friend of the pod, marketer, and fellow culture enthusiast Patty Connor, we go deep into the Taylorverse. She's generously always giving us something to talk about; the squads, the feuds, the prolific songwriting, and the nearly unmatched work ethic. We cover so much ground including w...